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All Journal ISOQUANT : Jurnal Ekonomi, Manajemen dan Akuntansi International Journal of Accounting, Management, Economics and Social Sciences (IJAMESC)
Sayid Abas
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Humanities Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Social Sciences

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Industri Kreatif pada Batik Tulis Tenun Gedog: Kondisi Sosial-Ekonomi Pasca Covid-19 Imroatus Sholikhah; Rochmat aldy Purnomo; Sayid Abas; Asis Riat Winanto; Choirul Hamidah
ISOQUANT : Jurnal Ekonomi, Manajemen dan Akuntansi Vol 4, No 2 (2020): Oktober
Publisher : Universitas Muhammadiyah Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24269/iso.v4i2.469

Abstract

Penelitian ini bertujuan untuk menganalisis kondisi pengrajin batik tulis Tenun Gedog di Kecamatan Kerek Kabupaten Tuban selama masa pandemi Covid-19. Metode analisis yang digunakan pada penenlitian ini adalah metode deskriptif kuantitatif. Populasi dalam penelitian  ini adalah seluruh pengrajin batik tulis Tenun Gedog di kecamatan kerek Kabupaten Tuban dan sampel yang digunakan dalam penelitian ini sebayak 79 dengan teknik penentuan sampel random sampling. Hasil penelitian ini adalah variabel kegiatan produksi memiliki peluang sebesar 20,989%, variabel distribusi pemasaran sebesar 1,842% dan variabel omset penjualan sebesar 1,838% terhadap peningkatan pendapatan pengrajin batik selama masa pandemi Covid-19.Kata Kunci: Pandemi Covid-19, Produksi, Distribusi pemasaran, Omzet, dan Pendapatan.
ANALYSIS OF CONSUMER BEHAVIOR TOWARDS DIGITAL TECHNOLOGY IN UMRAH RELIGIOUS ECOTOURISM PACKAGES Sayid Abas; Choirul Hamidah; Asis Riat Winanto
International Journal of Accounting, Management, Economics and Social Sciences (IJAMESC) Vol. 3 No. 6 (2025): December
Publisher : ZILLZELL MEDIA PRIMA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61990/ijamesc.v3i6.637

Abstract

Consumer behavior in choosing Umrah and Hajj religious ecotourism packages is increasingly influenced by advances in digital technology. With digital platforms, consumers can now access information, compare prices, and place orders online more easily. This study aims to analyze how digital technology influences consumer decisions in choosing Umrah and Hajj packages and its impact on the religious tourism industry. The methodology of this research will use a qualitative approach to get a comprehensive picture of consumer behavior towards digital technology in choosing Umrah and Hajj religious ecotourism packages, observations, interviews, analysis of supporting documents for pilgrims and Umrah and Hajj travel agencies. As informants, Umrah and Hajj pilgrims who use digital services as a consideration for choosing Umrah packages. The results of the study obtained an idea that consumers interact with digital technology in choosing religious ecotourism packages for Umrah and Hajj, as a preference for the use of technology that influences decisions. Testimonial Reviews, Comfort, Update, Efficiency, Facilities, Wide Network, Price, Convenience, Trust, Decision and Content, are some of the factors that influence decision-making in choosing an Umrah package.
Co-Authors Asis Riat Winanto Asis Riat Winanto Choirul Hamidah Choirul Hamidah Imroatus Sholikhah Rochmat aldy Purnomo