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All Journal International Journal of Economics, Business and Accounting Research (IJEBAR)
Wispandono Moch
Management Department, Faculty of Economic and Business, University of Trunojoyo Madura
Economics, Econometrics & Finance

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REVITALIZATION OF TOURISM AWARENESS GROUPS (POKDARWIS) BASED ON DIGITAL COMMUNICATION TECHNOLOGY TO DEVELOP TOURISM VILLAGES IN MADURA Wispandono Moch; Faidal Faidal; Imamah Nurul; Yulistiyono Herry
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 5, No 3 (2021): IJEBAR : Vol. 05, Issue 03, September 2021
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v5i3.3036

Abstract

Villages in Indonesia, especially in Madura, have the potential to be developed into tourist villages that can become tourist destinations for tourists. For this reason, the role of tourism awareness groups (Pokdarwis) is very important because they are the spearhead that connects villages with potential tourists. Pokdarwis must be able to carry out their functions properly so that revitalization becomes a necessity. Of course, the revitalization that is adapted to the current environmental changes is the use of digitalization in every activity, including communication. Therefore, this study aims to: 1) describe the ability of Pokdarwis in utilizing digital communication technology and 2) describe the profile of Pokdarwis in terms of the various elements that support their performance. By using qualitative descriptive research and data analysis using the Miles and Hubberman model, the results of the study indicate that the ability to utilize Pokdarwis digital communication technology as measured by five aspects of ability that reflects digital literacy is still not optimal. Revitalization by providing training or counseling such as digital branding training makes it possible to realize the development of a superior and resilient tourist village Keywords: Revitalization, Pokdarwis, Tourism Village, Digital Communication Technology
STUDY ABOUT HALAL TOURISM DEVELOPMENT (CASE STUDY ON THE TOURISM INDUSTRY IN BANGKALAN, EAST JAVA) Wispandono Moch; Faidal Faidal; Woro Utari; Rizdika Mardiana
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7, No 3 (2023): IJEBAR, VOL. 07 ISSUE 03, SEPTEMBER 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i3.7461

Abstract

Tourism development in the region must be based on planning, organizing, developing, and managing clear directions and local wisdom so that all the potential of a tourist destination can be optimally empowered to improve community welfare and local revenue (PAD). One of the most successful tourism development concepts today is related to the development of halal tourism which is carried out jointly between the community, government, and investors. The purpose of this study is focused on analyzing the problems and potentials of natural, historical, religious, and culinary tourism destinations in Bangkalan as a reference for managing sustainable tourism based on halal tourism that is suitable for Bangkalan district. This study uses a qualitative research approach. The use of a qualitative approach with the case study method is related to the aspect of understanding and reviewing the tourism development management process that can generate local revenue (PAD) in Bangkalan district. The results of this study indicate that in managing sustainable halal tourism by taking into account the problems and potential of tourist destinations that can be developed to increase PAD is through tripartite cooperation between the government, the community, and investors. The existence of this collaboration becomes a model of a sustainable tourism development strategy that is a hope for the government and society to improve the economy and economic activity. Keywords: Sustainable Tourism, Halal Tourism, Original Income, tripartite cooperation
Co-Authors Faidal Faidal Faidal Faidal Herry, Yulistiyono Rizdika Mardiana Woro Utari