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All Journal Ekonomikawan : Jurnal Ilmu Ekonomi dan Studi Pembangunan Jurnal Masharif al-Syariah: Jurnal Ekonomi dan Perbankan Syariah Jurnal Ekonomi Islam Journal of Economic, Bussines and Accounting (COSTING) EKONOMIS : Journal of Economics and Business Martabe : Jurnal Pengabdian Kepada Masyarakat At-Tawassuth: Jurnal Ekonomi Islam Jurnal Pendidikan dan Konseling Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Aghniya: Jurnal Ekonomi Islam Jurnal AKMAMI (Akuntansi Manajemen Ekonomi) Community Empowerment IIJSE Journal of Ekonomics, Finance, and Management Studies
Syahrul Amsari
Perbankan Syariah, Fakultas Agama Islam, Universitas Muhammadiyah Sumatera Utara
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Mathematics Public Health Social Sciences Other

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Journal : Community Empowerment

 1 
Training of management and establishment of sharia cooperatives (Baitul Maal Wat Tamwil) at Aisyiyah Percut Sei Tuan Isra Hayati; Syahrul Amsari; Mutiah Khaira Sihotang; Ahmad Afandi
Community Empowerment Vol 7 No 9 (2022)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.7733

Abstract

This program was motivated by the lack of knowledge of the management and residents of Aisyiyah in establishing and managing the Sharia Cooperative at the Aisyiyah Percut Sei Tuan Branch. In addition, residents of Aisyiyah Percut Sei Tuan District still use usury-based cooperative savings and loan services. To improve knowledge and literacy, the purpose of this service is to provide management training on the establishment and management of sharia cooperatives, so that Sharia cooperatives can be formed at the Aisyiyah Percut Sei Tuan Branch. The stages of implementing this activity are preparation, training and evaluation of program success. From the results of the evaluation, the training participants gained an understanding and succeeded in forming a sharia cooperative under the name Tajri Aj Ma'a. In this activity, it was also decided the monthly contribution of cooperative members which must be paid.
Affiliate marketing business model education in promoting keloria products Ahmad Afandi; Syahrul Amsari; Isra Hayati; Syahrani Devi; Fachrul Rozi Lubis
Community Empowerment Vol 7 No 11 (2022)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.8268

Abstract

The era of the industrial revolution 4.0 and globalization made major changes in various fields, one of which is technology. One of the digital marketing strategies is affiliate marketing, which allows someone to market other people's products simply by spreading promotional links. In this activity, the team held seminars and training on affiliate marketing business models in marketing keloria products which aimed to increase participants' knowledge of digital marketing and affiliate marketing and encourage participants to join as affiliate partners of PT. Keloria Moringa Jaya. This seminar and training was carried out in 3 stages, namely preparation, seminar and training, and evaluation. The evaluation results show the participants' satisfaction with the training material and design presented. In addition, this activity succeeded in increasing participants' knowledge about digital marketing, especially social media marketing and affiliate marketing-based marketing models.
Digital marketing training by Lazismu Medan City to increase the MSMEs competitiveness Ahmad Afandi; Syahrul Amsari; Isra Hayati
Community Empowerment Vol 8 No 5 (2023)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.9122

Abstract

Digital marketing training is an important solution to increase the competitiveness of Micro, Small, and Medium Enterprises (MSMEs) in the rapidly growing digital era. This community service aims to provide digital marketing training to MSMEs assisted by Lazismu, Medan City. Identification of partner problems is carried out through meetings with Lazismu leaders to understand the challenges MSMEs face after the Covid-19 pandemic. The training was conducted using interactive lecture and discussion methods, covering marketing strategies through social media, search engine optimization, quality content, and online brand management for 30 MSMEs assisted by Lazismu Medan City. Evaluation is done through a questionnaire to measure the effectiveness of the training. The evaluation results show participant satisfaction and increased knowledge and skills in digital marketing. This training helps MSMEs expand market reach, increase business visibility, and increase sales. In conclusion, digital marketing training effectively increases the competitiveness of MSMEs in the digital era and solves challenges faced after the Covid-19 pandemic.
Encouraging the effectiveness of philanthropic institutions: Implementation of digital fundraising platform for Lazismu Medan City Ahmad Afandi; Syahrul Amsari; Isra Hayati; Muhammad Arifin Lubis
Community Empowerment Vol 9 No 5 (2024)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.11340

Abstract

The use of information technology in fundraising has brought about a significant transformation in the operations of charitable organizations, enabling the expansion of reach and increasing the effectiveness of activities. Lazismu Medan City, a philanthropic institution in Indonesia, faces challenges in optimizing fundraising activities due to limited digital technology capacity and less effective marketing strategies. This community service aims to develop and implement a digital platform to enhance Lazismu's capacity in managing fundraising efficiently and transparently, accessible via lazismumedan.org. Methods for implementing the service include developing a platform, conducting comprehensive training for Lazismu administrators and volunteers, as well as enhancing skills in using digital technology to raise funds. The results of this service show a significant increase in the number of donations collected and the level of donor satisfaction, indicating increased capacity and transparency in Lazismu's fundraising activities.
Co-Authors Ade Ermanisa Ahmad Afandi Asmaul Husna Ayu Dya Inayah Eka Adinda Salshabilla Ella Nopranda Erlangga Sidiq Fachrizal Lubis Fachrul Rozi Lubis Isnaini Harahap Isnani Nopita Lubis Isra Hayati Latifah Hanum Liyana Adriana Meutya Ananda Muhammad Arifin Lubis Mutiah Khaira Sihotang Nabil Shawab Ningsih Ningsih Rizka Januar Siti Maisyaro Nasution Siti Sa'baini Sonia Dalimunthe Sugianto Sugianto Syahrani Devi Widi Paratika Dewi Windu Anggara