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All Journal Journal of Economic, Bussines and Accounting (COSTING) EQIEN - JURNAL EKONOMI DAN BISNIS Journal Of Management Science (JMAS) BUDGETING : Journal of Business, Management and Accounting Journal of Management and Bussines (JOMB) Indonesian Journal of Business Analytics (IJBA) Jurnal Ekonomi, Manajemen, Akuntansi
Melitina Tecoalu
Universitas Kristen Krida Wacana
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Minat Beli Memediasi Pengaruh E-Service Quality Dan Promosi Terhadap Keputusan Pembelian Di Shopee (Studi Kasus Pada Mahasiswa Manajemen Ukrida 2017) Melitina Tecoalu; Kelvin Yonathan; Hery Winoto Tj
Journal of Economic, Bussines and Accounting (COSTING) Vol 5 No 1 (2021): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v5i1.2596

Abstract

Technological developments support an increase in online buying and selling activities in marketplaces that have turned conventional transactions into digital ones. The quality of services and promotions offered have also turned digital. The purpose of this study was to examine the effect of e-service quality and promotion on purchasing decisions at Shopee which are mediated by purchase intention. By using a sample of 60 students of the 2017 UKRIDA Management Departement with a purposive sampling technique. The data analysis technique used in this research is Structural Equation Modeling (SEM) using the SmartPLS version 3.0 software. The results obtained in this study indicate that there is an effect of e-service quality on purchasing decisions and purchase intentions, while promotion has no effect on purchasing decisions. Meanwhile, mediation of purchase intention strengthens the influence of e-service quality and promotion on purchasing decisions. Keywords: e-service quality, promotion, purchasing decisions, purchase intention
Peran Kepuasan Pelanggan Dalam Memediasi Pengaruh Brand Image Dan Harga Terhadap Minat Beli Ulang Hery Winoto TJ; Melitina Tecoalu; Ferryday Ferryday
Journal of Economic, Bussines and Accounting (COSTING) Vol 5 No 2 (2022): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v5i2.3341

Abstract

Semakin berkembangnya teknologi pada industri otomotif menumbuhkan keanekaragaman merek dan tipe mobil saat ini. Hal ini mengakibatkan terjadinya persaingan diantara perusahaan mobil untuk dapat menarik konsumen agar menggunakan produknya bahkan hingga pelanggannya melakukan pembelian ulang. Produsen juga perlu memahami perilaku konsumen terhadap produk atau merek yang ada di pasar, selanjutnya perlu dilakukan berbagai cara untuk membuat konsumen tertarik terhadap produk yang dihasilkan karena preferensi dan sikap terhadap obyek setiap orang berbeda. Penelitian ini dilakukan di dealer mobil Honda Banjarbaru Kalsel yang merupakan salah satu dealer mobil Honda di Kalimantan Selatan yang mengalami penurunan penjualan dampak pandemic covid-19. Tujuan dari dilakukannya penelitian ini untuk menguji peran dari kepuasan pelanggan dalam memediasi pengaruh brand image dan harga terjadap minat beli ulang. Penelitian ini dilakukan dengan metode Simple Random Sampling. Hasil analisis menyimpulkan brand image berpengaruh positif dan signifikan terhadap minat beli ulang. Harga berpengaruh positif dan signifikan terhadap minat beli ulang. Brand image berpengaruh positif dan signifikan terhadap kepuasan pelanggan. Harga berpengaruh positif dan signifikan terhadap kepuasan pelanggan. Kepuasan pelanggan berpengaruh positif dan signifikan terhadap minat beli ulang. Kepuasan pelanggan memediasi antara brand image dan minat beli ulang adalah berpengaruh signifikan. Kata Kunci: Brand image, Harga, Kepuasan Pelanggan, Minat Beli Ulang.
Efek Mediasi Motivasi Kerja pada Pengaruh Budaya Organisasi dan Kepemimpinan Transformasional terhadap Kinerja Karyawan Melitina Tecoalu; Hery Winoto Tj.; Susy Susy
BUDGETING : Journal of Business, Management and Accounting Vol 3 No 2 (2022): BUDGETING : Journal of Business, Management and Accounting
Publisher : Institut Penelitian Matematika Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/budgeting.v3i2.3869

Abstract

This study aims to determine the mediating effect of work motivation on the influence of organizational culture and transformational leadership on employee performance. This research method is descriptive quantitative. The population in this study were all education personnel at the Trisakti School of Insurance Management (STMA), Jakarta, totaling 36 (thirty six) people and all members of the population. This study uses a Structural Equation Modeling (SEM) approach based on Partial Least Square (PLS) using SmartPLS 3.3 software. This research is a census research. The results showed that all indicators used in this study were valid and reliable. In conclusion, organizational culture, transformational leadership, and work motivation affect employee performance. Also, work motivation has a role in mediating the influence of organizational culture on employee performance. However, it does not mediate the effect of transformational leadership on employee performance. Keywords: Organizational Culture, Transformational Leadership, Employee Performance, Employees, Work Motivation, Education Personnel
Harga dan Kualitas Produk terhadap Keputusan Pembelian Mobil yang Dimediasi Kepuasan Konsumen Lionarto Lionarto; Melitina Tecoalu; Soegeng Wahyoedi
Journal of Management and Bussines (JOMB) Vol 4 No 1 (2022): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v4i1.3709

Abstract

This study aims to determine the effect of price and product quality on car buying decisions mediated by consumer satisfaction. This research method is quantitative research with 100 respondents spread across DKI Jakarta. Data processing using SMARTPLS 3.3 data processing. The results showed that the results of the T test were, a) the price variable on consumer satisfaction had a statistical t value of 1.052 < 1.96 and p-value 0.294 > 0.05; b) product quality variable on consumer satisfaction has a statistical t value of 6.457 > 1.96 and p-value 0.000 < 0.05; c) the price variable on consumer purchasing decisions has a t-statistic value of 2.698 > 1.96 and a p-value of 0.007 < 0.05; d) the product quality variable on consumer purchasing decisions has a t-statistical value of 2.796 > 1.96 and p-value 0.005 < 0.05; e) the variable of consumer satisfaction with purchasing decisions has a t-statistical value of 3.471 > 1.96 and a p-value of 0.001 < 0.05; f) the price variable on purchasing decisions with consumer satisfaction as a mediating variable has a statistical t value of 1.051 < 1.96 and p-value 0.294 > 0.05; g) the experiential marketing variable on repurchase intention with consumer satisfaction as a mediating variable has a statistical t-value of 2.669 > 1.96 and a p-value of 0.008 < 0.05. In conclusion, there are two variables that have no significant effect, namely the price variable on consumer satisfaction and the price variable on consumer decisions mediated by consumer satisfaction. While other variables have a significant effect, namely, a) product quality on consumer satisfaction; b) prices on consumer purchasing decisions; c) product quality on consumer purchasing decisions; d) consumer satisfaction with purchasing decisions; e) experiential marketing on repurchase intention with consumer satisfaction as a mediating variable. Keywords: Price, Consumer Satisfaction, Purchase Decision, Product Quality
The Effect of Price, Service Quality at Customer Satisfaction Mediated by the Purchase Decision at PT Maybank Indonesia Finance during the Covid-19 Pandemic Perdana Putera; Melitina Tecoalu; Soegeng Wahyoedi
Indonesian Journal of Business Analytics Vol. 2 No. 2 (2022): October 2022
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijba.v2i2.646

Abstract

This study discusses the effect of price, service quality on customer satisfaction mediated by purchase decisionss at PT Maybank Indonesia Finance during the covid-19 pandemic. This type of research is descriptive with probability random sampling method that uses 100 online questionnaires from 121 consumer respondents of PT MayBank Indonesia Finance. The data analysis technique in this study is the Structural Equation Model (SEM) using SmartPLS 3.0. Tests were carried out with the outer model, inner model and hypothesis testing of p-value and t-statistics. The results showed that price had a significant effect on customer satisfaction and purchase decisionss, service quality had a significant effect on purchase decisionss and had no effect on customer satisfaction, purchase decisions had a significant effect on customer satisfaction, then price had an effect on customer satisfaction mediated by purchase decisionss and service quality. influence on customer satisfaction which is mediated by purchase decisionss.
Pengaruh Kompensasi & Pelatihan Terhadap Kinerja Pegawai Yang Dimediasi Oleh Keseimbangan Kehidupan Kerja Pada Perusahaan Pengolahan Uang Rupiah Irene Putri Jauri; Hery Winoto TJ; Melitina Tecoalu
Eqien - Jurnal Ekonomi dan Bisnis Vol 11 No 03 (2022): EQIEN- JURNAL EKONOMI DAN BISNIS
Publisher : Sekolah Tinggi Ilmu Ekonomi DR KH EZ Mutaqien

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34308/eqien.v11i03.994

Abstract

This study aims to analyze the effect of compensation on employee performance, the effect of training on employee performance, the effect of compensation on work-life balance, the effect of training on work-life balance, the effect of work-life balance on employee performance, the mediating effect of work-life balance on the effect of compensation on employee performance and the mediating effect of work life balance on the effect of training on employee performance. The research model used is a survey method with a quantitative approach, namely by focusing on hypothesis testing. The sample of this research is 171 employees of PT Artha Lestari. The sampling method is the Likert Scale Method.
The influence of administrative services, medical services, and drug availability on the level of outpatient satisfaction moderated by waiting time Catalya Christina Cantika; Hery Winoto TJ; Melitina Tecoalu
Junal Ilmu Manajemen Vol 6 No 2 (2023): April: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/jmas.v6i2.218

Abstract

Customer satisfaction is the key to creating customer loyalty, as are the services at hospitals, which include administrative services, medical services, drug availability, and patient waiting times when visiting the hospital. This study will examine aspects of administrative services, medical services, and drug availability and their influence on patient satisfaction, with waiting time as a moderating variable, at Pakuhaji Hospital, Tangerang Regency. The research method was a descriptive study using a questionnaire instrument with a sample of 92 patients at Pakuhaji General Hospital, Tangerang Regency. The results showed that there was a positive and significant influence on administrative services (p=0,000), medical services (p=0,000), and drug availability (p=0,024) on patient satisfaction at Pakuhaji General Hospital, Tangerang Regency (α=0,05). Waiting time with questions, namely waiting time less than 60 minutes can be moderately administrative; waiting time for outpatient services less than 60 minutes can be moderately medical; and waiting time for laboratory examination results less than 30 minutes can be moderately medical at Pakuhaji Hospital, Tangerang Regency.
LOYALITAS KARYAWAN MEMEDIASI PENGARUH MOTIVASI DAN KOMPENSASI TERHADAP TURNOVER INTENTION Devanty Chen Alif; Budi Haryono; Melitina Tecoalu
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 5 (2024): Journal of Economic, Bussines and Accounting (COSTING)
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i5.11280

Abstract

Era bisnis saat ini terus berubah dan kompetitif, membuat organisasi harus mampu menjaga dan mempertahankan sumber daya manusia melalui cara yang bijak. Salah satu indikator kesehatan organisasi adalah tingkat turnover karyawan, yang mencerminkan sejauh mana organisasi dapat mempertahankan dan memotivasi karyawannya. Karyawan yang termotivasi, mendapat kompensasi yang adil, dan memiliki loyalitas tinggi adalah aset berharga bagi organisasi. Namun, turnover intention atau niat karyawan untuk keluar dari perusahaan tetap menjadi tantangan yang harus dihadapi. Dalam upaya mengurangi turnover intention, perusahaan harus memperhatikan ketiga aspek tersebut. Tujuan dari penelitian ini yaitu untuk melakukan uji dan analisa pengaruh motivasi dan kompensasi terhadap turnover intention pada PT. WOFIN Kantor Pusat yang di mediasi oleh loyalitas karyawan. Penelitian ini merupakan penelitian kuantitatif dengan sampel 100 responden yang merupakan karyawan PT. WOFIN Kantor Pusat dengan jabatan Staff dan Specialist yang sudah bekerja minimal satu tahun. Data dikumpulkan melalui penyebaran kuesioner kepada karyawan PT. WOFIN Kantor Pusat dan pengujian analisis menggunakan SPSS 27. Dalam penelitian ini, teknik analisis yang digunakan meliputi analisa regresi berganda, path analysis dan uji sobel. Dari hasil analisis yang dilakukan, diperoleh bahwa motivasi berpengaruh positif dan signifikan terhadap loyalitas karyawan. Kompensasi berpengaruh positif dan signifikan terhadap loyalitas karyawan. Loyalitas berpengaruh positif dan signifikan terhadap turnover intention. Selanjutnya motivasi berpengaruh negatif dan signifikan terhadap turnover intention. Kompensasi berpengaruh positif dan signifikan terhadap turnover intention. Kemudian loyalitas mampu memediasi pengaruh motivasi terhadap turnover intention. Loyalitas mampu memediasi pengaruh kompensasi terhadap turnover intention. Untuk dapat menurunkan tingkat turnover intention, PT. WOFIN Kantor Pusat harus memperhatikan terkait dengan motivasi karyawan dan kompensasi karyawan yang dapat berupa pelatihan dan pengembangan kompetensi karyawan, peluang karir berdasarkan kinerja dan dedikasi karyawan, serta memastikan gaji dan bonus yang ditawarkan sesuai dengan standar industri dan cukup kompetitif. Hal ini memiliki peranan penting untuk menjaga dan meningkatkan loyalitas karyawan sehingga mereka mampu memberikan komitmen terhadap perusahaan.
Pengaruh Manajemen Puskesmas Terhadap Kualitas Layanan Reza Febrianty Ariatama; Soegeng Wahyoedi; Melitina Tecoalu
EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi Vol. 4 No. 1: November 2024
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/ekoma.v4i1.5594

Abstract

Penelitian ini bertujuan Untuk menguji dan menganalisis pengaruh manajemen Puskesmas terhadap kualitas layanan di Puskesmas Kurun Kabupaten Gunung Mas. Metode penelitian yang digunakan adalah deskriptif kuantitatif dengan pendekatan asosiatif. Populasi dalam penelitian ini tidak terbatas namun sampel penelitian yang digunakan disesuaikan dengan jumlah pertanyaan sehingga dibulatkan menjadi 110 responden. Data penelitian diperoleh melalui kuesioner dan di analisis menggunakan Structural Equation Modeling (SEM) dengan bantuan program SmartPLS 3. Hasil penelitian menunjukan bahwa Manajemen Puskesmas (X) berpengaruh positif terhadap Kualitas Layanan Puskesmas (Y).
Co-Authors Budi Haryono Catalya Christina Cantika Devanty Chen Alif Ferryday Ferryday Hery Winoto TJ Irene Putri Jauri Kelvin Yonathan Lionarto Lionarto Perdana Putera Reza Febrianty Ariatama Soegeng Wahyoedi Susy Susy