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Coffee shop atmospheric effect on customer satisfaction and behavioural intention Cut Aprilia; Ade Irma Suryani
BISMA (Bisnis dan Manajemen) Vol. 13 No. 1 (2020)
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (843.427 KB) | DOI: 10.26740/bisma.v13n1.p1-13

Abstract

Despite the growing number of atmospheric studies in the various service settings such as restaurants and hotels, the application of atmospheric studies in the coffee shop has not gained much attention from scholars. The purpose of this study is to determine the coffee shop atmospheric dimension and the influence on customer satisfaction and behaviour intention of the coffee shop customers. The result of reviewing a large number of service environment literature has identified four dimensions of coffee shop atmospherics: facility aesthetic, ambience condition, spatial layout, and social. Subsequently, these dimensions are used to examine their role in customer satisfaction and behaviour intention. The data were collected from 298 coffee shop customers at ten coffee shops and each measurement was subjected for validity analysis of and composite reliability that were analyzed using confirmatory factor analysis (CFA). The relationship between variables was verified using the Structural Equation Model (SEM). The findings of this study are: first, the coffee shop atmospherics influence customer satisfaction positively; second, customer satisfaction has a mediation role in the relationship between coffee shop atmospheric and behaviour intention; third, customer satisfaction affects behaviour intention significantly. The findings implied that the coffee shop atmospheric has a paramount role in affecting customer satisfaction which can lead to positive behaviour intention of the customers such as spreading the positive word about the coffee shop and revisiting intention. 
Investigasi Faktor yang Mempengaruhi Kepuasan Pengunjung Museum Tsunami Aceh Nurfajrina Nurfajrina; Cut Aprilia
Jurnal Administrasi Bisnis Vol 11, No 1 (2022)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jab.v11i1.36639

Abstract

Aceh Tsunami Museum is one of Aceh tourism attractions that has gained recognition nationally and globally. Since 2011 until 2018, the museum only experienced one dropped in the number of visitors which reflects its popularity as tourism destination. This study aims to investigate the effect of Authenticity, Involvement, and Destination Image toward visitor satisfaction of Aceh Tsunami Museum. The sample used in this study were 159 Aceh Tsunami Museum visitors. Data collection was carried out using a questionnaire. Hierarchical Linear Modeling (HLM) is used as a method of analysis to determine the effect of all the variables involved. (1) The results of this study found that Authenticity and Involvement have a positive effect on satisfaction and Destination Image; (2) This study also found that destination image partially mediates the relationship between Authenticity and Satisfaction as well as the relationship between Involvement and Satisfaction; (3) In addition, this study found a direct influence between Destination Image and Satisfaction. Museum Tsunami Aceh adalah salah satu daya tarik wisata Aceh yang telah mendapatkan pengakuan pada tingkat nasional dan global. Sejak tahun 2011 sampai 2018, Museum Tsunami Aceh hanya satu kali mengalami penurunan dalam jumlah pengunjung. Hal ini mencerminkan popularitas Museum Tsunami Aceh sebagai tujuan wisata. Penelitian ini bertujuan untuk menginvestigasi pengaruh Authenticity, Involvement, dan Destination Image terhadap kepuasan pengunjung Museum Tsunami Aceh. Sampel yang digunakan dalam penelitian ini adalah pengunjung Museum Tsunami Aceh yang berjumlah 159 responden. Pengumpulan data dilakukan dengan menggunakan kuesioner. Hierarchical Linear Modelling (HLM) digunakan sebagai metode analisis untuk mengetahui pengaruh dari semua variabel-variabel yang terlibat. Hasil penelitian ini menemukan bahwa Authenticity dan Involvement memiliki pengaruh yang positif terhadap kepuasan dan Destination Image. Penelitian ini juga menemukan bahwa Destination Image memiliki peran sebagai mediator yang memediasi secara parsial hubungan Authenticity terhadap Kepuasan dan hubungan Involvement terhadap Kepuasan. Selain itu, penelitian ini menemukan pengaruh langsung antara Destination Image dengan Kepuasan.
How Perceived Security Influences Continuance Intention to Use Mobile Wallet Cut Aprilia; Rizki Amalia
Jurnal Minds: Manajemen Ide dan Inspirasi Vol 9 No 2 (2022): December (in progress)
Publisher : Management Department, Universitas Islam Negeri Alauddin Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/minds.v9i2.30083

Abstract

This study's primary goal is to examine the effect of perceived security on mobile wallet users’ continuance intention using the Cognitive Model. A survey was conducted, and 230 responses from mobile wallet users were collected through the distribution of online-questionnaire. The data was analyzed using Partial Least Square- Structural Equation Model (PLS-SEM). This study revealed that perceived security directly correlates with satisfaction and attitude but not with users’ continuance intention. However, perceived safety still has a critical role in users’ decision to continue using the mobile wallet since this study found that satisfaction and attitude lead to users’ continuance intention. Moreover, happiness is also the predictor of users’ perspectives.