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PENINGKATAN KEMAMPUAN KOMUNIKASI RELAWAN SOSIAL DESA TANJUNGWANGI, KECAMATAN CICALENGKA, KABUPATEN BANDUNG MELALUI TEKNIK PUBLIC SPEAKING Charisma Asri Fitrananda; Iing Saefudin; Mochamad Iqbal
Jurnal Warta Desa (JWD) Vol. 3 No. 2 (2021): Jurnal Warta Desa (JWD)
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (271.369 KB) | DOI: 10.29303/jwd.v3i2.140

Abstract

This service aims to empower the Social Volunteers of Tanjungwangi Village, Cicalengka District, Bandung Regency in improving their public speaking skills. The ability to speak in public is an important part of every activity, especially activities in social settings. In fact, there are still very few social volunteers who have public speaking skills in carrying out their duties in various social activities. From this, the Community Service Team for the Communication Science Study Program of Universitas Pasundan took the initiative to carry out community service with the theme of Improving the Communication Ability of Social Volunteers in Tanjungwangi Village, Cicalengka District, Bandung Regency, West Java Province through Public Speaking Techniques. The location selection is inseparable from the large number of community social volunteers who wish to have the ability to speak in front of the general public and presentation techniques during counseling but have not yet been honed. The method used in this training is to present material, discussion, and simulation. The problems faced by partners are partners who do not yet have the ability to make materials or materials for counseling, partners have not been able to communicate effectively using public speaking techniques. This service activity uses a contextual approach, namely giving theory first and providing direction and mentoring partners in making outreach materials, preparing presentations, and public speaking techniques. Then with the facilitating method in content containing counseling, information, and education materials in the form of writing and video through social media.
Pengembangan Pemasaran Online Untuk Pelaku Usaha di Desa Warnasari, Kecamatan Pangalengan, Kabupaten Bandung Yulia Segarwati; Charisma Asri Fitrananda; Mochamad Iqbal; Vikry Abdullah Rahiem
KAIBON ABHINAYA : JURNAL PENGABDIAN MASYARAKAT Vol. 2 No. 2 (2020)
Publisher : Universitas Serang Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30656/ka.v2i2.2066

Abstract

Pengabdian ini bertujuan untuk memberikan sosialisasi pemanfaatan media online sebagai sarana pemasaran hasil produksi anggota Karang Taruna Desa Warnasari, Kecamatan Pangalengan, Kabupaten Bandung dengan harapan dapat memperluas area pemasaran yang akan memberikan imbas terhadap peningkatan omset. Adapun masalah yang dimiliki oleh mitra adalah kurangnya kemampuan serta pengelolaan manajemen usaha mitra masih terbatas, terutama dalam memperkenalkan produk unggulannya ke khalayak sasaran pasar mereka yang lebih luas lagi melalui kegiatan promosi yang tepat sasaran baik secara offline maupun online Kegiatan ini menggunakan metode pendekatan kontektual yaitu memberikan materi teori terlebih dahulu dan dilanjutkan dengan workshop langsung mengunggah produk-produk yang dihasilkan oleh anggota Karang Taruna yang merupakan pelaku usaha. Lalu dilanjutkan dengan metode pengarahan teknik pemasaran online dan pendampingan usaha. Metode ini langsung dipraktikkan oleh instruktur dengan mitra agar mitra dapat langsung memahami aplikasi-aplikasi marketplace dan pendampingan dalam pengembangan pengetahuan dan kemampuan untuk mengakses marketplace secara online, serta memfasilitasi kegiatan promosi melalui media online (e- commerce dan social media). Hasil pelatihan menunjukkan bahwa peserta pengabdian sangat tertarik mengikuti pelatihan- pelatihan semacam ini karena sangat merasa terbantu dalam memanfaatkan media online sebagai sarana pemasaran hasil produksi yang sudah berkembang pesat dewasa ini. Adanya optimalisasi kinerja melalui peningkatan daya kreativitas dan inovasi SDM, yaitu melalui pemahaman konsep startegi pemasaran, terutama melalui kemampuan pemasaran online, sehingga mitra mampu memperkenalkan produk usaha lebih luas lagi dan menciptakan sebuah destination branding melalui media online.
PELATIHAN PUBLIC SPEAKING UNTUK MENUNJANG KEMAMPUAN PRESENTASI BAGI SISWA SMAN 1 MARGAHAYU KABUPATEN BANDUNG Charisma Asri Fitrananda; Rini Anisyahrini; Mochamad Iqbal
MADANI: Jurnal Pengabdian Kepada Masyarakat Vol 4 No 2 (2018)
Publisher : LPPM UPN Veteran Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (201.189 KB) | DOI: 10.53834/mdn.v4i2.507

Abstract

Abstract Ability in public speaking is an important part in every activity, especially activities in the academic environment. In reality, there are still few school students who have the public speaking skill. Departing from this, the Community Service Team of the Department of Communication of the University of Pasundan took the initiative to conduct services on Public Speaking Training. Dedication was carried out at SMAN 1 Margahayu Bandung Regency, the selection of these locations was inseparable from the many potential students who wanted to have the ability of public speaking to speak in public and presentation techniques, but had not been fully honed. The method used in this training is giving material, discussion and simulation. In training activities carried out, exploring the potential of students is done by asking them to speak in public without preparation. This is indicated by their ability to practice knowledge while taking public speaking training. The training which ended with the simulation showed that there was a good potential for students of SMAN 1 Margahayu Bandung Regency in the field of public speaking. Potential will just evaporate if it is not sharpened continuously to face the world of lectures and jobs in the future.