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Analisis pelaksanaan pengawasan dan panerapan standar operasional secara maksimal terhadap kualitas pekerja karyawan PT nutri inti prima perkasa Agus Bambang Nugraha; Ramlawati Ramlawati; Ahmad Yudhira; Khamo Waruwu
JRTI (Jurnal Riset Tindakan Indonesia) Vol. 7 No. 2 (2022): JRTI (Jurnal Riset Tindakan Indonesia)
Publisher : IICET (Indonesian Institute for Counseling, Education and Therapy)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/30031719000

Abstract

The purpose of this study was to determine the effect of Supervision and Implementation of Operational Standards on the Quality of Work of Employees of PT Nutri Inti Prima Perkasa Medan. This research was conducted at PT Nutri Inti Prima Perkasa Medan, with a population and sample of 56 people taken by purposive sampling. The research instrument is a questionnaire/questionnaire with a Likert scale model. Requirements test was conducted to test for normality. The data analysis technique used is multiple regression technique at a significance level of = 0.05. The results showed: there was a positive but not significant effect between supervision (X1) on work quality with t count = 1.376 < t table 2.004 and a significant value of 0.175>0.05. While the variable Implementation of Operational Standards (X2) on Work Quality with a value of t count = 3.093 > t table 2.004 with a significant level of 0.003> 0.05 based on the results of SPSS output it is known that the R square value of 0.216 or 21.6% means the Supervision factor and Operational Implementation can be explained by Quality of Work, while the rest can be explained by other factors such as performance, incentives, leadership style, training and organization of 78.4%.
Pengaruh Media Iklan dan Harga Produk Terhadap Loyalitas Konsumen PT. Coca Cola Europasific Partnership Indonesia Sumatera Utara Ahmad Yudhira
MOUSE JURNAL HUMANIORA Vol. 2 No. 1 (2025): Edisi Januari
Publisher : Yayasan Grace Berkat Anugerah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69688/mouse.v2i1.213

Abstract

The purpose of this study was to determine the effect of the use of advertising media and product prices on consumer loyalty at PT. Coca Cola Europasific Partnership Indonesia North Sumatra. This research was conducted at PT. Coca Cola Europasific Partnership Indonesia North Sumatra, with a population and sample of 45 shops (Supermarkets, Supermarkets, Minimarkets and Restaurants) taken by census. The research instrument is a questionnaire/questionnaire with a Likert scale model. Requirements test is done by classical assumption test. Data analysis technique used is multiple regression technique at significance level = 0.05. The results of the first partial test have proven that there is an influence between advertising and loyalty seen in a significant value of 0.012 < 0.05. Thus Ha is accepted and Ho is rejected. The results of the second partial test have proven that the effect between Product Price and Loyalty has a significant effect of 0.003 < 0.05. Thus Ha is accepted, H0 is rejected. The F test proves that advertising and product prices have a simultaneous effect with a significant value of F count 0.002 <0.05 which is declared to have a positive and significant effect. Based on the SPSS output, it is known that the value of R square has an influence with a proportion of 26.3% and the excess is influenced by other factors that are not included in the research variable of 73.7%.