Claim Missing Document
Check
Articles

Found 6 Documents
Search
Journal : Ulil Albab

Pengaruh Kualitas Pelayanan dan Persepsi Harga terhadap Kepuasan Konsumen Dzikra Laudry Kota Tasikmalaya Azis Azis; Cece Rakhmat; Rita Tri Yusnita
ULIL ALBAB : Jurnal Ilmiah Multidisiplin Vol. 1 No. 9: Agustus
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this study was to determine and analyze the effect of service quality and price perception on consumer sastisfaction of Dzikra Laundry in Tasikmalaya City. The research method used is a survey method with data obtaibed directly through a questionnaire to 100 responden taken from the consumer Dzikra Laundry. The technique used is multiple regression. Based on the results of this study, it is known that there is a simultaneous significan effect between service quality partially has a price perception on consumer satisfaction and price perception partially has a signifiacan effect on consumer satisfaction decisions Dzikra Laundry in Tasikmalaya City.
Pengaruh Packaging dan Kualitas Produk terhadap Keputusan Pembelian : Survei pada Konsumen Produk Sale Ambon Ibu Ooh Cipatujah Kabupaten Tasikmalaya Reza Nurfauzi; Cece Rakhmat; Ari Arisman
ULIL ALBAB : Jurnal Ilmiah Multidisiplin Vol. 1 No. 10: September 2022
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The objectives of this study was to determine and analyze packaging, product quality and purchasing decisions on Sale Ambon products by Mrs. Ooh Cipatujah Tasikmalaya and the effect of packaging and product quality on purchasing decisions on Sale Ambon products by Mrs. Ooh Cipatujah Tasikmalaya. The research method used in this study is a survey method, while the types of data used in this study are primary data and secondary data. The object of this research is the consumer of Sale Ambon Products, Mrs. Ooh Cipatujah Tasikmalaya, with a sampling technique using simple random sampling method, where the survey was conducted to consumers of Sale products Ambon Mrs. Ooh Cipatujah Tasikmalaya. The data analysis technique used is multiple regression analysis. The results of this test prove that the packaging and product quality simultaneously have a significant effect on purchasing decisions on Sale Ambon products, Mrs. Ooh Cipatujah Tasikmalaya. Likewise, partially packaging and product quality have a significant effect on purchasing decisions on Sale Ambon products, Mrs. Ooh Cipatujah Tasikmalaya.
Pengaruh Persepsi Harga dan Promosi terhadap Keputusan Pembelian : Survei pada Konsumen Tjiawi Café And Eatery, Kecamatan Ciawi, Kabupaten Tasikmalaya Rini Amelia; Cece Rakhmat; Depy Muhamad Pauzy
ULIL ALBAB : Jurnal Ilmiah Multidisiplin Vol. 1 No. 10: September 2022
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to determine the effect of price perception and promotion on purchasing decisions at Tjiawi Café and Eatery. This type og research is a quantitative research with causality method and survey approach. The population in this study is not know with certainty and the sample taken is 100 respondents. The analytical tool used is multiple linear regression analysis, with hypotesis testing, namely the F test and t test. The results of the study based on the F test showed that the perception of price and promotion simultaneously had a significant effect on purchasing decisions. Based on the t test, it shows that the perception of price partially has a significant effect on purchasing decisions and promotion partially has a significant effect on purchasing decisions.
Pengaruh Gaya Kepemimpinan dan Lingkungan Kerja terhadap Kepuasan Kerja Karyawan PT. Bineatama Kayone Lestari Tasikmalaya Riska Siti Nurhaliza; Cece Rakhmat; Arga Sutrisna
ULIL ALBAB : Jurnal Ilmiah Multidisiplin Vol. 1 No. 11 (2022): Oktober 2022
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jim.v1i11.851

Abstract

This study aims to determine how much influence the leadership style and work environment have on job satisfaction of employees of PT. Binetama Kayone Lestari Tasikmalaya. The research method used is quantitative method with causality method and survey approach. The population in this study amounted to 1372 and the sample taken was 100 respondents. The analytical tool used is multiple linear regression analysis, with hypothesis testing, namely the F test and t test. The results of the study based on the F test showed that the leadership style and work environment simultaneously had a significant effect on job satisfaction. Based on the t test, it shows that the leadership style partially has a significant effect on job satisfaction and the work environment partially has a significant effect on job satisfaction.
Pengaruh Motivasi dan Disiplin Kerja terhadap Semangat Kerja Karyawan PT. Bineatama Kayone Lestari Tasikmalaya Meita Dita Suryana; Cece Rakhmat; Arga Sutrisna
ULIL ALBAB : Jurnal Ilmiah Multidisiplin Vol. 1 No. 11 (2022): Oktober 2022
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jim.v1i11.852

Abstract

This study aims to determine the effect of motivation and work discipline on employee morale at PT. Bineatama Kayone Lestari. This type of research is a quantitative research with a survey approach method. The population in this study are all employees of PT. Bineatama Kayone Lestari totaling 1,240 employees and samples taken as many as 95 respondents. The analytical tool used is multiple linear regression analysis, with hypothesis testing, namely the F test and t test. The results of the study based on the F test showed that motivation and work discipline simultaneously had a significant effect on employee morale. Based on the t test, it shows that motivation partially has a significant effect on morale and work discipline partially has a significant effect on work morale.
Pengaruh Komunikasi dan Budaya Organisasi terhadap Kinerja Karyawan : Studi Kasus pada Karyawan Matahari Departement Store Tasikmalaya Teddy Irawan; Cece Rakhmat; Rita Tri Yusnita
ULIL ALBAB : Jurnal Ilmiah Multidisiplin Vol. 2 No. 1: Desember 2022
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jim.v2i1.904

Abstract

This study aims to determine and analyze the effect of communication and organizational culture on employee performance (a case study on employees of Matahari Department Store Tasikmalaya). The method used in this research is causality through a case study approach. With a research sample of 135 employees of the Matahari Department Store Tasikmalaya. The data used is primary data. The analytical tool used in this study is multiple regression using SPSS 26.0. The results showed that Communication has a very good assessment classification, Organizational Culture has a very good assessment classification, while Employee Performance has a good classification at Matahari Department Store Tasikmalaya Employees. Together, Communication and Organizational Culture have a significant influence on Employee Performance at Matahari Department Store Tasikmalaya Employees. Partially, communication has a significant effect on employee performance at Matahari Department Store Tasikmalaya employees. Partially, organizational culture has a significant effect on employee performance at Matahari Department Store Tasikmalaya employees