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All Journal Diponegoro Journal of Management DIJB (Diponegoro International Journal of Business) International Journal of Economics, Business and Accounting Research (IJEBAR) Enrichment : Journal of Management Indicators : Journal of Economic and Business Jurnal REP (Riset Ekonomi Pembangunan)
I Made Bayu Dirgantara
Departemen Manajemen Fakultas Ekonomika Dan Bisnis Universitas Diponegoro
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences

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The role of information quality processing in determining purchase intentions through social psychological distance I Made Bayu Dirgantara; Habib Maulana Akbar
Diponegoro International Journal of Business Vol 5, No 2 (2022)
Publisher : Department of Management | Faculty of Economics and Business | Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/dijb.5.2.2022.109-118

Abstract

The expansion of e-commerce users in Indonesia parallels the growing internet penetration. However, this does not necessarily positively affect e-commerce service providers, as there are other obstacles, including a healthy environment. Because the quality of the information in e-commerce is maintained, a healthy ecosystem develops. Consequently, this study will delve deeper into the significance of information quality in e-commerce services. Data gathered from 143 respondents and analyzed using Structural Equation Modeling (SEM) reveal that the quality of information has a positive and statistically significant effect on purchase intention via social psychological distance and trust.
PENGARUH MARKETING 4.0 TERHADAP CUSTOMER SATISFACTION DAN REPURCHASE INTENTION (Studi Pada Pengguna Smartphone di Semarang) Andy Adrian Prasetya; I Made Bayu Dirgantara; Ardiaz Ajie Aryandika
Diponegoro Journal of Management Volume 12, Nomor 1, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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Abstract

ABSTRACT This study evaluates the role of the Marketing 4.0 component in maximizing customer satisfaction and influencing repurchase intentions with these four components, namely: Brand Identity, Brand Image, Brand Integrity, and Brand Interaction to support a company's marketing. The population in this study were smartphone users in the city of Semarang who knew and had bought a smartphone and knew of the attributes of marketing 4.0. The number of samples used is 100 respondents. The data obtained from the questionnaire data were then analyzed using structural equation modeling or SEM. The results of this study indicate that the marketing dimension 4.0 on smartphones has a positive effect on customer satisfaction. Furthermore, customer satisfaction has a positive effect on repurchase intentions and customer satisfaction is able to provide a significant influence in mediating marketing 4.0 on repurchase intentions
ANALISIS FAKTOR-FAKTOR YANG MEMENGARUHI MINAT BELI SOMETHINC DI KOTA TANGERANG SELATAN (STUDI PADA PLATFORM TIKTOK SHOP) Rina Inggrid Anatasya; I Made Bayu Dirgantara; Rista Nurdianasari
Diponegoro Journal of Management Volume 12, Nomor 2, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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Abstract

ABSTRACT The presence of the Internet in the community has facilitated various aspects and means of people's lives, such as communication facilities, learning facilities, and sources of information using various media. One of them is by using social media. Even during this pandemic, almost everyone, including the people of Indonesia, has made the Internet their primary need. The research aims to analyze what factors can increase Purchase Intention for skincare products Somethinc by TikTok users in South Tangerang City. The research sample consisted of 125 sample determinations, namely nonprobability sampling and purposive sampling where the researchers gave the limitations that would be used as samples were young consumers in South Tangerang City aged 16 to 30 years who had purchased skincare Something. The analysis tool uses the AMOS 22.00 SEM method (Structural Equation Modeling). The results of the study show that there is a significant effect of Electronic Word of Mouth on Brand Image with a p-value of ***, which means that it is close to Zero <0.05 (H1 is accepted). Electronic Word of Mouth on Purchase Intention with a p-value of 0.035 (H2 accepted). There is a significant influence of Brand Image on Purchase Intention with a p-value of 0.007 (H3 accepted). The determination value is known as the effective contribution of Electronic Word of Mouth and Brand Image to Purchase Intention of 0.178 or 17.8%
RENEWABLE ELECTRICAL ENERGY FROM WASTE (CASE STUDY OF WASTE AT JATIBARANG LANDFILL SEMARANG) Hastarini Dwi Atmanti; I Made Bayu Dirgantara; Yuliani Setyaningsih
Jurnal REP (Riset Ekonomi Pembangunan) Vol. 8 No. 1 (2023): April 2023
Publisher : Universitas Tidar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31002/rep.v8i1.610

Abstract

Renewable energy from waste can be an alternative as a power plant. This study aims to analyze the potential of waste in the Jatibarang landfill Semarang to be converted into electrical energy.The analytical method used is descriptive analysis. Around 850 tons of waste are dumped daily at the Jatibarang landfill. Due to the declining landfill capacity caused by this circumstance, the age of the landfill is decreasing. Waste must therefore be controlled by turning it into electrical energy. With a capacity of about 20 MW, this waste can be exploited as a power source.An environment with a sustainability quality will result from the conversion of waste into electrical energy.
Co-Authors Afina Hasya Andy Adrian Prasetya Ardiaz Ajie Aryandika Aulia Vidya Almadana Almadana Bimo Suryo Wicaksono Danes Quirira Octavio Eghar Lutfian Fahlutvy Fransiska Intan Kumalasari Habib Maulana Akbar Hastarini Dwi Atmanti Liem Hana Junita Pratiwi Lina Dwi Uluvianti Maria Rosari Sikteubun Muhammad Raihan Ilyas Nana Varian Januardi Nurul Anisa Rahma Rina Inggrid Anatasya Rista Nurdianasari Shafira Azzahira Taufiq Gunawan Winson Sinurat Yuliani Setyaningsih