Setiawan Priatmoko
STMIK Jakarta

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MITIGASI BENCANA DAERAH TUJUAN WISATA STUDI KASUS: PENTINGSARI, NGLANGGERAN, PENGLIPURAN Setiawan Priatmoko; Yitno Purwoko; Anwani
Journal of Tourism Destination and Attraction Vol 7 No 2 (2019): Journal of Tourism Destination and Attraction
Publisher : Fakultas Pariwisata Universitas Pancasila

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35814/tourism.v7i2.1044

Abstract

The use of MSPDM analysis in community-based tourism (CBT) areas quite helpful. CBT helps stakeholders in planning the development of tourist areas in rural destination. For CBT areas that have implemented disaster mitigation, what has been done is in line with the parameters in the MSPDM analysis. CBT Nglanggeran and Pentingsari in Yogyakarta and Penglipuran in Bali have implemented several things that support disaster mitigation in its areas. The purpose of disaster mitigation is primarily to reduce the risk of disasters that occur to local residents and visitors. Disaster mitigation measures are carried out and adjusted to the characteristics of the local environmental and cultural area.
Green Digital Management: Strategi Bisnis Berkelanjutan Bagi UMKM di kampong Bharu, Kuala Lumpur Erna Wigati; Ilham Sentosa; Setiawan Priatmoko; Susilo Budi Winarno
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 3 No. 3 (2024): September: Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v3i3.5848

Abstract

Digital technology has become an essential part of managing small and medium-sized enterprises (SMEs), especially in efforts to achieve business sustainability. Kampong Bharu, as an iconic area in Kuala Lumpur, is home to numerous micro, small, and medium-sized enterprises (MSMEs) operating in the culinary, craft, and tourism sectors, but faces challenges in implementing environmentally friendly practices. This research aims to analyze the application of green digital management to MSMEs in Kampong Bharu as a sustainable business strategy. The research method uses a qualitative approach with in-depth interviews and participant observation of 15 MSME actors. The research results show that integrating digital technology with environmentally friendly principles, such as paperless digital marketing, energy-efficient use, and sustainable packaging systems, can enhance the competitiveness and positive image transformation of MSMEs. This finding has practical implications for business owners and stakeholders in developing a digital-based green MSME model in historic urban areas.