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All Journal Admisi dan Bisnis JOBS (Jurnal Of Business Studies) Journal of Management Entrepreneur and Cooperative International Journal of Education, Vocational and Social Science International Journal of Economics, Business and Innovation Research
Rara Ririn Budi Utaminingtyas
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Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Library & Information Science Social Sciences Other

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The influence of Information Quality, Service Quality, and Customer Experience On Customer Trust at PT PLN (Persero) ULP Klaten Kota Bunga - Pertiwi; Rara Ririn Budi Utaminingtyas; Taviyastuti - Taviyastuti
Admisi dan Bisnis Vol 21, No 3 (2020): OKTOBER 2020
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v21i3.2480

Abstract

The development of technology and information can be used by a company to build the customer trust.  A customer  trust is needed to make long term relationship between customer and a company. This research is implemented to know the influence of Information Quality, Service Quality, and Customer Experience On Customer Trust at PT PLN (Persero) ULP Klaten Kota by knowing the partial and simultaneous influence of information quality, service quality and customer experience toward customer trust at PT PLN (Persero) ULP Klaten Kota. The data used in this research is primary data taken by interviewing the manager of  PT PLN (Persero) ULP Klaten Kota and customer questionnaires. The sample in this research is 100 customers of  PT PLN (Persero) ULP Klaten Kota. The Sampling technique used is purposive sampling and insidental sampling.  The sata analysis model used is multiple linear regression analysis. The result of coefficient determination showed that 82,3% of customer trust is influenced by information quality,  service quality and customer experience. While,  the other is influenced by a other factors which are not examined in this research. The hypothesis result showed that information quality doesn't have a significant effect toward customer trust partially, service quality has significant effect toward customer trust and customer experience has a significant effect toward customer trust. Information quality,  service quality and customer experience have a significant effect toward customer trust simultaneously
The influence of Exemplary Leaders, Non-Physical Environment and Reward to Work Discipline (Case Study on PT Apparel One Indonesia 2) Qurniati - Qurniati; Rara Ririn Budi Utaminingtyas; Endang - Sulistiyani
JOBS (Jurnal Of Business Studies) Vol 6, No 1 (2020): Oktober 2020
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/jobs.v6i1.2528

Abstract

This study aims to find out the partial and together influence variables of exemplary leaders, non-physical work environment, and reward for employee work discipline at PT X. The data collection method in this study uses questionnaires and literature study. The sampling method used was a purposive sampling technique and the sample of this study was 95 employees of the PT Apparel One Indonesia production 2. The data analysis technique used was multiple regressions. From this multiple analysis, it can be found that the exemplary leaders, non-physical work environment, and reward affect employee work discipline. The results of the coefficient of determination (Adjusted R Square) shows that the exemplary leaders, non-physical work environment, and reward affect work discipline by 40.3%, while 59.7% is explained by other factors not examined in this study. The most dominant variable influencing works discipline is the reward, then the exemplary leaders and finally the non-physical work environment.
Effect of Brand Awareness, Brand Image and Brand Loyalty on Purchase Decicion Rara Ririn Budi Utaminingtyas; Luqman - Khakim; Anugraha Hadi S
JOBS (Jurnal Of Business Studies) Vol 9, No 2 (2023): August 2023
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/jobs.v9i2.4857

Abstract

The event organizer business is currently very developed its very much need, such as the CV Berkah Jaya event organizer in Purwokerto, there are many competitors. Branding strategy.The activities of collecting, processing, analyzing and presenting data this time are intended analyze the effect of Brand Awareness, Brand Image and Brand Loyalty in order to make Purchasing Decisions at the CV Berkah Jaya Bejo Production - Purwokerto event organizer using sampling with saturated sampling technique of 30 responders. This study used a questionnaire for data collection methods. This research uses quantitative with the analysis method of validity test, reliability test, multiple linear regression analysis, simultaneous test (f test), coefficient of determination (R2) and partial test (t test). This study uses spss which results in the equation Y = -2.116 + 0.483 (X1) + 0.468 (X2) + 0.317 (X3) + e along with the results of R2 0.594 or 59.4% and the rest is a variable that is not studied. The conclusion obtained is that the influence of Brand Awareness, Brand Image and Brand Loyalty for Decision Making has a significant positive effect.
Effectiveness Of Hybrid/Blended Learning On Material Understanding In Practical Courses Mellasanti Ayuwardani; Sri Eka Sadriatwati; Rara Ririn Budi Utaminingtyas; Rustono, Rustono
International Journal of Education, Vocational and Social Science Vol. 2 No. 02 (2023): May, International Journal of Education, vocational and Social Science (IJEVSS
Publisher : Cita konsultindo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63922/ijevss.v2i02.263

Abstract

The development of technology that is entering the industrial era 5.0 plus the covid-19 pandemic which has turned into an ongoing covid-19 endemic, makes the use of technology very much needed. When the endemic announcement began, all face-to-face activities in the world of education gradually began to run, but with restrictions on activities and class capacity, including practicum lectures. The problem of this research is "How the Effect of Hybrid/Blended Learning Effectiveness on Material Understanding in the typing basics practice course of the Business Administration Department of Semarang State Polytechnic". The purpose of this research is the development of a conceptual integration model of Hybrid/Blended Learning Effectiveness, Material Understanding. The sample size of this study was 89 respondents. The data collection method is done by providing a list of questions using Google Form. The t test results show that the Hybrid/Blended Learning Effectiveness variable has a t value of 10.263> t table 1.666 with a significance value of 0.000 <0.05, with an Adjusted R Square value of 0.542 or 54.2%. The conclusion in this study is that there is a positive and significant influence between the Effectiveness of Hybrid/Blended Learning on Material Understanding with an influence of 54.2%.
Entrepreneurial Students' Achievement Motivation towards Academic Excellence Mellasanti Ayuwardani; Rara Ririn Budi Utaminingtyas; Rustono, Rustono; Sri Eka Sadriatwati; Irin Mirrah Luthfia
International Journal of Education, Vocational and Social Science Vol. 3 No. 02 (2024): May, International Journal of Education, Vocational and Social Science( IJVESS
Publisher : Cita konsultindo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63922/ijevss.v3i02.693

Abstract

The advancement and convenience of technology nowadays are utilized by students to pursue their business endeavors. Entrepreneurial students remain actively engaged in their studies while running their businesses. A strong motivation is essential for entrepreneurial students to fulfill their roles both as students and entrepreneurs. This study is an explanatory research involving entrepreneurial students from the Department of Business Administration at Polines, with a sample size of 34 respondents. The results of this research indicate that achievement motivation has a calculated t-value (6.670)>tabulated t-value (1.694) with a significance of 0.000<0.05 towards academic achievement. Hence, it can be concluded that achievement motivation has a positive and significant influence on the academic performance of entrepreneurial students in the Department of Business Administration at Polines. The adjusted R Square value of 0.569 implies that 56.9% of academic achievement is influenced by achievement motivation. These findings suggest that despite engaging in business or entrepreneurship, students maintain high levels of achievement motivation, thus preserving their academic performance.
Time Management Towards Successful Entrepreneurship Mellasanti Ayuwardani; Sri Eka Sadriatwati; Rara Ririn Budi Utaminingtyas; Rustono, Rustono; Irin Mirrah Luthfia
International Journal of Economics, Business and Innovation Research Vol. 4 No. 01 (2025): International Journal of Economics, Business and Innovation Research( IJEBIR)
Publisher : Cita konsultindo

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Abstract

In the era of Industry 5.0, the utilization of technology in economic growth is no longer unfamiliar. This has given rise to many new entrepreneurs and consumerist behaviors, including among university students. The Business Administration Department of Semarang State Polytechnic, where students acquire various business knowledge, is no exception. Many students run businesses while actively pursuing their studies. This study involved 34 respondents who were active undergraduate students in the Business Administration Department and engaged in entrepreneurship. The research results obtained a calculated t-value for time management (3.176) > t-table (1.694) with a significance value of 0.003 < 0.05 for business growth. Therefore, it can be concluded that time management has a positive and significant influence on the growth of businesses run by undergraduate entrepreneurs in the Business Administration Department of Semarang State Polytechnic. The adjusted R-squared value of 0.216 indicates that 21.6% of business growth is influenced by time management. Based on these findings, it can be concluded that to advance their businesses, active undergraduate entrepreneurs in the Business Administration Department of Semarang State Polytechnic must excel in, among other things, effective time management between their academic pursuits and business activities.
The Role of E-Commerce Adoption in Driving Business Growth of Micro MSMEs: Evidence from Semarang City Mellasanti Ayuwardani; Sri Eka Sadriatwati; Rara Ririn Budi Utaminingtyas; Rustono; Irin Mirrah Luthfia
International Journal of Economics, Business and Innovation Research Vol. 4 No. 05 (2025): August - September, International Journal of Economics, Business and Innovatio
Publisher : Cita konsultindo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63922/ijebir.v4i05.2215

Abstract

Micro, Small, and Medium Enterprises (MSMEs) in Indonesia are currently the backbone of the national economy, contributing 61.07% to the national gross domestic product (GDP) and absorbing 97% of the workforce. Digitalization has become one of the keys to MSME growth. Many micro-enterprise actors are keeping up with technological developments by expanding their businesses through the use of technology, one of which is utilizing e-commerce. This study is an explanatory research. The population consists of micro MSMEs in the city of Semarang, with a total sample of 41 respondents. Data collection was carried out by distributing questionnaires via Google Forms. The results of the study indicate a significant influence of e-commerce adoption on business growth.
Influence of Word of Mouth, Brand Image and Product Quality on Purchase Decision: Case Study on Bango Soy Sauce Consumers Arda; Rara Ririn Budi Utaminingtyas; Irawan Malebra
JOBS (Jurnal Of Business Studies) Vol. 10 No. 2 (2024): Desember 2024
Publisher : Politeknik Negeri Semarang

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Abstract

This research aims to analyze the influence of Word of Mouth Communication, Brand Image and Product Quality on Purchasing Decisions (Case Study of Bango Soy Sauce Consumers). The independent variables are, Word of Mouth Communication (X1), Brand Image (X2) and Product Quality (X3), while the dependent variable is, Purchase Decision (Y). This research involved 112 respondents as a sample of Bango soy sauce consumers in Semarang City. By applying a side non-probability method that focuses on purposive sampling to select samples. Data were analyzed using the SPSS version 26.0 program. The findings of this research suggest that the word-of-mouth communication variable partially has no significant effect on purchasing decisions, while the brand image variable and product quality variables partially have a significant effect on purchasing decisions. Furthermore, word of mouth communication variables, brand image and product quality simultaneously have a significant effect on purchasing decision variables. Testing the coefficient of determination produces an influence of word of mouth communication variables, brand image and product quality of 53% on purchasing decision variables. The implication of this research is, creating content that contains positive reviews about Bango soy sauce consumers when using products on various social media platforms owned by Bango soy sauce. Penelitian yang dilakukan mempunyai tujuan menyelidiki dan menilai pengaruh Komunikasi dari Mulut ke Mulut, Citra Merek dan Kualitas Produk terhadap Keputusan Pembelian (studi kasus pada konsumen kecap Bango). Variabel independennya yaitu, Komunikasi dari Mulut ke Mulut (X1), Citra Merek (X2) dan Kualitas Produk (X3) sementara variabel dependen yang digunakan ialah, variabel Keputusan Pembelian (Y). Penelitian ini melibatkan 112 responden sebagai sampel konsumen kecap Bango di Kota Semarang. Metode nonprobability samping dengan berfokus pada purposive sampling diterapkan guna memilih sampel, yang mempunyai kriteria responden yaitu telah mengkonsumsi produk kecap Bango setidaknya satu kali atau sudah menjadi pelanggan kecap Bango untuk dirinya sendiri. Data dianalisis menggunakan program pengujian statistik SPSS 26.0. Temuan penelitian ini mengemukakan komunikasi dari mulut ke mulut dengan cara parsial tidak berpengaruh signifikan pada keputusan pembelian, selanjutnya citra merek melalui cara parsial berpengaruh signifikan pada keputusan pembelian dan terakhir kualitas produk dengan cara parsial berpengaruh signifikan pada keputusan pembelian. Kemudian komunikasi dari mulut ke mulut, citra merek dan kualitas produk dengan cara simultan berpengaruh signifikan terhadap keputusan pembelian. Hasil koefisien determinasi menghasilkan pengaruh komunikasi dari mulut ke mulut, citra merek dan kualitas produk senilai 53% pada keputusan pembelian, sementara terdapat variabel yang lain dan tidak ada di model penelitian ini yang memberikan pengaruh 47%.
Pengaruh Knowledge Sharing, Employee Engagement, Dan Work Life Balance Terhadap Job Satisfication Pada Karyawan PT Wijaya Karya Beton Tbk. PPB Boyolali Yudha Esa Pribadi; Rara Ririn Budi Utaminingtyas; Irin Mirrah Luthfia; Mona Inayah Pratiwi
Journal of Management, Entrepreneur and Cooperative Vol. 3 No. 2 (2024): July
Publisher : Universitas Sumatera Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56869/jmec.v3i2.578

Abstract

Perusahaan dalam menghadapi persaingan industri harus memperhatikan faktor yang mampu membuat kepuasan kerja meningkat melalui pengembangan berbagi pengetahuan, meningkatkan keterlibatan karyawan, serta menjaga keseimbangan kehidupan pekerjaan dan pribadi karyawan di dalam perusahaan agar mencapai tujuan bisnis. Penelitian yang dilaksanakan bertujuan mengetahui pengaruh knowledge sharing, employee engagement, serta work life balance terhadap job satisfaction pada karyawan PT Wika Beton Boyolali. Metode mengumpulkan datanya menggunakan media tinjauan pustaka, observasi, dan kuesioner yang telah penulis uji validitas dan reliabilitasnya. Peneliti menggunakan skala likert dengan rentang skala 1-5. Teknik sampling yang peneliti gunakan ialah non probability sampling dengan lebih fokus pada purposive sampling. Sampel yang diteliti adalah semua karyawan tetap PT Wika Beton Boyolali dengan berjumlah 80 orang. Metode analisis data menggunakan analisis linier bergandan, uji asumsu klasik, uji F, uji T, serta uji koefisien determinasi (R2). Hasil perhitungan perangkat lunak IBM SPSS 25 yang diperoleh persamaan Y = 0,401 + 0,238x1 + 0,411x2 + 0,238x3 + e, berarti variabel independent pada penelitian ini memiliki hubungan positif terhadap variabel dependen. Knowledge sharing, employee engagement, serta work life balance mampu memberikan kontribusi sebesar 59,1% sedangkan 40,9% lainnya dipengaruhi oleh faktor lainnya yang tak diteliti. Penelitian ini menggunakan ukuran sampel yang terbatas hanya pada karyawan PT Wika Beton Boyolali, sehingga hasilnya mungkin tidak dapat digeneralisasikan untuk karyawan di perusahaan atau lokasi lain. Maka darinya penulis sarankan bagi peneliti di masa mendatang supaya melakukan penelitian dengan sampel yang lebih besar ataupun mencoba variabel dalam penelitian ini terhadap perusahaan lain.
Co-Authors Anugraha Hadi S Arda Bunga - Pertiwi Endang - Sulistiyani Irawan Malebra Irin Mirrah Luthfia Luqman - Khakim Mellasanti Ayuwardani Mona Inayah Pratiwi Qurniati - Qurniati Rustono Rustono - Sri Eka Sadriatwati Taviyastuti - Taviyastuti Yudha Esa Pribadi