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All Journal Jurnal Biologi Tropis Agrimansion: Agribusiness Management & Extension Agroteksos Prosiding Konferensi Nasional PKM-CSR
Rosmilawati Rosmilawati
Universitas Mataram
Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Immunology & microbiology Nursing Public Health Social Sciences

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ANALISIS KEPUASAN KONSUMEN TERHADAP TEMBAKAU RAKYAT “KASTURI” DI KECAMATAN PRINGGASELA KABUPATEN LOMBOK TIMUR Linda Rusiani; Tajidan Tajidan; Rosmilawati Rosmilawati
JURNAL AGRIMANSION Vol 22 No 2 (2021): Jurnal Agrimansion Agustus 2021
Publisher : Department of Agricultural Social Economics Faculty of Agriculture University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/agrimansion.v22i2.622

Abstract

Penelitian ini bertujuan untuk: 1) Untuk mengetahui atribut-atribut tembakau rakyat “Kasturi” yang mempengaruhi kepuasan konsumen dalam membeli tembakau rakyat “Kasturi” di Kecamatan Pringgasela, 2) Untuk mengetahui atribut-atribut tembakau rakyat “Kasturi” yang perlu untuk diperbaiki guna meningkatkan kepuasan konsumen tembakau rakyat “Kasturi” di Kecamatan Pringgasela, 3) Untuk mengetahui tingkat kepuasan konsumen dalam mengkonsumsi tembakau rakyat “Kasturi” di Kecamatan Pringgasela. Metode yang digunakan dalam penelitian ini adalah metode deskriptif dan teknik pengumpulan data menggunakan angket/kuesioner dan observasi. Penelitian ini dilakukan di Kecamatan Pringgasela. Penentuan responden ditetapkan sebanyak 70 responden, jenis data yang digunakan adalah data kuantitatif dan kualitatif, sedangkan sumber data yang digunakan adalah data primer dan sekunder. Data yang diperoleh dianalisis dengan cara: 1) Uji Validitas dan Reliabilitas, 2) Uji Importance Performance Analysis (IPA) dan 3) Uji Customer Statisfaction Index (CSI). Hasil penelitian menunjukkan bahwa 1) Atribut-atribut produk yang menentukan kepuasan konsumen terdapat pada kuadran II meliputi 5 atribut, 2) Atribut-atribut produk yang perlu untuk diperbaiki guna meningkatkan kepuasan konsumen tembakau rakyat “kasturi” terdapat pada kuadran I dan III meliputi 5 atribut, 3) Tingkat kepuasan konsumen terhadap tembakau rakyat “kasturi” di Kecamatan Pringgasela menunjukkan bahwa secara keseluruhan konsumen merasa sangat puas terhadap tembakau rakyat “kasturi”, hal ini dapat dilihat dari nilai CSI sebesar 76,43% dengan rentang skala 75-100%.
KONTRIBUSI USAHA LEBAH MADU TERHADAP PENDAPATAN KELUARGA TANI DI DESA MEKARSARI KABUPATEN LOMBOK TIMUR Yusi Karlina; Wuryantoro Wuryantoro; Rosmilawati Rosmilawati
JURNAL AGRIMANSION Vol 23 No 1 (2022): Jurnal Agrimansion April 2022
Publisher : Department of Agricultural Social Economics Faculty of Agriculture University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/agrimansion.v23i1.961

Abstract

Meski awalnya hanya mencoba dalam usaha budidaya lebah Trigona, namun pada akhirnya petani mulai berusaha lebih serius setelah mengetahui bahwa lebah Trigona memiliki nilai ekonomi yang baik serta memiliki permintaan pasar yang cukup tinggi. Penelitian ini bertujuan (1) Mengetahui besarnya pendapatan usaha lebah madu di Desa Mekar Sari Kecamatan Suela Kabupaten Lombok Timur. (2) Mengetahui total pendapatan keluarga di Desa Mekarsari Kecamatan Suela Kabupaten Lombok Timur. (3) Mengetahui besar kontribusi usaha lebah madu terhadap pendapatan keluarga di Desa Mekarsari Kecamatan Suela Kabupaten Lombok Timur. Hasil penelitian menunjukkan: (1) Rata-rata pendapatan dari usaha lebah madu di Desa Mekarsari yaitu sebesar Rp 794.000 per tahun. (2) Rata-rata pendapatan keluarga di Desa Mekarsari sebesar Rp 11.001.250. (3) Besar kontribusi usaha lebah madu terhadap pendapatan keluarga yaitu sebesar 7,23%,
ANALYSIS OF CONSUMER DEMAND FOR ORGANIC VEGETABLES IN MATARAM CITY Mega Silastri Septiana; Amiruddin Amiruddin; Rosmilawati Rosmilawati
AGROTEKSOS, Jurnal Ilmiah Ilmu Pertanian Vol 31 No 1 (2021): Jurnal Agroteksos April 2021
Publisher : Fakultas Pertanian Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (556.282 KB) | DOI: 10.29303/agroteksos.v31i1.620

Abstract

This study aims to: (1) Analyze the demand for organic vegetables in the city of Mataram, (2) To analyze the factors that influence the demand for organic vegetables in the city of Mataram. the type of data used in this study is qualitative data and quantitative data obtained in the form of not numbers and figures. Data collection methods are through the questionnaire (survey) method using primary data and secondary data. Analysis of the data used in this research is descriptive data analysis used to analyze consumer demand, and statistical data analysis used to analyze the factors that influence the demand for organic vegetables is done by analyzing the cob-douglas function. The results of the analysis show that: (1) the average demand for organic broccoli in Mataram City is 1,300 kg / month, (2) the average demand for organic cucumber vegetables in Mataram City is 2,333 kg / month, (3) the average the average demand for organic eggplant in Mataram City is 1,019 kg / month, (4) the factors that influence the demand for organic broccoli in Mataram are the price of the organic broccoli itself and the price of conventional broccoli, (5) factors that affect the demand for organic cucumber vegetables in Mataram City is the price of organic cucumber itself, the price of conventional cucumber, and consumer tastes, (6) the factors that influence the demand for organic eggplant in Mataram City are the price of organic eggplant itself and the price of conventional eggplant . Keywords: Demand for organic vegetables and the factors that influence demand
Peningkatan Kapasitas Kelompok Pengolah Dan Pemasar Hasil Perikanan (Poklahsari) “Bunga Anggrek” Kecamatan Ampenan Melalui Pelatihan Pengolahan Dan Pemasaran Ikan Rosmilawati Rosmilawati; Asri Hidayati; Abdullah Usman; I G L Parta Tanaya
Prosiding Konferensi Nasional Pengabdian Kepada Masyarakat dan Corporate Social Responsibility (PKM-CSR) Vol 1 (2018): Prosiding PKM-CSR Konferensi Nasional Pengabdian kepada Masyarakat dan Corporate Socia
Publisher : Asosiasi Sinergi Pengabdi dan Pemberdaya Indonesia (ASPPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (194.893 KB)

Abstract

Existence of Fishery Product Processing and Marketers Group of “Bunga Anggrek” in Banjar Hamlet of Banjar Village in Ampenan Sub district Mataram Municipality is very strategic where marine fishery products so far in Sub district of Ampenan have been marketed is only in local areas therefore group “Bunga Anggrek” can be a pioneers to local fisherman community to increase their capacity in processing and marketing fishery products. Main objective of this activity is making some kinds of fishery products with their good marketing strategy. Methods applied to accomplish the objectives are through training that is completed with good practices of making some kinds of fishery products and training of development of marketing strategy either for fresh fish or fishery products. The results showed that participants realized that processing fish into various processed products was very easy to do and could provide additional income for their families. In addition, their knowledge and insight in managing the business and in marketing the products of their business will also increase. This is possible because some of the material delivered by the team is enough to provide participants with knowledge that can increase their capacity in conducting a profitable business.
Socio-Economic Study of Maize Farming Households in The Buffer Area of Mandalika Special Economic Zone Central Lombok Regency Dudi Septiadi; Rosmilawati Rosmilawati; Abdullah Usman; Asri Hidayati
Jurnal Biologi Tropis Vol. 22 No. 3 (2022): July - September
Publisher : Biology Education Study Program, Faculty of Teacher Training and Education, University of Mataram, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jbt.v22i3.4474

Abstract

The Mandalika Special Economic Zone is one of the priority areas for national economic development that aims to create new sources of economic growth in the region. Maize is a type of food crop that has great potential share in the agricultural sector, especially as fulfillment food needs in the Mandalika Special Economic Zone. The objectives of this study were 1) to analyze the income from maize cultivation in the buffer zone of the Mandalika Special Economic Zone; 2) analyze the perceptions of households producing corn in the buffer zone about the socioeconomic benefits of the existence of the Mandalika Special Economic Zone. The method used in this research is the descriptive method. The respondents in this study were farmers who planted maize in Mertak Village and it was determined that there were 30 respondents who were determined by purposive sampling. The results showed that maize farmers in the buffer zone of Mandalika Special Economic Zone earn income in one growing season with an average income from maize cultivation of IDR 15,392,760/LLG or IDR 13,502,577/ha. Also, maize farmers in the buffer zone of the Mandalika Special Economic Zone benefit from the existence of the Mandalika Special Economic Zone in the form of increasing employment, improving public facilities like; the road infrastructure is of better quality, the physical condition of educational facilities and health facilities is also improving.
Co-Authors Abdullah Usman Amiruddin Amiruddin Asri Hidayati Dudi Septiadi I G L Parta Tanaya Linda Rusiani Mega Silastri Septiana Tajidan, Tajidan Wuryantoro Wuryantoro Yusi Karlina