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The Influence Of Coffee Export Price And Japan’s Percapita Income On The Central Java’s Coffee Export Volume To Japan Arlinta Nur Rahmawati; Yuli - Sudarsa; Nur - Rini
Admisi dan Bisnis Vol 21, No 2 (2020): JUNI 2020
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v21i2.1873

Abstract

The aim of this study is to examine the influence of coffee export prices and Japan’s percapita income on the Central Java’s coffee export volume to Japan partially and simultaneously. The secondary data are coffee export price and Central Java’s coffee export volume in annual periods from 2002 to 2017 taken from the Central Java Statistics Agency and Japan’s percapita income taken from The World Bank. Multiple linear regression test is applied to observe the influence. It is found that, export price have a significant and negative effect on the volume of Central Java’s Coffee Exports to Japan with coefficient value of -1.133 which means that every one dollar increase of coffee export price will reduce the volume of Central Java coffee exports to Japan by 1.133 tons. Meanwhile, Japan's percapita income has a significant and positive influence with coefficient value of 0.620 which means that every one dollar increase of Japan's per capita income will increase the volume of Central Java’s coffee exports to Japan by 0.620 tons. Both variables simultaneously influence 66.4 percent on the volume of Central Java’s coffee exports to Japan
The Influence of Crane Productivity and Pilotage Service toward vessel waiting time at Terminal Petikemas Semarang Branch Pelabuhan Indonesia III Yosevira Larasati Romawan; Riyadi - Riyadi; Nur - Rini
Admisi dan Bisnis Vol 22, No 2 (2021): JUNI 2021
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v22i2.2917

Abstract

The study examined the influence of crane productivity and pilotage service toward vessel waiting time. Multiple Linear Regression Analysis method was used to observe the influence. Secondary data were collected from Semarang Container Terminal and PT. Pelabuhan Indonesia III. The result of F-test showed that simultaneously independent variables influenced dependent variable. Meanwhile, T-test result showed only one independent variable influenced dependent variable; it was pilotage service with t count 2.859 with the significant value 0.008. Based on coefficient of determination test, the variables of crane productivity and pilotage service influence vessel waiting time by 27.6% and the other 72.4% influenced by the other variables. Regression model showed positive equation of pilotage service, it means if there is an increase in pilotage service, vessel waiting time will also increase. Suggestions that can be taken are to increase the number of pilot boats, upgrade port facilities, upgrade vasa and inaportnet application periodically. Further study is needed to investigate the other factors that influence vessel waiting time.
Branding, Product Quality and Marketing Strategy on Purchasing Decisions in the Batik Creative Industry (Case Study of Pati Batik UMKM Centers) Ria - Dinata; Nur - Rini; Karnowahadi - Karnowahadi
JOBS (Jurnal Of Business Studies) Vol 8, No 2 (2022): Desember 2022
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/jobs.v8i2.4101

Abstract

This study aims to analyze the effect of Product Branding, Product Quality and Marketing Strategy on Purchasing Decisions on the Batik Creative Industry (Case Study at the Batik MSME Center in Pati Regency). This study uses quantitative research methods with convenience sampling techniques. Convenience Sampling is a way of choosing who is suitable by chance found by researchers who are seen as data sources by distributing questionnaires to consumers of batik SMEs in Pati Regency as many as 100 respondents. The data analysis method used is a test technique, with SPSS 26 statistical test tool. It is found that partially product branding has no significant effect on purchasing decisions, product quality partially has a positive and significant effect on purchasing decisions, and partially marketing strategy has a positive effect. and significant on purchasing decisions. Together, product branding, product quality and marketing strategy have a positive and significant effect on purchasing decisions. The magnitude of the coefficient of determination is 0.407, this means that 40.7% of purchasing decisions can be explained by product branding, product quality and marketing strategy, while the remaining 59.3% is explained by other variables not examined in this study. It is recommended to maintain good product branding, optimize product quality and marketing strategies to improve purchasing decisions
Effect of Communication Effectiveness and Implementation Cyber Public Relations on Image Formation Politenik Negeri Semarang Rara Ririn Budi Utaminingtyas; Taviyastuti - Taviyastuti; Nur - Rini; Rustono - Rustono; Fatchun - Hasyim
Admisi dan Bisnis Vol 24, No 1 (2023): PEBRUARI 2023
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v24i1.4347

Abstract

Politeknik Negeri Semarang conducts online-based communication through web media types: www.polines.ac.id, twitter:@polinesofficial, facebook: Polines Official, instagram: PolinesOfficial, youtube: PolinesOfficial. Politeknik Negeri semarang applies Cyber Public Relations as a means of communication performance. Cyber public relations is an application  of ICT (Information and Communication Technologies) tools for the purposes of Public Relations. The purpose of this study was to determine the effect of the effectiveness of communication and the application of cyber PR on the image formation of the Politeknik Negeri Semarang. The sample used in this study was 121 students, lecturers, education staff, as well as the general public outside the campus. Data collection using observation, and questionnaires with Differential Semantic scale. The result of the regression analysis is the value of F = 45,634 with Sig  0.000<0,05 . This means that the implementation of Cyber Public Relations and  Communication Effectiveness simultaneously have a significant effect on the Image of Polines. The coefficient of determination is 0.691. This means that the application of Cyber PR and Communication Effectiveness has an effect on the imageof Polines by 69.1%, the remaining 30,9% is influenced by other variables not examined. The implementation of Cyber Public Relations through Online Publications, through the use  social media partially has no significant effect on the image ofPolines.. The implementation of Cyber Public Relations through the Online Community Level partially has a significant effect on the image of Polines. Assessment of the Effectiveness of Cyber PR Communication through the Level of Information Capture (exposure) partially has a significant effect on the image of Polines. Assessment of Cyber PR Communication Effectiveness through the level of attention (attention),, through the level of understandingha (comprehensive),  partially has no significant effect on the image of Polines. 
Business Communication Online Lecture Activities During the Covid-19 Pandemic of the Business Administration Study Program, Semarang State Polytechnic Umar - Farouk; Nur - Rini; Erika - Devie; Paniya - Paniya; Irawan - Malebra
Admisi dan Bisnis Vol 24, No 2 (2023): JUNI 2023
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v24i2.4591

Abstract

The spread of the Covid-19 pandemic virus throughout the world has forced the world of education to carry out online education. Following the Community Activity Restriction (CAR) policy, Semarang State Polytechnic held online lecturing for all subjects. The purpose of this research is to evaluate online Business Communication lecturing activities to enable its improvement in the future.. This Classroom Action Research is a participatory empirical with students majoring in Business Administration, Semester 3, Academic Year 2021-2022. Data was collected by means of questionnaires, observations (field notes), library documents and other related documents, as well as complaints, appreciations and suggestions given by respondents. Descriptive analysis is done partially and integrally. The results of the study indicate that the biggest problem in online lecturing activities is that the electronic facilities used are not yet supported. Teaching factors, teaching methods, and administrative systems  supported the implementation of lectures whereas factors of student, facility and environment still need to be relatively improved