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All Journal Anindyaguna Ekonobisnis : Jurnal Ekonomi dan Bisnis STIE Anindyaguna JURNAL AKUNTANSI DAN BISNIS
Kukuh Mulyanto
STIE ANINDYAGUNA
Economics, Econometrics & Finance

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Analisis Faktor-Faktor Yang Mempengaruhi Keputusan Pembelian Kukuh Mulyanto
Anindyaguna Ekonobisnis : Jurnal Ekonomi dan Bisnis STIE Anindyaguna Vol 2 No 2 (2020): Anindyaguna Ekonobisnis : Jurnal Ekonomi dan Bisnis STIE Anindyaguna
Publisher : LPPM STIE Anindyaguna

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Abstract

This study aims to examine the factors that influence the Purchase Decision (Case Study of PT. Advan Speaker in the Candi area of ​​Semarang). This data research uses a questionnaire with a sample of 100 respondents in the Semarang area. This sampling technique uses nonprobability sampling, with one of the methods used is purposive sampling. The data obtained were then analyzed with the SPSS program. The results of this study are: (1) Product quality has a positive and significant effect on purchasing decisions with a t value of 2.213 > 1.66088. (2) Promotion has a positive and significant effect on purchasing decisions with a t value of 2.335 > 1.66088. (3) Price perception has a positive and significant effect on purchasing decisions with a t value of 6.773 > 1.66088. (4) simultaneously product quality, promotion, and price perception have a positive and significant effect on purchasing decisions at PT. Advan Speaker in the Semarang Temple area with an R2 value of 0.573 or 57.3% and the most influential variable is the price perception variable which can be seen from the largest t-count value among other variables
Peran Agama Dalam Peningkatan Minat Berwirausaha : Pengembangan Model Konsep Intensi Berwirausaha Firdaus Firdaus; Asepta Hendriyanto; Kukuh Mulyanto
Anindyaguna Ekonobisnis : Jurnal Ekonomi dan Bisnis STIE Anindyaguna Vol 4 No 2 (2022): Anindyaguna Ekonobisnis : Jurnal Ekonomi dan Bisnis Anindyaguna
Publisher : LPPM STIE Anindyaguna

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Sudah diterima secara luas bahwa religiusitas adalah sebuah karakteristik individual yang memiliki peran dan dammpak yang sangat besar dalam pengambilan keputusan sehari-hari. Metode penelitian ini adalah studi kepustakaan. Penelitian ini bertujuan untuk menciptakan model tentang minat berwirausaha. Hasil penelitian menunjukkan bahwa minat berwirausahawan dapat ditingkatkan melalui penanaman nilai agama sehingga mempengaruhi norma social, sikap terhadap aktivitas berwirausaha.
TANTANGAN DAN PELUANG DALAM PENERAPAN AKUNTANSI MANAJEMEN BERKELANJUTAN DI NEGARA BERKEMBANG Firdaus; Ari Dwi Astono; Nurhayati Nurhayati; M Roby Jatmiko; Wa Ode Sitti Nurrahmah; Sri Sulistiyaningsih; Asepta Hendriyanto; Kukuh Mulyanto; Fiderius Ismanto; Meizar Effendi
Jurnal Akuntansi dan Bisnis Vol. 4 No. 2 (2024): Oktober 2024 : Jurnal Akuntansi dan Bisnis (AKUNTANSI)
Publisher : LPPM PoliteknikPratamaKendal- Universitas Sains Dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/jiab.v4i2.814

Abstract

The implementation of Sustainable Management Accounting (SMA) in developing nations is examined in this paper along with its prospects and obstacles. To achieve long-term sustainability, SMA incorporates social, economic, and environmental factors into business decision-making. SMA adoption in underdeveloped nations is hampered by issues like a lack of funding, a lack of environmental consciousness, and a lack of training and technology. SMA does, however, also have a number of noteworthy advantages, including increased operational effectiveness, better risk management, and higher standing in a global marketplace that is becoming more and more concerned with sustainability. This study examines the challenges and tactics in implementing SMA using a qualitative methodology and case studies of businesses in underdeveloped nations. It is anticipated that the results will help businesses and policymakers create and implement SMA in a way that promotes social, economic, and environmental sustainability.
Co-Authors Asepta Hendriyanto Fiderius Ismanto Firdaus Firdaus Firdaus M Roby Jatmiko Meizar Effendi Nurhayati Nurhayati Sri Sulistiyaningsih Wa Ode Sitti Nurrahmah