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All Journal Jurnal Studi Manajemen Organisasi Sains Manajemen:Jurnal Manajemen UNSERA Jurnal INTECH Teknik Industri Universitas Serang Raya ATRABIS: Jurnal Administrasi Bisnis (e-Journal) Ilomata International Journal of Management Jurnal Inovasi dan Kreativitas (JIka) Smart Society: Community Service and Empowerment Journal Jurnal Akuntansi Manajemen (JAKMEN) Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Journal of Economics, Entrepreneurship, Management Business and Accounting International Journal of Management Research and Economics Kegiatan Positif : Jurnal Hasil Karya Pengabdian Masyarakat Jurnal Pengabdian Masyarakat dan Riset Pendidikan Journal of Authentic Research Epaper Bisnis: International Journal Entrepreneurship and Management Kolaborasi: Jurnal Hasil Kegiatan Kolaborasi Pengabdian Masyarakat Fundamentum: Jurnal Pengabdian Multidisiplin Karya Nyata: Jurnal Pengabdian Kepada Masyarakat Harmony Management: International Journal of Management Science and Business Global Management: International Journal of Management Science and Entrepreneurship
Dr. Dhany Isnaeni D., S.E., M.M.1), Linda Daniati Melinda, S.S., M.Si.2)
Serang Raya University
Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Mechanical Engineering Public Health Social Sciences Transportation Other

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Pengaruh Pelayanan Prima Terhadap Citra Politeknik LP3I Bandung 2019 (Survey pada mahasiswa angkatan 2016) Dr. Dhany Isnaeni D., S.E., M.M.1), Linda Daniati Melinda, S.S., M.Si.2)
ATRABIS Jurnal Administrasi Bisnis (e-Journal) Vol. 5 No. 2 (2019): ATRABIS: Jurnal Administrasi Bisnis - Desember 2019
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38204/atrabis.v5i2.283

Abstract

Dr. Dhany Isnaeni D., S.E., M.M., Linda Daniati Melinda, S.S., M.Si., Pengaruh Pelayanan Prima Terhadap Citra Politeknik LP3I Bandung 2019. Tujuan penelitian ini adalah untuk mengetahui pelayanan prima yang dilaksanakan oleh Politeknik LP3I Bandung, citra Politeknik LP3I Bandung dan pengaruh pelayanan prima terhadap citra Politeknik LP3I Bandung 2019. Metode penelitian yang digunakan adalah metode deskriptif verifikatif, melalui analisis regresi sedehana dengan teknik sampling proporsional cluster random sampling dan jumlah sampel ditentukan dengan rumus slovin. Masih terdapat beberapa indikator yang masih kurang, sehingga penulis merekomendasikan agar, PLB memberikan pemeliharaan dan menjaga asset sumber daya manusia yang dinilai memiliki kompetensi tinggi serta memberikan program pelatihan dan pengembangan kompetensi pegawai-pegawainya melalui program pendidikan dan latihan internal mengenai pelayaan prima, meninjau ulang minat bakat dan kesuaian kompetensi para pegawai dengan bidang pekerjan yang dibebankan kepadanya, menjaga nama baik lembaga dengan terus mengukir prestasi, fokus pada program studi, dan terus bahkan lebih melibatkan para praktisi dalam proses belajar mengajar.
Kepuasan Mahasiswa Terhadap Pelayanan Perpustakaan Politeknik LP3I Bandung Dhany Isnaeni D., S.E., M.M.
ATRABIS: Jurnal Administrasi Bisnis (e-Journal) Vol 4 No 1 (2018): ATRABIS: Jurnal Administrasi Bisnis - Juni 2018
Publisher : Program Studi Administrasi Bisnis POLITEKNIK LP3I BANDUNG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38204/atrabis.v4i1.292

Abstract

Pasal 4 UU No.43 tahun 2007 tentang Perpustakaan menyebutkan bahwa “Perpustakaan bertujuan memberikan layanan kepada pemustaka, meningkatkan kegemaran membaca, serta memperluas wawasan dan pengetahuan untuk mencerdaskan kehidupan bangsa”, sementara pasal 3 UU No.43 tahun 2007 menyebutkan bahwa Perpustakaan berfungsi sebagai wahana pendidikan, penelitian, pelestarian, informasi, dan rekreasi untuk meningkatkan kecerdasan dan keberdayaan bangsa. Pelayanan perpustakaan seringkali menjadi sorotan, mahasiswa memerlukan pelayanan perpustakaan justru pada jam istirahat. Pemberlakuan sift kerja pustakawan sama dengan pemberlakuan sift kerja para pekerja lain di PLB sedikit banyaknya telah menyulitkan mahasiswa yang sedang memerlukan pelayanan perpustakaan pada jam-jam tertentu. Jam istirahat kuliah merupakan waktu yang leluasa bagi mahasiswa untuk berkunjung ke perpustakaan, namun jam tersebut bertepatan dengan jadwal pustakawan untuk istirahat. Tujuan penelitian ini adalah untuk mengetahui harapan mahasiswa terhadap pelayanan perpustakaan PLB, aktualisasi pelayaan perpustakaan PLB yang dirasakan oleh mahasiswa serta tingkat kepuasan mahasiswa terhadap pelayaan perpustakaan PLB. Metode penelitian yang digunakan dalam penelitian ini adalah metode deskriptif verifikatif, teknk sampling yang digunakan adalah proporsional cluster random sampling dan penentuan jumlah sampel dalam penelitian ini menggunakan rumus slovin. Masih terdapat beberapa indikator yang masih kurang memuaskan, sehingga penulis merekomendasikan agar, PLB memberikan pelatihan dan pengembangan kompetensi pustakawan melalui kesempatan untuk melanjutkan studi ke jenjang yang lebih tinggi, selanjutnya menambah personil pustakawan agar dapat miningkatkan kecepatan dan ketepatan pelayanan.
Pengaruh Experiential Marketing Terhadap Citra Politeknik LP3I Dhany Isnaeni Dharmawan 1; Heddy Setiawan 2
ATRABIS: Jurnal Administrasi Bisnis (e-Journal) Vol 6 No 1 (2020): ATRABIS: Jurnal Administrasi Bisnis - Juni 2020
Publisher : Program Studi Administrasi Bisnis POLITEKNIK LP3I BANDUNG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38204/atrabis.v6i1.409

Abstract

Penelitian ini ditujukan untuk mengetahui adanya bukti –bukti empiris mengenai fenomena di lingkungan kampus POLITEKNIK LP3I, khususnya terkait dengan serangkaian program penanaman citra institusi melalui pengalaman yang dirasakan oleh mahasiswa POLITEKNIK LP3I. Deskriptif dan verifikatif digunakan sebagai metode penelitian. survei dilakukan terhadap 200 mahasiswa sebagai reponden yang dihitung dengan rumus slovin, dari populasi sebanyak 396 orang mahasiswa terdaftar di POLITEKNIK LP3I pada tahun 2017. Teknik sampling menggunakan stratified proportional random sampling. Hasil pengumpulan data, dianalisis mengunakan metode analisis jalur (path analysis). Hasil penelitian ini, merupakan bukti adanya pelaksanaan program program POLITEKNIK LP3I untuk memberikan pengalaman yang baik bagi pera mahasiswanya dan juga sebagai bukti adanya kesan yang baik dibenak mahasiswa mengenai POLITEKNIK LP3I. Peneitain ini membuktikan adanya pengaruh experiential marketing terhadap citra Polteknik LP3I.
Pengaruh Kualitas Produk dan Physical Evidence Terhadap Brand Image Politeknik LP3I Bandung Dhany Isnaeni Dharmawan; Yuyun Taufik; Elly Watti Noorhan
ATRABIS: Jurnal Administrasi Bisnis (e-Journal) Vol 5 No 1 (2019): ATRABIS: Jurnal Administrasi Bisnis - Juni 2019
Publisher : Program Studi Administrasi Bisnis POLITEKNIK LP3I BANDUNG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38204/atrabis.v5i1.228

Abstract

Pengaruh kualitas produk dan physical evidence terhadap brand image Politeknik LP3I Bandung. Secara umum kinerja pemasaran yang baik dinyatakan dalam tiga besaran nilai utama, yaitu penjualan, pertumbuhan penjualan, dan pertumbuhan pelanggan. Pertumbuhan nilai pelanggan akan terus meningkat seiring peningkatan brand image yang dibangun oleh instansi yang bersangkutan. Image akan semakin baik pada saat pelanggan dipuaskan dengankualitas produk yang ditawarkan serta baik dan berkualitasnya sarana dan prasarana perusahaan untuk menunjanga pelayanan bagi para pelanggan tersebut.Tujuan penelitian ini adalah untuk mengetahui kualitas produk, physical evidence, brand image serta pengaruh kualitas produk dan physical evidence terhadap brand image Politeknik LP3I Bandung. Metode penelitian yang digunakan dalam penelitian ini adalah metode deskriptif verifikatif, teknik sampling yang digunakan adalah proportionate cluster random sampling dan penentuan jumlah sampel dalam penelitian ini menggunakan rumus slovin. Hasil penelitian menunjukan nilai uji F, uji t dan uji korelasi yang diperoleh, dapat ditafsirkan bawa brand image PLB dipengaruhi secara parsial oleh kualitas produk PLB sebesar 39,1% dan phsycal evidence atau bukti fisik sebesar 40,9%. total keduanya atau pengaruh secara simultan adalah 80%. Sisa sebesar 20,0% manunjukan ada nya faktor error dalam penelitian ini, adanya pengaruh variabel lain yang tidak dikaji dalam penelitian ini, misalnya harga, tempat dan distribusi, pelayanan serta promosi.
PERSEPSI MASYARAKAT TENTANG KUALITAS PRODUK MAKANAN KHAS RAMADHAN DI PASAR TRADISIONAL Nuphanudin, Nuphanudin; Roza, Yanti Mulia; Nani, Nani; Dharmawan, Dhany Isnaeni; ZA, Saida Zainurossalamia
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 7 No 1 (2023): Edisi Januari - April 2023
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v7i1.2958

Abstract

Artikel ini membahas tentang persepsi masyarakat terhadap kualitas produk makanan khas Ramadhan yang dijual di pasar tradisional. Penelitian ini dilakukan dengan menggunakan metode survei terhadap 100 responden yang merupakan pengunjung pasar tradisional di kota Bandung. Hasil penelitian menunjukkan bahwa persepsi masyarakat terhadap kualitas produk makanan khas Ramadhan di pasar tradisional baik dengan skor 63,38%, meskipun masih terdapat beberapa aspek yang perlu ditingkatkan seperti kualitas bahan baku dan kebersihan tempat penjualan. Penelitian ini menemukan bahwa kinerja, reliabilitas, fitur, daya tahan, konsisten dan desain menjadi pertimbangan utama masyarakat dalam membeli produk makanan khas Ramadhan di pasar tradisional. Implikasi dari penelitian ini adalah pentingnya meningkatkan kualitas produk makanan khas Ramadhan di pasar tradisional, serta memberikan informasi yang jelas mengenai bahan baku, proses pembuatan, dan aspek keamanan pangan kepada masyarakat sebagai upaya untuk meningkatkan kepercayaan dan minat masyarakat dalam membeli produk makanan khas Ramadhan di pasar tradisional.
PENGARUH VIRAL MARKETING TERHADAP KEPERCAYAAN KONSUMEN DAN DAMPAKNYA TERHADAP KEPUTUSAN PEMBELIAN: (Studi Kasus Pada Produk Kecantikan Emina di Indonesia) Zulfa Fauziyah; Dhany Isnaeni Darmawan
Jurnal Inovasi dan Kreativitas (JIKa) Vol. 4 No. 1 (2024): Februari
Publisher : Universitas Serang Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30656/jika.v4i1.8979

Abstract

Problem: There is a problem of consumer trust in Emina beauty products in Indonesia which is influenced by Viral Marketing and knowing the extent of the influence of purchasing decisions that interfere with consumer trust Objective: This research aims to determine the influence of viral marketing on purchasing decisions with consumer trust as an intervening variable Methodology: This type of research is quantitative and uses descriptive analysis methods. The data analysis technique used is path analysis. The number of samples taken in this study used the Lemeshow formula (Lemeshow et al., 1997), this is because the population size is unknown or infinite. The sample used in this research was 98 respondents who were aware of Emina's Instagram social media, and had purchased and consumed Emina using purposive sampling. In this research, data collection techniques using questionnaires were used and analyzed using path analysis Research Findings/Results: This research is (1) Viral Marketing has a significant effect on Consumer Trust with a value of 10.890, Viral Marketing has a significant effect on Purchasing Decisions with a value of 8.137, (3) Consumer Trust has a significant effect on Purchasing Decisions with a value of 3.555 and (4) Consumer trust is unable to mediate viral marketing on purchasing decisions with a Z value of 1.389. Research Type: Market Research
Pengaruh Gaya Kepemimpinan, Lingkungan Kerja, Dan Budaya Organisasi Terhadap Loyalitas Karyawan Pada PT Gemilang Prasada Abadi Andi Yusuf andi; Yoga Adiyanto Adiyanto; Syamsudin Syamsudin; Ahmad Firdaus; Dhany Isnaeni Darmawan
Jurnal Akuntansi Manajemen (JAKMEN) Vol. 3 No. 1 (2024)
Publisher : Universitas Serang Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30656/jakmen.v3i1.8833

Abstract

This research aims to determine the influence of leadership style, work environment and organizational culture on employee loyalty at PT Gemilang Prasada Abadi. This research is a replication study using a quantitative approach method. The population of this study was 69 people. The sample was taken using a saturated sample of 69 respondents. Data was obtained from the results of distributing questionnaires to respondents. This research analysis uses multiple linear regression analysis with the results of the analysis showing the influence of leadership style, work environment and organizational culture on employee loyalty at PT Gemilang Prasada Abadi which is proven by the t test which shows t-count > t-table. The results of the f test analysis show that the influence of leadership style, work environment and organizational culture at PT Gemilang Prasada Abadi has a simultaneous effect on employee loyalty. This can be proven from the results of the f test by paying attention to the F-count > F-table value. And the significance value is <0.05. The concentration of this research is on employee loyalty which is influenced by leadership style, work environment and organizational culture. Suggestions for further research are expected to be able to retest based on dimensions and indicators other than those examined in this research.
The Influence of Car Rental Product Quality, Prices, and Complaint Handling System on Decisions to Use Car Rental Services at Botana Transport Rent Car & Tour Travel Eko Prasetyo; Dhany Isnaeni Darmawan
ePaper Bisnis : International Journal of Entrepreneurship and Management Vol. 1 No. 3 (2024): September : ePaper Bisnis : International Journal of Entrepreneurship and Manag
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/epaperbisnis.v1i3.60

Abstract

The aim of this research is to determine the influence of product service quality, price, rental car complaint handling system on the decision to use car rental services at Botana Transport Rent Cars & Tours travel. This research was conducted at Botana Transport Rent Cars & Tours travel located on Jl. Raya Kemang, Cilegon City. The sample in this study consisted of 100 respondents using Accidental Sampling. The data analysis used is multiple linear regression. The results of the research are that product quality and the complaint handling system have a positive influence, while price has a negative influence on the decision to use a rental car at Botana Transport Rent. Cars & Tours travel. Simultaneously or at the same time, product quality, price and car rental handling system at Botana Transport Rent Cars & Tours travel. Meanwhile, the R Square value explains the decision to use car rental services at Botana Transport Rent Cars & Tours Travel is influenced by product quality, price and complaint handling system by 44.2% while the remaining 55.8% is influenced by other variables not used in this research.
Fundamental Principles of Risk Management in Restructuring, Reorganization, and Liquidation of Non-Profit and Profit-Oriented Companies Deni Sunaryo; Dhany Isnaeni Darmawan; Anisya Dwi Wulandari Kaya; Melynda Anggraini; Melda Dwi Rahma
International Journal of Management Research and Economics Vol. 3 No. 1 (2025): February : International Journal of Management Research and Economics
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/ijmre-itb.v3i1.2917

Abstract

The implementation of financial risk management policies and principles is a critical aspect of managing the banking sector, non-profit organizations, and business environments in Indonesia. The adoption of International Financial Reporting Standards (IFRS) has significantly altered accounting practices in Indonesia, yielding both opportunities and challenges for companies. Furthermore, credit restructuring, encapsulated in the "3R" principle, has emerged as a strategic solution to address non-performing loans, particularly during the COVID-19 pandemic, as regulated in POJK 11/POJK.03/2020.In the legal domain, corporate reorganization is increasingly recognized as a vital strategy to prevent bankruptcy, emphasizing the need for more comprehensive and transparent legal frameworks. In the Islamic banking sector, liquidity risk management is paramount to ensure economic stability and maintain public trust. Meanwhile, non-profit organizations, such as AIESEC Indonesia, face distinct challenges in implementing effective internal control systems, with a focus on enhancing financial transparency and accountability.This article also highlights the importance of organizational change management as a driver of operational efficiency and adaptability to external challenges. Employing a descriptive and normative approach, it explores the intersection of economic policies, legal frameworks, and management practices in addressing the complexities of globalization, economic crises, and efficiency demands.In conclusion, sustainable practices in risk management, legal adaptation, and internal system strengthening are pivotal to achieving resilience and success across financial and organizational sectors.
Solving Performance Problems of the State Civil Apparatus (ASN) in Ramanuju District Cilegon City Seen from the Influence of Organizational Culture, Work Capability and Job Satisfaction Ujang Suhardi; Dhany Isnaeni Darmawan
ePaper Bisnis : International Journal of Entrepreneurship and Management Vol. 1 No. 2 (2024): June : ePaper Bisnis : International Journal of Entrepreneurship and Management
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/epaperbisnis.v1i2.49

Abstract

This research discusses how to resolve performance problems of the State Civil Apparatus (ASN) in Ramanuju Village, Cilegon City, seen from the influence of organizational culture, work ability and satisfaction. The population and sample in this study were 91 respondents in Ramanuju Village, Cilegon City, sampling using the saturated sampling method. Data was collected using a questionnaire method, and the analysis used was data instrument testing, classical assumption testing, multiple regression analysis, coefficient of determination and hypothesis testing using SPSS for Windows. Based on the research results, it can be concluded that: the first hypothesis test shows that there is a partial significant influence of the organizational culture variable on the performance of the State Civil Apparatus (ASN) t-count 4.903 > t-table 1.986, the second hypothesis shows that there is a partial significant influence of the variable work ability on the performance of the State Civil Apparatus (ASN) t-count 2.048 > t-table 1.986, the third hypothesis shows that there is a partially significant influence of the job satisfaction variable on the performance of the State Civil Apparatus (ASN) t-count 2.830 > t-table 1.986 and the fourth hypothesis shows that there is a significant simultaneous influence of the variables organizational culture, work ability and job satisfaction on the performance of the State Civil Apparatus (ASN) f-count 19.741> f-table 3.10. The limitations of this research are that for further research, it is hoped that the research methodology and other variables will be changed so that it is hoped that there will be improvements or strengthening of performance
Co-Authors Abdul Fatah Achmad Fazi Alam Achmad Fazi Alam Achmad Fazi Alam Ahmad Firdaus Ahmad Firdaus Ahmad Firdaus, Ahmad Ahmad Zainuri Andi Yusuf andi Anisya Dwi Wulandari Kaya Berliana Febriyanti Deni Sunaryo, Deni Dian Denta Alumi Elly Watti Noorhan Fahaina Izzatul Jannah Hamdan Hamdan Hamdan, Hamdan Heddy Setiawan Ibrahim, Mukdad Iman Hickmatullah Iman Hickmatullah Iman Hickmatullah Intan Ida Nahampun Khofin, Kiki Melda Dwi Rahma Melynda Anggraini Nani Nani Nuphanudin, Nuphanudin P. Eko Prasetyo Ratu Bintang Apriliani Roza, Yanti Mulia Syamsudin Syamsudin Syamsudin Syamsudin Ujang Suhardi Yana Suryana Suryana Yoga Adiyanto, Yoga Yulianto, Ali Yuyun Taufik ZA, Saida Zainurossalamia Zulfa Fauziyah