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Pengaruh Brand Characteristic dan Company Characteristic terhadap Brand Loyalti pada Pelanggan Tas Sophie Martin di Kota Pekanbaru Mardiah, Ainun
Jurnal Ilmu Komputer dan Bisnis Vol 4 No 1 (2013)
Publisher : STMIK Dharmapala Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Permasalahan yang dikemukakan dalam penelitian ini adalah apakah brand characteristic dan company characteristic berpengaruh signifikan terhadap brand loyalty pada pelanggan tas Sophie Martin di Kota Pekanbaru dan faktor apakah yang dominan mempengaruhi brand loyalty pada pelanggan tas Sophie Martin di Kota Pekanbaru. Variabel bebas dalam penelitian ini adalah brand characteristic dan company characteristic. Sedangkan variable terikatnya adalah brand loyalty. Teknik analisis data yang digunakan dalam penelitian ini adalah analisis regresi linier berganda. Dari hasil penelitian diperoleh hasil bahwa faktor-faktor yang mempengaruhi brand loyalty pada pelanggan tas Sophie Martin di Kota Pekanbaru adalah brand characteristic dan company characteristic. Faktor yang dominan mempengaruhi brand loyalty pada pelanggan tas Sophie Martin di Kota Pekanbaru adalah brand characteristic.
PENGARUH PENAMPILAN MODIS TERHADAP PENGEMBANGAN KARIR KARYAWAN PEREMPUAN PADA BANK DANAMON CABANG PEKANBARU Ainun Mardiah
Marwah: Jurnal Perempuan, Agama dan Jender Vol 9, No 2 (2010): Marwah
Publisher : Universitas Islam Negeri Sultan Syarif Kasim Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24014/marwah.v9i2.477

Abstract

Fashionable and attractive appearance is a requirement that priority for employees in the banking world. Fashionable appearance is always interpreted as a way of dress, makeup, lifestyle, and selfactualization as a whole is quite attached to women employees in public life. Research conducted on 30 female employees at PT Pekanbaru Danamon Bank. It focuses on the issue of whether the appearance of fashionable significant effect on female employees' career development. The results showed that the appearance of fashionable significant impact on employee career development of women in PT Pekanbaru Damon Bank.
ANALISIS PERILAKU KONSUMTIF MASYARAKAT MUSLIM MENJELANG IDUL FITRI DI KOTA PEKANBARU Ainun Mardiah
JURNAL AL-IQTISHAD Vol 13, No 2 (2017): Desember 2017
Publisher : Universitas Islam Negeri Sultan Syarif Kasim Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24014/jiq.v13i2.4391

Abstract

Penelitian ini bertujuan untuk mengetahui untuk mengetahui faktor-faktor yang mempengaruhi perilaku konsumtif masyarakat muslim pada saat menjelang Idul Fitri. Permasalahan dalam penelitian ini adalah faktor-faktor apa yang mempengaruhi perilaku konsumtif masyarakat muslim pada saat menjelang Idul Fitri?. Populasi adalah masyarakat muslim di Kota Pekanbaru. Jumlah sampel adalah sebanyak 100 orang responden. Variable penelitian adalah faktor intenal (X1), faktor eksternal (X2) dan perilaku konsumtif (Y). Teknik analisa data menggunakan analisis regresi linier berganda. Hasil penelitian menunjukkan Faktor internal dan faktor eksternal berpengaruh secara sigifikan terhadap perilaku konsumtif masyarakat muslim di Kota Pekanbaru. Faktor dominan yang secara signifikan mempengaruhi perilaku konsumtif masyarakat muslim di Kota Pekanbaru adalah faktor internal.
ANALSISI PERILAKU MASYARAKAT TERHADAP KEPUTUSAN MENGUNJUNGI DESTINASI WISATA SYARIAH DI SUMATERA BARAT Ainun Mardiah; Herlinda Herlinda
Sosial Budaya Vol 14, No 2 (2017): Desember 2017
Publisher : Lembaga penelitian dan pengabdian kepada Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24014/sb.v14i2.4434

Abstract

This study aims to determine the influence of consumer behavior consisting of cultural, social, individual, and psychological factors which have simultaneous and partial influence on the decision to visit the Shariah tourism destination in West Sumatra. The number of sample is 100 respondents. The research variables consist of independent variables are culture (X1), social (X2), individual (X3), psychological (X4) as well as the dependent variable (Y) is the decision to visit the destination of sharia tourism. Data analysis used multiple linear regression analysis. The result of research indicate that culture has significant influence to the decision to visit shariah tourism destination, social has significant effect to the decision to visit the shariah tourism destination, the individual has a significant effect on the decision to visit the sharia tourism destination, the psychology has significant effect to the decision to visit the sharia tourist destination. Based on F test, it is found that cultural, social, individual and psychological variables influence together to the decision to visit the Shariah tourism destination in West Sumatera.
Analisis Partisipasi Masyarakat dalam Pengelolaan Sampah di Kecamatan Tuah Madani Kota Pekanbaru Rahmi Febrianti; Ratna Dewi; Ainun Mardiah
PUBLICNESS: Journal of Public Administration studies Vol. 1 No. 2 (2022): PUBLICNESS: Journal of Public Administration Studies
Publisher : Policy, Law and Political Research Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (744.627 KB) | DOI: 10.24036/publicness.v1i2.16

Abstract

This research explains about community participation in waste management in Tuah Madani District, Pekanbaru City, this research was conducted in Tuah Madani District. The aims of this study are, 1) to find out the form of community participation in waste management in Pekanbaru City District, and 2) to find out the factors that influence community participation in waste management in Tuah Madani District, Pekanbaru City. The informants involved in this research are the Camat, Head of RT, Community, and Waste Bank Management Coordination. This study uses the concept of Regional Regulation Number 08 of 2014 concerning Waste Management. Data collection techniques used were interviews, observations and documentation, while for data analysis used qualitative descriptive techniques with data collection techniques using open interview techniques, observation and field documentation studies. Based on the results of the study, it shows that community participation is categorized as moderate, meaning that the community participates but in implementation, it is still not said to be maximal. Community participation is carried out by doing mutual cooperation and transportation is carried out in the morning and afternoon, twice a week. And there are several factors that influence it, including the character of the residents who don't care, and the location of the Garbage Bank which is far away
Kualitas Pelayanan Penyediaan Air Bersih Pada Bengkalis Perusahaan Daerah Air Minum (PDAM) Tirta Siak di Kota Pekanbaru Dewi, Ratna; Kartini, Riska; Mardiah, Ainun
PUBLICNESS: Journal of Public Administration Studies Vol. 2 No. 4 (2023): PUBLICNESS: Journal of Public Administration Studies
Publisher : Policy, Law and Political Research Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/publicness.v2i4.83

Abstract

The purpose of this study is to determine the quality of service at the office of the Regional Water Supply Company (PDAM) Tirta Siak Pekanbaru City and what are the inhibiting factors. The theory used is the theory of Zeithaml Parassuraman &; Berry there are five dimensions to measure service quality, namely tangibbles, realbility, responsive, assurance, empathy. This study uses qualitative research with a descriptive approach obtained through interviews, documentation, and observation. There are two population groups and samples in this study, namely 3 employees and 10 customers. The sampling technique used in determining individuals is purposive sampling. The results of this study show that the service quality of PDAM Tirta Siak Kota Pekanbaru is still not running well in accordance with customer satisfaction, only one indicator is assurance that has been running well to its customers. While the tangibbles, reability, responsive, empathy indicators are concluded that they have not been implemented properly. The inhibiting factors that affect the quality of PDAM Tirta Siak Kota Pekanbaru services are lack of human resources, absence of working time SOPs and lack of equitable distribution of routine checks every month to customers' homes.
Pengaruh Gaya Hidup dan Motivasi terhadap Keputusan Pembelian Konsumen Barang Bekas Pakai di Pasar Kayu Jati Kota Tembilahan Kabupaten Indragiri Hilir Agus Saputra, Irham; Mardiah, Ainun
PUBLICNESS: Journal of Public Administration Studies Vol. 3 No. 3 (2024): PUBLICNESS: Journal of Public Administration Studies
Publisher : Policy, Law and Political Research Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/publicness.v3i3.200

Abstract

This research was conducted at Kayu Jati Market, Tembilahan City, Indragiri Hilir Regency, to analyze the influence of lifestyle and motivation on consumer purchasing decisions for used goods. This study also aims to determine the simultaneous impact of lifestyle and motivation on consumer purchasing decisions. The research population consists of people in Tembilahan City aged 18-50 years who have used or bought used goods. The research sample was selected using a purposive sampling technique, with a sample size of 100 respondents. The data were analyzed quantitatively using multiple linear regression with the help of the SPSS version 25 program. The results showed that lifestyle positively influences purchasing decisions and motivation, which has a positive effect on buying decisions. Simultaneously, lifestyle and motivation significantly influence purchasing decisions for used goods at Kayu Jati Market, Tembilahan City, Indragiri Hilir Regency.
Pengumuman Layanan Publik Winda Kustiawan; Melja Ramadhan; Lulu Ul Jannah; Inayah Sajida; Ainun Mardiah; Muhammad Ibnu Thariq; Siti Auliza
Jurnal Motivasi Pendidikan dan Bahasa Vol. 2 No. 3 (2024): September : Jurnal Motivasi Pendidikan dan Bahasa
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpb-widyakarya.v2i3.3871

Abstract

Public Service Announcements (PSA), commonly known as Public Service Advertisements (PSAs), are promotional strategies used in social marketing activities. Like commercial advertisements, the effectiveness of PSAs is crucial in changing target behaviors according to social marketing goals. Therefore, creative strategies in crafting persuasive messages and media placement are essential. Public service announcements serve as a medium for delivering social messages to the public, conveying information, and raising awareness about specific issues. This study employs a literature review method to understand relevant theories. Public service announcements play a significant role in increasing public awareness and are part of pragmatic discourse with illocutionary speech acts. The history of PSAs dates back to 1942 in the United States and has developed in Indonesia since 1968. Types of PSAs include corporate and political advertisements. PSA provide benefits such as raising awareness of social issues, providing education, fostering solidarity, and addressing existing problems. Examples of PSAs include reducing plastic usage, highlighting the dangers of smoking, environmental protection, corruption prevention, health protocol adherence, and drug abuse prevention.
Kebijakan Kontroversial Dana Bos Tahun 2021 Alghozi, Alan Alifudin; Setiawan, Farid; Mardiah, Ainun; Majmudin, Ahmad; Fitriani, Resti; Fadillah, Ayu Nur; Jannah, Miftahul
TSAQOFAH Vol 2 No 4 (2022): JULI
Publisher : Lembaga Yasin AlSys

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (510.61 KB) | DOI: 10.58578/tsaqofah.v2i4.468

Abstract

This research is a study that focuses on the analysis of educational policies recently issued by the Government of Indonesia, the Ministry of Education and Technology, namely Permendikbud No. 6 of 2021. This study aims to provide analysis and solutions to the policy of Permendikbud No. 6 of 2021 which stated that the disbursement of BOS Funds is discountinued to schools with less than 60 students for 3 consecutive years. This research was conducted through the study of literature (library research) such as books and websites. The method used for data analysis is descriptive qualitative analysis technique that can describe the main discussion and bring up the final solution. Based on the results of this study, the policy of the Minister of Education and Culture Number 6 of 2021 deserves to be revoked and reviewed.
PENERAPAN AKUNTANSI AKAD MURABAHAH PADA BANK SYARIAH INDONESIA Mardiah, Ainun; Firdaus, Rayyan
JAKTABANGUN: Jurnal Akuntansi & Pembangunan Vol. 9 No. 2 (2023): JAKTABANGUN: Jurnal Akuntansi dan Pembangunan
Publisher : Sekolah Tinggi Ilmu Ekonomi Lhokseumawe

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (247.266 KB) | DOI: 10.56857/jtb.v9i2.25

Abstract

Artikell ini belrjuldull telntang pelrlakulan akulntansi akad mulrabahah pada bank Syariah Indonelsia dan pelnellitian ini melnjellaskan telntang akad mulrabahah julal belli yang di adakannya akad ataul ulcapan antara pelnjulal dan pelmbelli selrta pelnjulal melndapatkan kelulntulngan dari pelnjulalan telrselbult dan sipelmbelli melnyeltuljuli kelulntulngan yang dipelrolelh olelh sipelnjulal.pelnellitian ini melnggulnakan meltodel delskriptif kulalitatif. Hasil yang didapatkan dalam pelnyulsulnan artikell ini bahwa pelnelrapan akad mulrabahah dalam kelhidulpan selhari-hari masih kulrang bahkan jarang digulnakan ataul ditelrapkan dalam kelhidulpan.
Co-Authors , Sahrul Adnan A. Siti Rahmawati Abd Majid Abdul Mu’thy Abdurahman Abdurrahman Abu Bakar Abu Bakar Achmad Rusdi Adam, Sherly Adelina Br. Sembiring Adrian Afriandi, Afriandi Agus Hendra Al Rahmad Agus Kurniadi, Agus Agus Saputra, Irham Agustina , Ika Ahmad Harjono Ahmad Sampurna Rambe Ahmad, Rizky Ekawaty Aida Silfia Aisyah, siti Aulia Al Mar Atu Soleha Al-lahmadi, Nazmi Al-Qadri, M. Sholehuddin Alchudri Alchudri Alex Hidayat Alghozi, Alan Alifudin Alimir, Alimir Almira Humairah Amanda, Isnaeni Andi Dio Nurul Awalia Andi Kamal M. Sallo Andi Marshanawiah Anjas Sukmaningsih Annora Salsabilla Anwar, Zakiyah Apsyara, Tamara Arsyad, Rifqi Qardhawi Asio Asio, Asio Aswad Muhdar Atika Azzahra Aulia Kamal Aulia, Lutfi Auliza, Siti Avisha Ladyana Fitri Ayuningtyas, Indah Azrin, Minalni Bahri, Filza Frilatia Basna, Erik Norbertus Beby Melati Budi Utami Cahyana, Icha Chanda, Lira CINDY CINDY Cut Aja Nuraskin Cut Aja Nuraskin Dalimunthe, Novia Irawan Damayanti, Wan Mediasari Darmawan Darmawan Darul Ilmi Desi Sri Rejeki Dewi Kumalasari Dhirah, Ulfa Husna Diah Pertama Sari Dinah Nadhifah Dzaki, Muhammad Haikal Eko Prastyo Eliza Eliza Elly Prihasti W Elnovreny, Jane Emti, Desvi Emty, Desvi Eriza, Novia Ernawati Ernawati Erwandi Erwandi Fadilah, Tiara Fadillah, Ayu Nur Faida Musa’ad Faisal Eka Mahendra Farid Setiawan, Farid Fatmawati, Fatmawati FAUZI Febri Dristyan Febriani, Henny Filza Frilatia Bahri Firdaus, Rayyan Fitri, Sari Fitriani, Lisna Annisa Fitriani, Resti Fuspita Sari, Rispa Gea, Nofiri Gunawan Hasibuan, Trisna Pratiwi Hasnawati Hayati, Nelmi Heriyanti Tahang Herlinda Herlinda Herry Imran Hidayani Ibnu Thariq, Muhammad Ika Yuniwati, Ika Ilham Saputra Inayah Sajida Intan Safitri, Intan Irfandi Idris Irna Rusani Iye, Risman Jasmienti, Jasmienti Jenro P Sijabat Jenro P. Sijabat Jhonson Efendi Hutagalung Jondeway Andi Hasan Julia, Elvi Julianas, Eva Jumaita Nopriani Lubis Juni Lestari, Tri Tunggal Juni Sahla Nasution Kalauw, Sitra Kartika Sari, Prita Anggraeni Kartini Kartini Kartini, Riska Khaerudin Khaerudin Khairunnisa Khairunnisa Khairunnisa Khairunnisa Kiswanto Kiswanto Kustiawan, Winda La Robi Leli Arnita Lulu Ul Jannah Lussy Iskandriyani Majmudin, Ahmad Manna Wassalwa Manurung, Alika Faza Qhintara Mardelita, Sisca Marlinda Indah Eka Budiarti, Marlinda Indah Eka Marwan Ramdhany Edy Maryam, Andi Masyitah , Sri Maulida, Nisa Maulina, Raihan MAURITZ PANDAPOTAN MARPAUNG Melja Ramadhan Melna Mia Aina Mia Amalia Miftahul Jannah Muarifah, Muarifah Muhamad Alfarizi Muhammad Ali Muhammad Alimul Ahbar Muhammad Ibnu Thariq Muhammad Rizki Muhammad Tahir Muhammad Yusuf Hidayat, Muhammad Yusuf Muharuddin, Muharuddin Muliadi Muliana Fitri Lingga Munira Munira, Munira Musaidah Musaidah Mutia, Hera Nabila Suhaila Lubis Nadia, Putri Nashifah Nurul Fajri Nawangwulan, Kurniati Nora Usrina Novanda Tamelab Nst , Halimatussa'diyah Nur Hayati Nur Hidayah Nur Salamah Nurdin Nurfaisa Riono Nurhaida Nurhaida Nurhidayati, Lailiana Garna Nurhikma Nurzal, Shafa Azzahra Oksi Trijayanti Padilah, Nur Pangaribuan, Siti Amsarina Pannyiwi , Rahmat Patty, Jetty Martje Permana, Rama Sandy Pulungan, Agus Salim Purnamasari, Anisa Puspitasari, Etika Dyah Putri Rahayu Qhintara, Alika Faza RACHMAT RAMLI Rahayu, Eka Sri Rahmatullah Bin Arsyad Rahmi Febrianti Rahmi Putri Ramadhan, Melja Ramayati, Ramayati Rasidah Rasidah, Rasidah Ratna Dewi Ratna Dewi Reca Reca Reca Rifqi Qardhawi Arsyad Rika Yusnaini Riska Damayanti Riswandi Rizaldi Rizky Ekawaty Ahmad Rosadi, Ikhsan Rozia, Hapiza Rusmin Sabirin Matsjeh Safitri, Loli Sahidu, Arifuddin Sajida, Inayah Sakir, Sarni Samosir, Sri Rezeki Santi Adelina Ketaren Saragih, Salsabila Sehani Sehani Sembiring, Tamaulina Br. Siagian, Hartika Samgryce siregar, rosmaimunah Siti Auliza Siti Zahra Sori Monang Sri Wahyuni Suhardiman Suhardiman Sukarsih Sukarsih, Sukarsih Sulkipli M Sulkipli M. Sundari Supriadi surayah, surayah Suryani, Linda Syahrul , Syahrul Syarief, Syarifah Wahyuni Al T Iskandar Faisal T. Iskandar Faisal Taslim Sjah, Taslim Teuku Salfiyadi Teungku Nih Farisni Thariq, Muhammad Ibnu Trisna Frianto , Herri Trisna Pratiwi Hasibuan Try Suci Prastiwi Ul Jannah, Lulu Wahyu Kristiningrum Wanda, Irma Winda Kustiawan Wirza Wirza, Wirza Yenni Elizah Yuli Deliyanti Yuli Rohmiyati Yuni Riskita Mangopo Yusnaldi, Yusnaldi Zahara, Elfi