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PENGARUH PRODUK, HARGA, DAN DISTRIBUSI TERHADAP KEPUTUSAN PEMBELIAN KUE BANGKIT SYEMPANA DI KOTA PEKANBARU RIAU Resti Fitriani; Yunia Wardi
Jurnal Riset Manajemen Bisnis dan Publik Vol 2, No 1 (2014): Jurnal Riset Manajemen Bisnis dan Publik
Publisher : Program Studi Magister Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (307.101 KB)

Abstract

This study aims to determine the effect of the variables of product, price , and distribution to the purchasing decision Syempana cake rise in the city of Pekanbaru and specifically to determine ( 1 ) The effect of the product on purchase decision , ( 2 ) The effect of price on purchase decisions ( 3 ) Effect of distribution to the purchasing decision . This research is a descriptive study . The population in this study are all potential consumers Syempana cake rise in the city of Pekanbaru . The sampling technique was accidental sampling with a sample size of 100 people . The technique of data analysis using logistic regression analysis . The results showed that ( 1 ) Product significant effect on purchasing decisions , ( 2 ) price significantly influence purchase decisions , and ( 3 ) distribution significantly influence purchasing decisions . The survey results revealed that the variable product gives a greater influence on purchase decisions Syempana cake rise . Results of logistic regression a significant difference between the independent variables ( product , price , and distribution ) to the buying decision for 25.396. Keyword : purchase decisions, product, price, distribution
Kebijakan Kontroversial Dana Bos Tahun 2021 Alan Alifudin Alghozi; Farid Setiawan; Ainun Mardiah; Ahmad Majmudin; Resti Fitriani; Ayu Nur Fadillah; Miftahul Jannah
TSAQOFAH Vol 2 No 4 (2022): TSAQOFAH: Jurnal Penelitian Guru Indonesia
Publisher : Lembaga Yasin AlSys

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (510.61 KB) | DOI: 10.58578/tsaqofah.v2i4.468

Abstract

This research is a study that focuses on the analysis of educational policies recently issued by the Government of Indonesia, the Ministry of Education and Technology, namely Permendikbud No. 6 of 2021. This study aims to provide analysis and solutions to the policy of Permendikbud No. 6 of 2021 which stated that the disbursement of BOS Funds is discountinued to schools with less than 60 students for 3 consecutive years. This research was conducted through the study of literature (library research) such as books and websites. The method used for data analysis is descriptive qualitative analysis technique that can describe the main discussion and bring up the final solution. Based on the results of this study, the policy of the Minister of Education and Culture Number 6 of 2021 deserves to be revoked and reviewed.
KARAKTERISTIK SENSORI LIANG TEH PONTIANAK DENGAN SUPLEMENTASI BUNGA BELIMBING WULUH (Averrhoa bilimbi L.) Resti Fitriani; Yohana Sutiknyawati Kusuma Dewi; Oke Anandika Lestari
Jurnal Sains Pertanian Equator Vol. 15 No. 4
Publisher : Fakultas Pertanian Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jspp.v15i4.112003

Abstract

Liang Teh Pontianak (LTP) merupakan minuman herbal fungsional khas Pontianak yang dibuat dari bahan-bahan herbal, seperti daun Dicliptera chinensis, Tradescantia spathacea, Origanum vulgare, dan Pandanus amaryllifolius, kulit Aloe vera chinensis, serta kayu Caesalpinia sappan. LTP memiliki banyak manfaat kesehatan karena kandungan antioksidannya, namun LTP masih memiliki warna yang kurang menarik dan rasa cenderung hambar yang dapat memengaruhi penerimaan konsumen. Bunga belimbing wuluh (Averrhoa bilimbi L.) berpotensi sebagai bahan suplementasi karena mengandung flavonoid, vitamin C, dan memiliki warna kemerahan alami yang dapat meningkatkan karakteristik sensori serta nilai fungsional LTP. Penelitian ini menggunakan Rancangan Acak Kelompok (RAK) dengan satu faktor, yaitu suplementasi bunga belimbing wuluh yang terdiri dari 5 taraf perlakuan (0%, 10%, 20%, 30%, dan 40%) dan 5 kali ulangan. Data organoleptik dianalisis menggunakan uji Kruskal-Wallis dan dilanjutkan dengan uji Bonferroni. Perlakuan terbaik ditentukan dengan uji indeks efektivitas. Hasil menunjukkan suplementasi bunga belimbing wuluh berpengaruh nyata terhadap atribut warna, rasa, dan kesukaan keseluruhan (p<0,05), tetapi tidak berpengaruh nyata terhadap aroma LTP. Perlakuan terbaik adalah suplementasi bunga belimbing wuluh 30% dengan nilai warna 3,77 (lebih merah), rasa asam 2,60 (agak asam), dan kesukaan keseluruhan 3,87 (lebih suka).