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All Journal Jurnal Ekonomi Bisnis, Manajemen dan Akuntansi (JEBMA) Batara Wisnu : Indonesian Journal of Community Services Jurnal manajemen dan bisnis (Performa)
Fachri Aditya
Politeknik Negeri Jakarta
Economics, Econometrics & Finance Education Social Sciences Other

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Pendampingan Pemasaran pada UMKM Kelurahan Muggut, Kecamatan Wungu, Kabupaten Madiun Amri Amrulloh; Fachri Aditya
Batara Wisnu : Indonesian Journal of Community Services Vol. 2 No. 2 (2022): Batara Wisnu | Mei - Agustus 2022
Publisher : Gapenas Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53363/bw.v2i2.84

Abstract

Marketing is carried out in order to introduce products and services to potential consumers. MSMEs as supporting the country's economy also need marketing media to increase interest in potential buyers. This community service program is carried out on MSMEs in Madiun Regency, namely the Bengkel Truk Hartono and Warung Mbak Tut. The activity was carried out for 2 weeks from January 3 to 17, 2022. Finally the Bengkel Truk Hartono was assisted to create and use a membership program as a promotional step and Warung Mbak Tut used google my business as a marketing medium
Kinerja Keuangan Perusahaan Sub Sektor Rokok yang Terdaftar di Bursa Efek Indonesia Periode 2016-2020 Amri Amrulloh; Koerniawan Dwi Wibawa; Rahma Nur Fadilla; Fachri Aditya
Jurnal Ekonomi Bisnis, Manajemen dan Akuntansi (JEBMA) Vol. 2 No. 2 (2022): Article Research Volume 2 Issue 2, Juli 2022
Publisher : ITScience (Information Technology and Science)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/jebma.v2i2.1829

Abstract

Penilaian kinerja keuangan perusahaan sangat penting dilakukan untuk mengetahui kondisi keuangan perusahaan sehingga dapat diketahui tingkat keberhasilan perusahaan  selama periode tertentu dan sebagai bahan evaluasi bagi pihak manajemen. Data yang digunakan dalam penelitian ini yaitu laporan keuangan perusahaan sub sektor rokok yang terdaftar di Bursa Efek Indonesia periode tahun 2016-2020. Teknik analisis data dalam penelitian ini yaitu melakukan analisis rasio keuangan yang meliputi: rasio likuiditas, rasio solvabilitas, rasio profitabilitas, dan rasio aktivitas. Hasil penelitian menunjukkan  bahwa untuk rasio likuiditas PT. Hanjaya Mandala Sampoerna Tbk. dan PT. Wismilak Inti Makmur Tbk. menunjukkan kinerja keuangan dalam kondisi baik, pada rasio solvabilitas PT. Gudang Garam Tbk, PT. Hanjaya Mandala Sampoerna Tbk. dan PT. Wismilak Inti Makmur Tbk. menunjukkan kinerja keuangan dalam kondisi baik, sedangkan pada rasio profitabilitas dan rasio aktivitas kinerja keuangan perusahaan sub sektor rokok dalam kondisi yang kurang baik karena memiliki nilai yang cukup rendah dan di bawah standar industri.
THE EFFECT OF FACILITIES AND PROMOTIONS ON REVISIT INTENTION TO MANGGA DUA SQUARE IN NORTH JAKARTA Adlina Firzana; Fachri Aditya; Imas Chandra Pratiwi; Riza Hadikusuma
Jurnal Manajemen dan Bisnis Performa Vol. 22 No.2 (2025)
Publisher : UPT Publikasi Ilmiah UNISBA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/performa.v22i2.8026

Abstract

A significant decline in the number of visitors can disrupt the cash flow of the managing company and limit its ability to develop facilities. This study aims to determine the extent to which facilities and promotion influence revisit intention at Mangga Dua Square. The research employed a quantitative method with a PLS-SEM approach using SmartPLS software version 4.1.1.2. Data were collected through questionnaires using purposive sampling, resulting in a sample of 400 respondents. The survey was distributed online via Google Forms. The results show that facilities have a positive and significant effect on revisit intention. This indicates that the better the available facilities, the higher the revisit intention to Mangga Dua Square, North Jakarta. Promotion also has a positive and significant effect on revisit intention. This means that the more precise and consistent the promotional strategy, the more it increases visitors’ intention to return to Mangga Dua Square. Facilities and promotion together have a significant influence on revisit intention, with an f-statistic value of 439.764 and an R-square value of 0.689, meaning that the variables of facilities and promotion can explain 68.9% of revisit intention, while the remaining 31.1% is influenced by other factors not covered in this study.
Co-Authors Adlina Firzana Amri Amrulloh Imas Chandra Pratiwi Rahma Nur Fadilla Riza Hadikusuma Wibawa, Koerniawan Dwi