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Journal : Coverage: Journal of Strategic Communication

Partisipasi Politik Online Generasi Z Pada Pemilihan Presiden Indonesia 2019 Heni Putri Yolanda; Umar Halim
CoverAge: Journal of Strategic Communication Vol 10 No 2 (2020)
Publisher : Fakultas Ilmu Komunikasi Universitas Pancasila

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35814/coverage.v10i2.1381

Abstract

The purpose of this study is to examine online political participation among Generation Z. Many previous studies have reviewed offline and onlie political participation. The offline participation is measured by conventional and non-conventional, while online participation has not been much studied in the form of dimensions. Then online participation in this study will be examined with the level of digital literacy from the concept of Digital Divide. The sample in this study amounted to 92 respondents from the students of the Faculty of Communication, University of Pancasila. Overall, results showed that online political participation in the form of instrumental and informative is mostly utilized by the majority of respondents. While the strategic participation were very few carried out by respondents (7.6% - 17.3%). The results of this study can also be concluded that participation in watching, reading and seeking political information is more done by generation Z compared to participation involving other people such as interacting and influencing people to choose certain candidates.
Memaknai Strategic Communication Helpris Estaswara; Umar Halim; Badari Burhan
CoverAge: Journal of Strategic Communication Vol 11 No 1 (2020)
Publisher : Fakultas Ilmu Komunikasi Universitas Pancasila

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35814/coverage.v11i1.1725

Abstract

Strategic communication merupakan konsep dan kajian yang relatif baru dalam ilmu komunikasi. Sebelumnya, konsep strategic communication banyak digunakan dalam kajian militer dan ilmu pemerintahan terkait dengan internasional relations. Sebagai konsep baru, tidak mengherankan jika banyak perbedaan pandangan tentang makna strategic communication, terkait dengan posisi ilmu komunikasi, kesamaanya dengan public relations dan corporate communication, sampai paradigma yang digunakan. Artikel ini telah mengeksplorasi berbagai makna tentang strategic communication dengan tujuan memaknai strategic communication yang berbasis ilmu komunikasi dengan menolak sikap taken-for-granted sebagai bagian dari management strategy. Berangkat dari penjelasan tersebut dan dengan menggunakan metode literature review, strategic communication dimaknai sebagai proses komunikasi antar aktor dalam organisasi yang diwujudkan dalam bentuk interaksi yang saling memahami dan bekerjasama untuk mencapai tujuan organisasi dengan berbasis paradigma postmodernisme.