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p-Index From 2021 - 2026
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All Journal Journal of Business and Applied Management Dinasti International Journal of Education Management and Social Science
Pratami Wulan Tresna
Universitas Padjadjaran, Indonesia
Economics, Econometrics & Finance Education

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The Impact of Customer Satisfaction on Repurchase Intention (Surveys on Customer of Bloomythings) Nurul Tufahati; Cecep Safa'atul Barkah; Pratami Wulan Tresna; Arianis Chan
Journal of Business & Applied Management Vol 14, No 2 (2021): Accredited by Ministry of Research, Technology and Higher Education of the Repu
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/jbam.v14i2.3098

Abstract

This  study  seeks  to  determine  whether  customer  satisfaction  influences  repurchase  intentions  from Bloomythings'  customers  and  to  implement  strategies  to  increase  consumer  satisfaction  and  repurchase intention of Bloomythings. The resources obtained are then analyzed using quantitative research methods by conducting validity and reliability tests, normality tests, heteroscedasticity tests, and simple linear regression analysis  to  determine  the  effect  of  customer  satisfaction  on  repurchase  intention.  This  kind  of  survey  is  a survey supported by the distribution of questionnaires as a data collection tool. The samples in this study are customers from Bloomything who have  made purchases on Bloomythings products. The results showed that customer satisfaction had a positive and significant impact on repurchase intention.
The Measurement of Supply Chain Management Performance at PT. Sinergi Gula Nusantara Sei Semayang Sugar Factory Unit in 2020 – 2023 Using The Supply Chain Operation Reference-Fuzzy Analytical Hierarchy Process (SCOR-FAHP) Method Audina Afriani; Pratami Wulan Tresna; Luthfi Thirafi
Dinasti International Journal of Education Management And Social Science Vol. 6 No. 1 (2024): Dinasti International Journal of Education Management and Social Science (Octob
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v6i1.3164

Abstract

PT. Sinergi Gula Nusantara Sei Semayang Sugar Factory unit is a sugar-producing company which collaborates with suppliers and distributors along its supply chain. The challenges which are faced by PT. Sinergi Gula Nusantara Sei Semayang Sugar Factory unit, are delays in raw material deliveries and production schedules, limitations and mismatches of raw materials with criteria, and production outcomes not meeting targets. Therefore, it is necessary to measure supply chain management performance in order to know the conditions and assess the performance of supply chain management at PT. Sinergi Gula Nusantara Sei Semayang Sugar Factory unit, from 2020 to 2023. Furthermore, the methods used were SCOR as the model for mapping the measurement matrix and FAHP was used in order to determine the priority weights for each criterion in the matrix. The supply chain management performance measurement results at PT. Sinergi Gula Nusantara Sei Semayang Sugar Factory unit, from 2020 to 2023, obtain a score of 81.24, which is categorized into good category. However, there are still 5 KPIs which need improvement, in which it can be achieved by improving record-keeping and documentation with software assistance, sorting raw materials, and implementing the SCOR-FAHP method in supply chain management performance measurement.
Co-Authors Arianis Chan Audina Afriani Cecep Safa'atul Barkah Luthfi Thirafi Nurul Tufahati