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All Journal Jurnal Ekonomi Manajemen Sistem Informasi Jurnal Health Sains Jurnal Sosial dan Sains Majapahit Journal of Islamic Finance dan Management Majapahit Journal of Islamic Finance dan Management
Sandra Dewi
Universitas Esa Unggul, Jakarta, Indonesia
Astronomy Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Environmental Science Health Professions Law, Crime, Criminology & Criminal Justice Library & Information Science Medicine & Pharmacology Nursing Physics Public Health Veterinary

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Theory of Planned Behaviour Untuk Menganalisis Perilaku Perawat dalam Pengembangan Berkelanjutan Keprofesian Keperawatan (Continuing Professional Development) Neny Rif’ah; Sandra Dewi; Rina Anindita
Jurnal Health Sains Vol. 3 No. 3 (2022): Jurnal Health Sains
Publisher : Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jhs.v3i3.443

Abstract

Continuing Professional Development (CPD) for nurses is carried out in order to maintain and improve the competence of nurses so that they can continue to carry out process-oriented tasks and patient safety. The purpose of this study was to analyze the effect of nurses' beliefs about the importance of learning activities in the workplace, and the work environment on the behavior of nurses in continuing professional development of nursing at the Port Medical Center Hospital through nurses' motivation as an intervening variable. The research concept uses the Theory of Planned Behavior. Methods: This research method uses a quantitative approach with a causality design based on cross-sectional time dimensions. The population in this study used 60 nurses as a saturated sample. The analysis technique was using a questionnaire and tested using path analysis Results: There is a positive influence between Nurse Beliefs About the Importance of Learning Activities in the Workplace and Work Environment on Nurse Behavior in Nursing Professional Continuing Development (Continuing Professional Development) at Port Medical Center Hospital Through Nurse Motivation as an Intervening Variable. Implications: This research helps hospital management, especially the Education and Training section to develop an effective and efficient learning system, especially learning in the workplace such as the clinical afternoon program which is held once a week for 30 minutes to refresh knowledge about disease or medical action.
Pengujian Beban Kerja Sebagai Variabel Intervening dalam Hubungan Ambiguitas Peran dan Budaya Organisasi Terhadap Stres Kerja pada Tenaga Kesehatan Di Rumah Sakit Angkatan Darat X Clarisa Clarisa; Nofierni Nofierni; Sandra Dewi
Jurnal Health Sains Vol. 3 No. 3 (2022): Jurnal Health Sains
Publisher : Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jhs.v3i3.450

Abstract

Human resources are the most important asset in the organization because of the role of employees in maintaining and improving performance. Job stress is a situation related to work factors that can cause changes to a person's psychological or physiological condition. The purpose of this study was to analyze the effect of role ambiguity and organizational culture on work stress with workload as an intervening variable on health workers at Army Hospital X. The method in this study was quantitative associative using a questionnaire given to health workers at Army Hospital X. Statistical analysis using Pearson correlation test followed by multiple linear regression test with and without workload variables. Pearson correlation test analysis shows the correlation coefficient between variables is greater than 0.60 (significance level <0.001) so that there is a relationship between the variables tested. The results of multiple linear regression test with a workload variable determination coefficient of 0.611, while without a workload variable of 0.603. There is a significant influence between variables in this study. Role ambiguity, workload, and organizational culture have an effect on work stress together. However, the role of the workload variable becomes small or even disappears because the influence of the role ambiguity variable and organizational culture on work stress is very large. The beta coefficient of organizational culture is the largest (0.311) among the other two variables so that organizational culture is the variable that has the most influence on the emergence of work stress. Role ambiguity and organizational culture have a significant effect on work stress, while workload is not an intervening variable for health workers at Army Hospital X
Analisa Pengaruh Service Quality, Price Fairness, Word of Mouth, Norma Subjektif dan Perceived Behavioral Control Terhadap Intensi Berkunjung Nurullah Armyta; Sandra Dewi; Supriyantoro Supriyantoro
Jurnal sosial dan sains Vol. 3 No. 11 (2023): Jurnal Sosial dan Sains
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/jurnalsosains.v3i11.1068

Abstract

Latar Belakang: Keputusan memilih Rumah Sakit sebagai tempat berobat adalah hal yang mempengaruhi tingkat kunjungan pasien yang dimediasi oleh banyak faktor.  Pengambilan intensi berkunjung dapat diambil secara hati-hati jika didukung oleh data dan informasi yang relevan yang mendukung pertimbangan terhadap isu yang dihadapi. Tujuan: Mengetahui pengaruh service quality, price fairness, word of mouth serta norma subjektif dan perceived behavioral control terhadap intensi pasien untuk berkunjung. Metode: Penelitian ini menggunakan penelitian kuantitatif cross sectional analisa regresi berganda dengan uji hipotesis. Pengambilan sampel menggunakan teknik purposive sampling dan proses pengumpulan data menggunakan kuesioner dengan skala likert, selanjutnya dianalisis menggunakan three box method. Hasil: Dari hasil uji parsial koefisien regresi, diketahui bahwa service quality memiliki pengaruh paling tinggi, nilai koefisien regresi β sebesar +0,327.  Secara keseluruhan variabel yang diteliti yaitu service quality, price fairness, word of mouth, norma subjektif dan perceived behavioral control memiliki pengaruh yang signifikan terhadap intensi berkunjung. Kesimpulan: Penelitian ini telah menggambarkan bila rumah sakit melakukan perbaikan terhadap semua indikator di dalam kualitas layanan akan mempengaruhi intensi berkunjung secara lebih baik
Peran Kualitas Informasi dan Pemasaran Digital Dalam Mendorong Citra dan Kesadaran Merek Guntur Desar Dwiputra; Sandra Dewi; Muhammad Fachruddin Arrozi Adhikara
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 7 No. 4 (2026): Jurnal Ekonomi Manajemen Sistem Informasi (Maret - April 2026)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v7i4.7854

Abstract

Mayoritas pasien masih mengenal rumah sakit ini terbatas hanya sebagai penyedia layanan ibu dan anak konvensional. Dominasi citra layanan persalinan tersebut mengakibatkan sebagian besar calon pasien tidak menyadari eksistensi layanan sub-spesialis seperti terapi hormon pertumbuhan dan layanan-layanan lainnya di center of excellence. Penelitian ini bertujuan menganalisis pengaruh pemasaran digital dan kualitas informasi terhadap kesadaran merek melalui mediasi citra merek. Penelitian dilakukan pada pasien di poliklinik center of excellence rumah sakit Edelweiss. Penelitian bersifat kuantatif sebab akibat dan dilakukan dalam suatu kurun waktu tertentu. Metode analisis data menggunakan PLS SEM. Hasil penelitian menemukan bahwa pemasaran digital, kualitas informasi, citra merek berpengaruh simultan terhadap kesadaran merek. Pemasaran digital, kualitas informasi, citra merek masing-masing berpengaruh positif terhadap kesadaran merek. Pemasaran digital dan kualitas informasi masing-masing berpengaruh positif terhadap citra merek. Citra merek mampu memediasi pengaruh pemasaran digital dan juga kualitas informasi terhadap kesadaran merek. Implikasi manajerial akan dibahas lebih lanjut dalam penelitian ini.
Pengaruh Patient Experience Dan Handling Complaint terhadap Revisit Intention Dengan Integrity Sebagai Variabel Intervening di Poli Rawat Jalan Rumah Sakit Pertamina Pusat Dwi Intan Puspitasari; Supriyantoro Supriyantoro; Sandra Dewi
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 7 No. 2 (2025): Jurnal Ekonomi Manajemen Sistem Informasi (November-Desember 2025)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v7i2.7095

Abstract

Perbandingan kunjungan pada tahun 2019 – 2020 dengan pasca pandemi Covid-19 di tahun 2023-2024 mengenai jumlah pasien baru dan lama mengalami penurunan. Hal tersebut mengindikasikan menurunnya loyalitas pasien dengan fasilitas pembayaran pribadi serta asuransi terhadap Rumah Sakit Pertamina Pusat. Penelitian ini bertujuan guna menganalisis pengaruh patient experience dan handling complaint terhadap revisit intention dengan integrity sebagai variabel intervening. Dalam penelitian ini, digunakan jenis penelitian pendekatan kuantitatif dengan desain cross-sectional study. Populasi yang dipilih dalam penelitian ini adalah seluruh pasien yang berkunjung untuk berobat di RS Pusat Pertamina yang berjumlah 95.952 orang dengan jumlah sampel sebanyak 100 orang yang dihitung menggunakan rumus slovin dengan tingkat eror 10%. Kriteria inklusi digunakan dalam penelitian ini. Metode analisis data menggunakan PLS SEM. Hasil penelitian menemukan terdapat pengaruh simultan dan juga masing-masing dari patient experience, handling complaint, integrity terhadap revisit intention. Namun, Patient experience dan handling complaint tidak berpengaruh terhadap integrity. Integrity ditemukan tidak memediasi pengaruh patient experience dan juga handling complaint terhadap revisit intention. Manajemen RS perlu meningkatkan “care coordination” (koordinasi pelayanan) dengan pelatihan patient center care antar tenaga kesehatan dan unit layanan. Manajemen RS perlu menyusun sistem yang cepat tanggap dalam menangani keluhan pasien dan mengembangkan sistem patient relationship management. Manajemen RS harus menanamkan nilai integritas dan konsistensi pada setiap petugas kesehatan melalui pelatihan etika profesional dan budaya organisasi.
Interpersonal Care Activities and Brand Equity Increase Patient Response at Type B Hospitals in Bekasi Irma Nurfauzia; Ratna Indrawati; Sandra Dewi
Majapahit Journal of Islamic Finance and Management Vol. 6 No. 1 (2026): Islamic Finance and Management
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/mjifm.v6i1.780

Abstract

This research is based on the results of initial observations, which found that 67% had problems related to Patient Response, of which 80% had problems regarding Customer Loyalty, where patients were reluctant to recommend Type B Hospitals in Bekasi to others on social media. The purpose of this study was to analyze the simultaneous influence of social media marketing activities, interpersonal care activities, and hospital brand equity on the responses of non-insured patients at Type B Hospitals in Bekasi. This research method was quantitative with a cross-sectional design. The population in this study was all non-insured outpatients and inpatients who visited or received treatment at Type B Hospitals in Bekasi. The minimum sample size in this study was 101 respondents. The data collection technique used a questionnaire, and the analysis method used the three-box method and SEM-PLS. The results showed there is an influence of simultaneous social media marketing activities, interpersonal care activities, and hospital brand equity on patient responses. Social media marketing activities and interpersonal care activities have an impact on responding to patients with hospital brand equity as intervening variables.
Interpersonal Care Activities and Brand Equity Increase Patient Response at Type B Hospitals in Bekasi Irma Nurfauzia; Ratna Indrawati; Sandra Dewi
Majapahit Journal of Islamic Finance and Management Vol. 6 No. 1 (2026): Islamic Finance and Management
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/mjifm.v6i1.780

Abstract

This research is based on the results of initial observations, which found that 67% had problems related to Patient Response, of which 80% had problems regarding Customer Loyalty, where patients were reluctant to recommend Type B Hospitals in Bekasi to others on social media. The purpose of this study was to analyze the simultaneous influence of social media marketing activities, interpersonal care activities, and hospital brand equity on the responses of non-insured patients at Type B Hospitals in Bekasi. This research method was quantitative with a cross-sectional design. The population in this study was all non-insured outpatients and inpatients who visited or received treatment at Type B Hospitals in Bekasi. The minimum sample size in this study was 101 respondents. The data collection technique used a questionnaire, and the analysis method used the three-box method and SEM-PLS. The results showed there is an influence of simultaneous social media marketing activities, interpersonal care activities, and hospital brand equity on patient responses. Social media marketing activities and interpersonal care activities have an impact on responding to patients with hospital brand equity as intervening variables.
Co-Authors Clarisa Clarisa Dwi Intan Puspitasari Guntur Desar Dwiputra Irma Nurfauzia Muhammad Fachruddin Arrozi Adhikara Neny Rif’ah Nofierni, Nofierni Nurullah Armyta Rina Anindita Supriyantoro Supriyantoro