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All Journal JURNAL SIMTIKA (Sistem Informasi dan Informatika) JOISIE (Journal Of Information Systems And Informatics Engineering) Journal of Vocational Education and Information Technology (JVEIT) Innovative: Journal Of Social Science Research TOFEDU: The Future of Education Journal Journal of Innovative and Creativity
Elinda Revita
Universitas Dharmas Indonesia
Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Mechanical Engineering Public Health Social Sciences Other

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The Training of Digital Marketing, Business Management and Processing of Used Cooking Oil into Aromatherapy Candles for the Komuninas Wanita Pengumpul Jelantah (KWPJ) Dharmasraya: Pelatihan Digital Marketing, Manajemen Usaha dan Pengolahan Minyak Goreng Bekas menjadi Lilin Aromaterapi terhadap Komunitas Wanita Pengumpul Jelantah (KWPJ) Dharmasraya Aprimadedi Aprimadedi; Muhammad Hendra; Elinda Revita; Desmi Ofrita; Dandi Rahmatullah
The Future of Education Journal Vol 4 No 7 (2025): Continued
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah Yayasan Pendidikan Tumpuan Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61445/tofedu.v4i7.989

Abstract

There are three main problems experienced by partners as a result of the urgency of this community service. The first problem is in the area of ​​production. Currently, the used cooking oil collected by partners is not immediately produced into products with economic value. The second problem is related to business management. In the current condition, partners have not yet maintained structured bookkeeping records. The third problem experienced by partners is from the marketing aspect. After being provided with intensive mentoring in the form of IPTEK (Science and Technology) applications and assistance in processing innovation through structured training to improve partners' skills in converting used cooking oil into products with economic value such as aromatherapy candles. Meanwhile, to address the problem of business management where partners have not maintained structured bookkeeping in recording capital, profits, and income, this community service provides a concrete solution in the form of mentoring and training related to business management, primarily on automatic bookkeeping using Microsoft Excel. In terms of marketing issues, for the upstream marketing issue where partners still receive limited used cooking oil with a maximum of 527 liters/4 months. Therefore, this service provides a concrete solution in the form of providing competent digital marketing training and marketing methods to partners, both through in-person outreach and digital platforms like Instagram, Facebook, TikTok, and others. Ultimately, through this mentoring, partners' businesses have significantly increased.
Co-Authors Agus Priyatna Hadi Putra Agustria Agustria Aprimadedi Dandi Rahmatullah Desmi Ofrita dwi winarti winarti Efendi, Raimon Efri Yandani Eltifa Handayani Evi Yulia Susanti Fauzi Tri Yuniko Gunawan Ali Intan Puspita januardi nasir Lido Sabda Lesmana Monica Anggraini Muhammad Hendra Puput Setia Utami Rizki Daufi Prastiwi Wulan Andang Purnomo Yasha Angitta Setiawan