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Kekhawatiran Privasi pada Kesuksesan Adopsi FinTech menggunakan Model DeLone dan McLean Dhiona Ayu Nani; Lia Febria Lina
Performance: Jurnal Personalia, Financial, Operasional, Marketing dan Sistem Informasi Vol 27 No 1 (2020): Performance
Publisher : Faculty of Economics and Business Universitas Jenderal Soedirman

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (489.708 KB) | DOI: 10.20884/1.jp.2020.27.1.2250

Abstract

ABSTRACT Industry 4.0 has produced many changes in all fields of industry, one of which is FinTech as an innovation in the financial sector. This study aims to fill the gaps of various previous studies by testing the DeLone and McLean Models. As well as testing how the role of privacy concerns can reduce perceptions of information quality in intentions to use FinTech. The object of this research is SMEs in Indonesia. The results of this study indicate that perceptions about the quality of information and services have a positive and significant effect on intention to use FinTech. The factor of privacy concern as a moderating variable has an important role in influencing the intention to adopt technology, so someone who has high concerns can reduce the intention to use online loans. OJK as the owner of the highest authority in the field of finance and banking, is expected to be able to guarantee the safety of online loans, in order to reduce the concerns of MSME owners regarding data that might be misused if using online loans.
Kekhawatiran Privasi pada Kesuksesan Adopsi FinTech menggunakan Model DeLone dan McLean Dhiona Ayu Nani; Lia Febria Lina
Performance: Jurnal Personalia, Financial, Operasional, Marketing dan Sistem Informasi Vol 27 No 1 (2020): Performance
Publisher : Faculty of Economics and Business Universitas Jenderal Soedirman

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

ABSTRACT Industry 4.0 has produced many changes in all fields of industry, one of which is FinTech as an innovation in the financial sector. This study aims to fill the gaps of various previous studies by testing the DeLone and McLean Models. As well as testing how the role of privacy concerns can reduce perceptions of information quality in intentions to use FinTech. The object of this research is SMEs in Indonesia. The results of this study indicate that perceptions about the quality of information and services have a positive and significant effect on intention to use FinTech. The factor of privacy concern as a moderating variable has an important role in influencing the intention to adopt technology, so someone who has high concerns can reduce the intention to use online loans. OJK as the owner of the highest authority in the field of finance and banking, is expected to be able to guarantee the safety of online loans, in order to reduce the concerns of MSME owners regarding data that might be misused if using online loans.
Faktor-Faktor Yang Mempengaruhi Generasi Y Dan Z Dalam Niat Berinvestasi Di Fintech Shofi Justitia; Lia Febria Lina; Dian Novita
JEMBATAN Vol 19, No 2 (2022)
Publisher : Jurusan Manajemen Fakultas Ekonomi Universitas Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29259/jmbt.v19i2.18105

Abstract

ABSTRACT : Globally, fintech is growing rapidly, fintech services have become indispensable and become the application of new technology with greater market potential. The development of financial technology provides facilities for investors to invest easily. This study aims to examine and analyze whether perceived convenience, perceived benefits, perceived return and investment knowledge have a positive effect on the intentions of generations y and z in investing online. This study uses quantitative research using primary data and using the Statistical Package for the Social Sciences (SPSS 25.0) to analyze the data that has been collected. The results showed that the intention of generations y and z in investing is influenced by the perception of return and investment knowledge. The findings in this study prove that users are more likely to determine the return they get when investing and have investment knowledge. In terms of technology factors, perceived convenience and perceived benefits of investment applications do not have a positive effect on the intentions of generations y and z in investing online.Keywords: Perceived Ease of Use, Perceived Usefullnes, Perceived Return, Investment Knowledge. ABSTRAK : Fintech secara global berkembang pesat, layanan fintech telah menjadi sangat diperlukan dan menjadi aplikasi teknologi baru dengan potensi pasar yang lebih besar. Perkembangan financial technology memberikan fasilitas bagi para investor untuk dapat berinvestasi dengan mudah. Penelitian ini bertujuan untuk menguji dan menganalisis apakah persepsi kemudahan, persepsi manfaat, persepsi return dan pengetahuan investasi berpengaruh positif pada niat generasi y dan z dalam berinvestasi online. Penelitian ini menggunakan penelitian kuantitatif dengan menggunakan data primer dan menggunakan Statistical Package for the Social Sciences (SPSS 25.0) untuk menganalisis data yang telah terkumpul. Hasil penelitian menunjukkan bahwa niat generasi y dan z dalam berinvestasi dipengaruhi oleh persepsi return dan pengetahuan investasi. Temuan dalam penelitian ini membuktikan bahwa pengguna cenderung lebih menentukan keuntungan (return) yang didapat ketika berinvestasi dan memiliki pengetahuan investasi. Dari sisi faktor teknologi, persepsi kemudahan dan persepsi manfaat pada aplikasi investasi tidak berpengaruh positif terhadap niat generasi y dan z dalam berinvestasi online.Keywords: Persepsi Kemudahan, Persepsi manfaat, Persepsi Return, Pengetahuan Investasi.
The Impact Of Market Orientation In Corporate Strategy On The Development Of New Products Zainul Wasik; Purnamasari, Wulan; Lia Febria Lina
Journal of Managerial Sciences and Studies Vol. 2 No. 1 (2024): April: Journal of Managerial Sciences and Studies
Publisher : PT. Mawadaku Sukses Solusindo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61160/jomss.v2i1.34

Abstract

In this research, we suggest that corporate strategy affects market orientation, which in turn affects new product activity both directly and indirectly. Thus, we create a framework that connects companies' focus strategies, customer and competitor orientation, and relative emphasis on cost leadership, product differentiation, and focus strategies to new product creation and activity for introduction. Using this approach, we create a simultaneous equations model that is evaluated using survey data from 175 Indonesia companies in the manufacturing sector, spanning various industries and sizes. The unexpected conclusions are that competitor orientation has a negative direct impact on new product activity and a favorable indirect effect through customer orientation, and that a stronger emphasis on a focus strategy leads to a decreased emphasis on consumer orientation. We talk about how these discoveries affect theory and practice.
Understanding How to Form a Successful Social Entrepreneurship: Motivation Opportunity Ability Perspectives Novita, Dian; Lia Febria Lina; Saifuddin, Muchammad
UPY Business and Management Journal (UMBJ) Vol. 4 No. 2 (2025): UBMJ (UPY Business and Management Journal)
Publisher : Department of Management, Universitas PGRI Yogyakarta.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31316/ubmj.v4i2.7785

Abstract

Purpose: The presence of social entrepreneurship can serve as a compelling catalyst, motivating individuals to embrace entrepreneurship as a means to address local challenges and foster innovation. Methodology: This study uses a qualitative approach with an exploratory case study design. Data were collected through semi-structured interviews, direct observation, and internal document analysis. The interviewed participants were founder and orphanage children who were actively involved in entrepreneurial activities. Findings: Drawing upon the Motivation, Ability, and Opportunity (MOA) framework, the findings revealed that motivation stems from a strong social spirit and personal lifelong dreams. Opportunities arise from the unique concept of socio entrepreneur in orphanages and ease of obtaining funds, while abilities include social skills, leadership, financially independent and social capita). Originality: Research in the field of social entrepreneurship is also still limited. The primary objective was to delve deeper into the motivations of social entrepreneurs within orphanages and identify factors contributing to their success in fostering entrepreneurship Research limitations: The outcome resulting from entrepreneurship is a rich mindset, enjoying sharing, having my income, and increased motivation to become an entrepreneur. This finding needs further explanation and exploration using quantitative methods to better results.