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PERSONAL SELLING CROWN GROUP AUSTRALIA KEPADA CALON PEMBELI DI INDONESIA Gracia Rachmi Adiarsi; Clara Olivia
Avant Garde Vol 5, No 1 (2017): AVANT GARDE
Publisher : Fakultas Komunikasi & Desain Kreatif - Universitas Budi Luhur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36080/avg.v5i1.616

Abstract

Personal selling is important for marketing communication in order toconnect directly with the prospective buyers. The purpose of this research is toanalyze the process of personal selling and the elements of Crown Group sales teamas communicator in order to persuade the prospective buyers. This research usedqualitative methodology, personal selling and persuasive communication. The resultof this research found that the use of personal selling through the sales person andthe sales team elements as a communicator could be one of the ways to persuade theprospective buyers of Crown Group apartement in Sydney Australia.
THE INFLUENCE OF SKILLS TRAINING ON THE WORK READINESS OF STUDENTS OF VOCATIONAL SCHOOL 1 PALANGKA RAYA CITY IN THE CONSTRUCTION INDUSTRY Ni Putu Diah Agustin Permanasuri; Mega Kurniawati; Tuah; Clara Olivia
BALANGA: Jurnal Pendidikan Teknologi dan Kejuruan Vol. 13 No. 2 (2025): Journal Balanga Edisi Juli-Desember 2025
Publisher : Jurusan Pendidikan Teknologi dan Kejuruan, FKIP, Universitas Palangkaraya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37304/balanga.v13i2.9905

Abstract

This research aims to analyze the effect of skills training on the work readiness of Vocational High School (SMK) students in the construction industry. Even though many vocational school students have completed their education, in reality many are not ready to enter the world of work, especially in the construction sector which requires strong technical skills and professional attitudes. Therefore, skills training, including work-based learning (WBL) models, is important in preparing students to meet industry needs. The results of this research indicate that relevant and intensive skills training can improve students' competency and work readiness, although there are variations in the effectiveness of the training programs implemented.