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Generasi Millenial dan Resep Kuliner Tradisional sebagai Budaya Bangsa Indonesia Setya Putri Erdiana
DeKaVe Vol 11, No 2 (2018): Jurnal DeKaVe Vol. 11 No. 2 2018
Publisher : Institut Seni Indonesia Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24821/.v11i2.2657

Abstract

Abstract.Indonesia is one of the most cultured countries in the world and one of them is traditional culinary. On the other hand, Indonesian traditional culinary is now being displaced and replaced by fast food or culinary from other countries. And lately, traditional culinary is hard to find especially in big cities, it shows that interest of it decreases and only few who can cook the traditional culinary. This is the effect of the generation itself because each generation influences society. Now, millennial generation is the most influential generation, because most of them are in the productive age of 19-35 years old. Aside from being the next generation, millennial generation is also considered to be the generation that has the most influence on the emerging trends in society. Especially the use of gadgets and technology nowadays, causing them to be called instant generation, which is the opposite to people's perceptions of traditional culinary that is complicated to make and requires a long cooking time. By using qualitative research methods, it is expected to obtain data as accurately as possible with the facts and conditions. By observing and interviewing the target audience to gather information about the community's perspective on Indonesian culinary and the cooking process, also gathering theories to support the research process. Thus, the results of this study are expected to provide concept of culinary recipes traditional form of design that can be used in designing traditional recipe application that attracts millennials to cook traditional Indonesian culinary.Key words:millenial generation, recipe, traditional Indonesian culinary
Perancangan produk aplikasi resep interaktif pembuatan kue tradisional untuk anak-anak Setya Putri Erdiana; Octaviyanti Dwi Wahyurini
PRODUCTUM Jurnal Desain Produk (Pengetahuan dan Perancangan Produk) Vol 3, No 4 (2018)
Publisher : Institut Seni Indonesia Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (493.098 KB) | DOI: 10.24821/productum.v3i4.2238

Abstract

Cooking can be done by all people including by kids. Parents can start to teach and give a trust to their children when they are in the school-age. Also, it’s good to introduce children how to cook in the early age because cooking have many positive impacts for children. A kid who learns to cook will have healthier eating habit rather than other kids. To make them interest to learn to cook, its better if parents know what their kid wants about what kind of food they want to cook. Usually, kids feel interested to something they used to see everyday, in this case is traditional snacks. Besides, presenting traditional snack recipes as content, parents can teach them about the cultures of the origin of those snacks. Therefore, I as a designer will design an application for children with local culture as content, an interactive recipe application how to cook traditional snacks. After do many kinds of designing methods, from spreading questionnaires until observation to a sample of target audiences, hope the results can fit in the needs and solve the problems. Also this application can teach children how to cook their own food and make them proud of their own Indonesian local culture. Key words: application, traditional snack recipes, children
Mengenali Identitas Visual Institusi Pendidikan Desain di Indonesia: Sebuah Studi Komparatif Fenty Fahminnansih; Evi Farsiah Utami; Setya Putri Erdiana
Jurnal Pendidikan Multimedia (Edsence) Volume 4 No 1 (Juni 2022)
Publisher : Universitas Pendidikan Indonesia (UPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/edsence.v4i1.40687

Abstract

Perkembangan desain di Indonesia saat ini cukup signifikan, dibuktikan dengan banyaknya perguruan tinggi yang meluncurkan fakultas desain. Seringkali mayoritas fakultas-fakultas desain ini memiliki program studi, mata kuliah dan bahan ajar yang hampir serupa. Peran logo fakultas sebagai suatu identitas visual menjadi sangat penting, terlebih karena visual menjadi fokus utama dalam suatu bidang desain. Tujuan dari studi ini adalah untuk memahami makna dan dinamika di balik identitas visual suatu institusi desain. Studi ini menganalisa empat simbol visual dari fakultas-fakultas desain ternama di Indonesia yang kemudian dianalisis dan dibandingkan satu sama lain melalui metode analisis komparatif secara kualitatif. Berdasarkan hasil analisis, ditemukan adanya beberapa rekomendasi konsep desain yang dapat dijadikan acuan dalam perancangan desain logo untuk institusi desain di Indonesia agar dapat membangun citra yang lebih baik. Strategi identitas visual fakultas desain dapat direpresentasikan dalam bentuk lettermark dan wordmark, dan juga dengan visual yang digital friendly. Selain itu, juga dengan menambahkan elemen visual sederhana yang dapat mewakili visi, misi, dan tujuan fakultas. Dengan mengaplikasikan ketiga rekomendasi konsep desain tersebut, sebuah logo fakultas desain telah memenuhi indikator dan atribut dalam perancangan identitas visual yang sesuai. Kata kunci: Pendidikan Tinggi, Institusi Desain, Identitas Visual, Logo Fakultas
A Karakter Maskot Sebagai Alat Pendukung City Branding Berbasis Budaya Kota: Studi Kasus Kota Ponorogo Setya Putri Erdiana; Dhika Yuan Yurisma
Jurnal Ilmu Komputer dan Desain Komunikasi Visual Vol 7 No 2 (2022): Journal of Computer Science and Visual Communication Design
Publisher : Fakultas Ilmu Komputer Universitas Nahdlatul Ulama Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55732/jikdiskomvis.v7i2.585

Abstract

City branding strategy is one strategy that is widely used by many cities to develop and improve public perception of a city, besides that this strategy can help promote existing potential. One of them is the City of Ponorogo which uses its traditional arts to become the image of the city, but this image is often perceived as mystical and scary. The purpose of this research is to design a mascot design, as a tool for city branding strategy. The method used is Design Research Methodology, with the design stage exploring the message to be conveyed, giving a name, designing visually, and implementing it. The results of the analysis get a mascot character with a humble, fun, and friendly impression. The mascot is named Si Bar which is derived from the representation of the main character in the traditional arts of Ponorogo City. The purpose of making this mascot is to reduce public perception regarding the Reog Ponorogo art as an image of the city.
PELATIHAN PERANCANGAN KOMUNIKASI VISUAL DI MEDIA SOSIAL UNTUK KOMUNITAS WARIA SURABAYA (PERWAKOS) Evi Farsiah Utami; Setya Putri Erdiana; Fenty Fahminnansih
Jurnal Kreativitas dan Inovasi (Jurnal Kreanova) Vol 3 No 2 (2023)
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia (STIESIA) Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24034/kreanova.v3i2.5573

Abstract

Perwakos merupakan salah satu lembaga swadaya masyarakat di Indonesia yang mewadahi kaum waria yang berlokasi di Kota Surabaya. Waria seringkali menjadi korban stigmatisasi negatif di masyarakat, karenanya Perwakos mengarahkan para anggotanya untuk dapat meningkatkan keterampilan sebagai penunjang keahlian waria. Salah satu keterampilan yang dibutuhkan yaitu mengoperasikan dan membuat konten di media sosial sebagai upaya meningkatkan relevansi dan eksistensi identitas diri. Hal ini juga berfungsi sebagai kepentingan positif komunitas itu sendiri dalam menjalin hubungan dengan khalayak luas.  Oleh sebab itu, pada kegiatan pengabdian masyarakat ini dilakukan pelatihan yang bertajuk “Pelatihan Perancangan Komunikasi Visual di Media sosial untuk Perwakos”.  Metode yang dilakukan sebelum melakukan pelatihan adalah dengan observasi dan wawancara terkait kebutuhan staf Perwakos, kemudian melakukan sosialisasi kegiatan dan kesepakatan teknis pelaksanaan pelatihan. Adapun indikator keberhasilan dari pelatihan ini yaitu menambah wawasan terkait pembuatan konten yang menarik, motivasi penggunaan aplikasi canva, dan meningkatkan daya kreativitas para staf Perwakos. Hasil dari kegiatan ini adalah evaluasi pelatihan dalam penggunaan aplikasi desain Canva, yang disebar melalui kuesioner kepada para peserta pelatihan. Hasil kesimpulan kuesioner menyebutkan bahwa pelatihan ini dapat menambah wawasan baru dan meningkatkan keterampilan atau kreativitas dalam mengembangkan konten media sosial. Dengan adanya pelatihan ini diharapkan dapat meningkatkan keterampilan para peserta terkait pemanfaatan aplikasi desain online.
Representasi Perubahan Sosial dalam Kampanye LGBT pada Produk IKEA Muh. Bahruddin; Setya Putri Erdiana; Dhika Yuan Yurisma
Jurnal ILMU KOMUNIKASI Vol. 21 No. 2 (2024)
Publisher : Departemen Ilmu Komunikasi FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/jik.v21i2.7763

Abstract

Advertisement can be used to campaign on social issues, such as the IKEA’s product campaign on the issue of equality for the LGBT community viewed negatively by the people. This article aims to identify the IKEA attempts to change people's perspective through visual communication. This research uses the theory of structuration and Saussure's semiotic method to interpret signs based on signifiers and signifieds. As a result, the social change represented by IKEA with the theme of equality in American history is a donation communication strategy for the LGBT community, that is vulnerable to suicide, by considering local views and culture.
DEVELOPMENT STRATEGY FOR DESTINATION BRANDING OF PONOROGO REGENCY Dhika Yuan Yurisma; Setya Putri Erdiana
Gorga : Jurnal Seni Rupa Vol. 13 No. 2 (2024): Gorga : Jurnal Seni Rupa
Publisher : Fakultas Bahasa dan Seni Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The importance of destination branding is becoming more evident in the competition among places that serve as tourist, business, and even residential locations. The image or perception formed is vital as it shapes the identity of a destination. Essentially, destination branding is an effort to build individual perceptions of a destination by promoting its potential and strengths, ultimately forming a unique identity for that place. Ponorogo known for its strong cultural heritage, has not yet attracted much attention from the general public as a tourist destination. This study aims to identify the factors influencing tourist visits through demand analysis and to analyze the mapping of tourism potential by inventorying human resources, natural resources, supporting infrastructure, local community lifestyle patterns, and the support of the local government of Ponorogo Regency in developing a destination branding strategy. The methodology in this research destination strategy. Data collection techniques involve observation, documentation and literature review, as well as interviews with government officials, tourists or visitors. The collected data will be analyzed to create a mind map used in the concept of destination branding strategy design. The result of this research on the strategy for developing destination branding for Ponorogo Regency is a brand guideline book, complete with examples of its implementation in various promotional media., offering recommendations to the local government of Ponorogo Regency to increase tourist visits.