Article Per Year (5 Year)
p-Index From 2020 - 2025
0.61
P-Index
This Author published in this journals
All Journal JAMIN : Jurnal Aplikasi Manajemen dan Inovasi Bisnis Jurnal Transformasi Bisnis Digital International Journal of Economics, Business and Innovation Research
Asep Dana Saputra
Unknown Affiliation
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

Published : 4 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 4 Documents
Search

 1 
Pengaruh Kualitas Layanan dan Nilai Pelanggan terhadap Kepuasan Pelanggan PT Millenium Penata Futures Malang Asep Dana Saputra
JAMIN : Jurnal Aplikasi Manajemen dan Inovasi Bisnis Vol 1, No 1 (2018): Agustus
Publisher : STIE Kertanegara Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (280.63 KB) | DOI: 10.47201/jamin.v1i1.7

Abstract

Bisnis  berkembang  begitu  pesat  dalam  beberapa tahun terakhir. Fenomena tersebut menyebabkan tiap perusahaan sejenis bersaing untuk mempertahankan pelanggan salah satunya melalui strategi peningkatan kepuasan  pelanggan. Kepuasan pelanggan dapat diciptakan kualitas  layanan, dan nilai pelanggan yang diberikan perusahaan kepada pelanggan. Secara khusus, penelitian ini membahas kepuasan pelanggan PT.MPF Malang. Adapun yang menjadi masalah dalam penelitian ini adalah “Faktor-faktor yang mempengaruhi kepuasan pelanggan PT.MPF Malang. Penelitian ini menguji dua variabel independen yaitu, kualitas layanan, dan nilai pelanggan yang dapat mempengaruhi kepuasan pelanggan. Tujuan penelitian ini adalah untuk mengetahui pengaruh kedua variabel independen tersebut terhadap kepuasan pelanggan. Penelitian ini dilakukan dengan metode kuesioner terhadap 125 orang PT.MPF Malang yang  diperoleh  dengan  menggunakan teknik accidental sampling. Kemudian dilakukan analisis terhadap data-data yang diperoleh berupa analisis kuantitatif dan kualitatif. Analisis kuantitatif meliputi uji validitas  dan  uji  reliabilitas,  uji  asumsi  klasik,  analisis  regresi  berganda,  uji Goodness of Fit melalui koefisien regresi (R2), dan uji t. Analisis kualitatif merupakan   interpretasi   data   yang   diperoleh   dalam   penelitian   serta   hasil pengolahan data yang sudah dilaksanakan dengan memberi keterangan dan penjelasan. Hasil penelitian ini menunjukkan  bahwa semua variabel independen yang diuji berpengaruh secara positif dan signifikan terhadap kepuasan pelanggan melalui uji t, sedangkan angka Adjusted R Square sebesar 0,913 menunjukkan 91,3% variasi kepuasan pelanggan PT.MPF Malang yang dapat dijelaskan oleh kedua variabel independen tersebut, dimana sisanya 8,7% dijelaskan oleh faktor-faktor lain di luar penelitian ini.
The Effect Of Service Quality On Consumer Satisfaction At Umkm Bengkel Lestari Temas Batu Asep Dana Saputra; Sudarmiatin, Sudarmiatin; Wening Patmi Rahayu
International Journal of Economics, Business and Innovation Research Vol. 3 No. 06 (2024): International Journal of Economics, Business and Innovation Research (IJEBIR)
Publisher : Cita konsultindo

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The success of car service implementation is largely determined by the service's ability to meet customer needs and solve problems quickly, accurately, and anywhere. The main focus of automotive companies is the orientation towards customer satisfaction in order to win the increasingly tight competition. In this case, UMKM Bengkel Lestari Temas Batu strives to provide the best service quality through three main dimensions: interaction quality, physical environment quality, and result quality. Interaction quality includes the attitude, behavior, and expertise of service providers, especially in terms of sales, repairs, availability of spare parts, and body repair. Physical environment quality involves ambient conditions, design, and socialization of services that support customer satisfaction. Meanwhile, result quality refers to fast and satisfying service without causing complaints from customers. UMKM Bengkel Lestari Temas Batu strives to improve these three aspects, as reflected in the increasing number of customers using Suzuki cars. Therefore, this study aims to analyze the effect of service quality on customer satisfaction at Bengkel Lestari Temas Batu. The results of this study are expected to provide deeper insight into strategies for improving service quality in order to maintain customer loyalty.
Literature Review : "Transforming Conflict Into Harmony: A Philosophical Approach In Organizational Management" Rr Suci Palasari; Asep Dana Saputra; Heri Pratikto; Agung Winarno
International Journal of Economics, Business and Innovation Research Vol. 3 No. 06 (2024): International Journal of Economics, Business and Innovation Research (IJEBIR)
Publisher : Cita konsultindo

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Conflict is a fundamental aspect of human interaction, spanning individual, group, and organizational levels. Traditionally viewed as a barrier, modern perspectives recognize conflict as a catalyst for innovation and system improvement when managed effectively. Philosophical approaches to conflict management emphasize the importance of understanding its roots and leveraging differences constructively, integrating principles of justice, ethics, and communication. This shift in approach-from avoidance to one of strategic engagement-positions conflict as an opportunity for growth and harmony within organizational contexts. The paper examines conflict dynamics through its types, causes, and impact, therefore showing its dual nature to either disrupt or improve organizational process. Conflicts arise out of various reasons relating to resource limitation, cultural differences, and breakdowns in communication, which, when responded to with philosophical insights, can result in creative problem solving and increased productivity. This research by the authors emphasizes a structured approach-from identifying conflict and analyzing its causes to implementing the solution and evaluating it-as the only way to convert challenges into opportunities.A holistic approach will enable the organization to redefine conflict as part of harmony. The various approaches to conflict management at a philosophical level will encourage collaboration, creativity, and synergy in promoting organizational elasticity in a turbulent environment. These results plead for ethical, inclusive strategic conflict resolution that will help to attain continuous development with cohesive interpersonal or intergroup relationships.
Digital Transformation in MSME Human Resources Management: Adaptation Strategies Towards Sustainable Business Akh.Fawaid; Asep Dana Saputra; Hery Suprayitno; Agus Hermawan; Puji Handayani
Jurnal Transformasi Bisnis Digital Vol. 2 No. 3 (2025): Mei: Jurnal Transformasi Bisnis Digital (JUTRABIDI)
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jutrabidi.v2i3.502

Abstract

Digital transformation in human resource management (HR) is a challenge as well as an opportunity for MSMEs in an effort to realize business sustainability. This research aims to explore how the digital adaptation process is carried out in MSME HR management practices, as well as identify the challenges faced in its implementation. Using a qualitative approach through in-depth interviews with MSME actors in the creative sector, the data was analyzed thematically to reveal the patterns and dynamics of digital transformation. The results of the study show that most MSMEs have adopted simple technology such as WhatsApp, Google Form, and video tutorials in the process of recruitment, training, and performance recording. However, the limitations of digital literacy of the workforce and infrastructure are the main obstacles. These findings indicate that the digitization of human resources in MSMEs is still gradual and adaptive, and is highly dependent on individual readiness and external support. In conclusion, digital transformation in MSME human resources not only requires technology, but also strengthens human resource capacity and work culture that is inclusive of change. The implications of this study encourage the existence of digital literacy mentoring programs and collaborative policies between business actors, the government, and educational institutions to strengthen the competitiveness of MSMEs in a sustainable manner.
Co-Authors Agus Hermawan Akh.Fawaid Heri Pratikto Hery Suprayitno Puji Handayani Rr Suci Palasari Sudarmiatin Wening Patmi Rahayu