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PENGARUH FAKTOR-FAKTOR PSIKOLOGIS TERHADAP PENGAMBILAN KEPUTUSAN WISATAWAN DALAM MENGUNJUNGI TAMAN BUNGA NUSANTARA KABUPATEN CIANJUR Eka Nuraisah Rosiana; Deden Saepudin; Wisanggeni Agus Priyanto
Barista : Jurnal Kajian Bahasa dan Pariwisata Vol. 4 No. 1 (2017): Juni
Publisher : Unit Bahasa, Politeknik Pariwisata NHI Bandung

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Abstract

Psychological factors are factors inherent in the individual, which will affect how the various kinds of stimuli given by marketers, will affect consumer recognition of the needs, information seeking, and a variety of alternatives before deciding to make a visit or not.This research, conducted in order to determine the psychological factors of tourist and the decisionmaking of tourist in visiting Taman Bunga Nusantara Cianjur Regency, as well as to analyze the influence of psychological factors towards tourist decision making to visit Taman Bunga Nusantara Cianjur Regency.The method used is accidental sampling. Respondents in this research are the visitors of Taman Bunga Nusantara as the location of the research, and the total is 120 respondents.Based on the analysis, the firmest aspect of psychological factors is personality. As well as tourist decision in visiting Taman Bunga Nusantara is in the low category. Simultaneously, psychological factors significantly influence tourist decision in visiting Taman Bunga Nusantara Cianjur Regency.Based on the research results, the manager of the Taman Bunga Nusantara in order to create a marketing strategy that can affect consumers by providing a strong stimulus to be remembered very well by travelers.
Peningkatan Kualitas Sdm Pariwisata Melalui Pendidikan Terintegrasi: Kolaborasi Perguruan Tinggi Vokasi Dengan Industri Pariwisata Deden Saepudin; Didin Nurdin; Ilham Fajri; Dadi Indra Permana
Barista : Jurnal Kajian Bahasa dan Pariwisata Vol. 9 No. 2 (2022): December
Publisher : Unit Bahasa, Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/barista.v9i02.1082

Abstract

The quality of tourism human resources is closely related to the quality of tourism education institutions. A good tourism educational institution will also produce good graduates, as candidates for quality tourism human resources. Thus efforts to improve tourism human resources begin with efforts to improve the quality of tourism education. This study analyzes how education is managed in tourism vocational higher education institutions, especialy at the NHI Bandung Tourism Academy and at Nusantara Jaya Depok Tourism Academy. The research method uses a qualitative approach with observation techniques, documentation studies and in-depth interviews with stakeholders. It consists of directors, heads of study programs, lecturers, practice instructors, heads of internal quality assurance, and students at the two institutions that are the locus of research. The results of the study show that to produce graduates who are ready to work and have experience working in the industry, tourism higher institutions must collaborate with the hospitality industry in implementing integrated practical learning (work based learning). This form of collaboration is realized by involving industrial practitioners in a number of activities, including: 1) Curriculum development and alignment; 2) Formation of a Steering Committee; 3) Teaching practitioner program; 4) Implementaion on the job training; 5) Sending students to part-time work program (casual); and 6) Guest lecture from industry practitioners. The implications of this collaboration will improve the quality of graduates which will ultimately contribute to improving the quality of tourism human resources.
Integrated Quality Management Model of Learning Practices in Tourism Vocational Higher Education Deden Saepudin; Udin Syaefudin Sa'ud; Diding Nurdin; Taufani Chusnul Kurniatun
AL-ISHLAH: Jurnal Pendidikan Vol 15, No 4 (2023): AL-ISHLAH: JURNAL PENDIDIKAN
Publisher : STAI Hubbulwathan Duri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35445/alishlah.v15i4.3769

Abstract

This study aims to analyze tourism education activities, especially regarding the management of practical learning at vocational tertiary institutions in the field of tourism. The research method uses a qualitative approach with a case study type approach, mixed methods sequential exploratory design. Resource persons or research informants consist of. Directors, Heads of Study Programs, Lecturers, Practical Instructors, Heads of Internal Quality Assurance, and students at the two institutions that are the locus of research. The results of the study show that practical learning activities at vocational tourism colleges have not been managed optimally. Furthermore, this study offers a competency-based practical learning quality management hypothetical model that is integrated with industry as an alternative solution in managing practical learning activities to improve the quality of learning outcomes and produce graduates who have skills and competencies that meet industry standards and needs. This model carries university collaboration. tourism with the hospitality industry in organizing practical learning activities. This form of collaboration is realized by involving industrial practitioners in a number of learning activities, including 1) Curriculum development and alignment; 2) Formation of a Steering Committee; 3) Teaching practitioner program; 4) Implementation of fieldwork practice programs; 5) Sending students to work part-time (daily workers); and 6) Guest lectures from industry practitioners. Recommendations and implications of this research are the need to build good collaboration between universities and industry in managing practical learning activities that link and match.
Pelatihan Pembuatan Bolu Pisang Berbahan Dasar Umbi Talas di Desa Cacaban Lor Kabupaten Purworejo Trihayuningtyas , Endah; Elmia, Arini Shofi; Saepudin , Deden; Sufianti , R. Arti; Asmara , Andi
Masyarakat Pariwisata : Journal of Community Services in Tourism Vol. 4 No. 2 (2023)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/mp.v4i2.1399

Abstract

Makanan dan minuman yang disajikan di suatu destinasi pariwisata memiliki ciri khas yang membedakannya dengan destinasi pariwisata lainnya. Ciri khas ini dapat berupa bahan baku, cara pengolahan, atau penyajian. Identitas gastronomi yang kuat dapat menjadi daya tarik bagi wisatawan, dan dapat membantu destinasi pariwisata tersebut untuk bersaing dengan destinasi pariwisata lainnya. Sebagai desa wisata rintisan, Desa Cacaban Lor membutuhkan pembinaan dan bimbingan dalam menemukan identitas gastronominya. Dengan mempertimbangkan daya saing keunikan, ketersediaan bahan, serta kemudahan teknik pembuatan maka bolu pisang berbahan dasar tepung talas dinilai sebagai produk yang dapat dikembangkan lebih lanjut menjadi produk UMKM Desa Cacaban Lor.  Keahlian pembuatan Bolu Pisang berbagan dasar Umbi Talas, dapat menjadi salah satu alternatif daya tarik wisata dari aspek kuliner atau makanan khas oleh-oleh Desa Cacaban Lor.  Program kemitraan masyarakat pelatihan pembuatan bolu pisang berahan dasar umbi talas diharapkan dapat memberikan kontribusi positif dalam memberikan bekal keterampilan bagi masyarakat dalam membuat produk makanan dengan memanfaatkan produk lokal yang selama ini belum dimanfaatkan secara optimal.
Pengaruh Berbagai Jenis Pupuk Kandang Terhadap Pertumbuhan Dan Hasil Dua Varietas Tanaman Kangkung (Ipomoea Aquatica L.) Saepudin, Deden; Noertjahyani; Komariah, Ai
OrchidAgro Vol. 5 No. 1 (2025)
Publisher : Fakultas Pertanian Universitas Winaya Mukti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35138/orchidagro.v5i1.915

Abstract

This study focuses on the effects of different organic manures on the growth and yield of two varieties of water spinach (Ipomoea aquatica L.). The objective was to assess the influence of various types of organic fertilizers, such as chicken, and goat manure, on plant height, leaf number, and yield performance. A field experiment was conducted using a randomized factorial block design (RCBD) with four replications. The results demonstrated that chicken manure significantly increased plant height and leaf number, whereas goat manure resulted in the highest yield. Both varieties responded differently to each type of manure, with variety A showing better performance in yield, while variety B excelled in vegetative growth. These findings suggest that selecting the appropriate organic fertilizer is essential to optimize the growth and yield of water spinach. Further research is recommended to explore long-term effects on soil health. Keywords: organic manure; water spinach; growth performance; yield; varietal response
Consumer Responses to the Development of Tourism Destinations through Molecular Gastronomy: An Analysis of Interest and Contributing Factors Sufianti, R. Arti; Maulina, Lien; Saepudin, Deden; Utomo, Bambang Sapto
Side: Scientific Development Journal Vol. 2 No. 5 (2025): Side: Scientific Development Journal
Publisher : Arbain Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59613/d8gnt430

Abstract

The development of tourism destinations through unique culinary experiences has become a key strategy in attracting tourists and boosting the tourism industry. Among these innovations, molecular gastronomy stands out as an emerging trend that blends science and cuisine to create novel and interactive dining experiences. This study aims to explore consumer responses to the development of tourism destinations through molecular gastronomy, with a particular focus on understanding the factors that drive interest and participation in such gastronomic experiences. Through a comprehensive analysis, this research examines consumer perceptions and preferences regarding molecular gastronomy as a potential attraction at tourist destinations. The study identifies key aspects that influence consumer interest, such as the novelty of the gastronomic experience, the perceived value of the experience, and the role of promotional efforts in enhancing awareness and attracting visitors. Additionally, the research highlights the importance of affordable pricing and high-quality tastes as critical factors in shaping consumer willingness to visit destinations offering molecular gastronomy experiences. Furthermore, the study delves into the expectations of consumers regarding the involvement of governmental and tourism authorities in promoting molecular gastronomy-based products to enhance the appeal of tourist destinations. It explores the desire for further development of these gastronomic offerings as part of broader tourism strategies aimed at diversifying the types of attractions available to travelers. Overall, the findings suggest that molecular gastronomy has significant potential to become a major culinary attraction in tourism, with consumer responses indicating a high level of interest in experiencing such innovations. The study provides valuable insights into the role of culinary experiences in tourism development and underscores the importance of targeted marketing strategies, quality control, and government support in fostering the growth of this unique tourism sector.
Meningkatkan Daya Saing UMKM Desa Gandasoli: Pendekatan Door-To-Door dalam Penggunaan Pemasaran Digital dan Penyuluhan Legalisasi: Penelitian Johan Tanaya; Deden Saepudin; Eti Jumiati; Risman Syafarullah; M. Rifki Mulyana; Riski Taufik Hidayat
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 1 (2025): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 1 (Juli 2025 -
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i1.2827

Abstract

This study aims to improve the competitiveness of MSMEs in Gandasoli Village, Plered District, Purwakarta, through community service based on digital marketing and Islamic financial management. The method used was door-to-door interviews with five MSMEs, followed by socialization of digital marketing, NIB management, halal certification, and Islamic finance. Data were analyzed using NVivo 12 Plus and compared with previous research. The results show that MSMEs face obstacles in understanding digital marketing, sound finance, and business legality, but opportunities are open through training, Islamic financial literacy, and legal assistance. Digital marketing expands the market, while Islamic finance supports business sustainability. This program provides practical solutions for MSMEs in Gandasoli and emphasizes the importance of collaboration between the government, educational institutions, and the community to empower MSMEs in the digital era.