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All Journal Indonesian Journal of Community Empowerment QISTINA: Jurnal Multidisiplin Indonesia Inaba of Community Services Journal
Yayan Setiawan, Yayan
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Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Nursing Public Health Social Sciences Other

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Implementation Of Promotional Activities for Seuhah Snacks at The Seuhah Festival 03 Event Marini, Sri; Sanjaya, Sonny; Wibawa, Idham Sakti; Fitriani, Dewi; Rabasari, Sara; Setiawan, Yayan
Inaba of Community Services Journal Vol. 2 No. 2 (2023): Volume 2 No. 2, December 2023
Publisher : Universitas INABA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56956/inacos.v2i02.219

Abstract

The culinary world is closely related to tourism. This sector is utilized by businesspeople as activities in all fields return to normal. In accordance with its instinct to meet food needs, its potential needs to be utilized as much as possible. Various culinary events began to be carried out along with the disappearance of social restrictions. The situation analysis in this community partnership program is focused on the introduction of Seuhah snacks and the achievement of business targets from PT Wibawa Karya Abadi in Seuhah Festival Level 03. Business activities must always be followed by the preparation of a solid strategic plan, to achieve sustainable company success. The role of AKPAR NHI Bandung as a partner is to implement promotional activities in the event. A promotional strategy is needed in marketing an event with the implementation of promotional activities. Promotional activities through advertising go well and using social media platforms will be more in touch with the target market. Likewise, personal selling, direct marketing, sales promotion supports the event according to the expected target. In sales promotion activities, the impact on consumer visits and consumption at the Seuhah 03 hawker festival is more significant. In addition, public relations activities through organizing competitions involving many parties are an indicator that the implementation of these promotional activities is effective.
The Influence of Financial Performance on Profit Growth with Dividend Policy as a Moderating Variable in BUMN Banking Listed on the IDX for the 2019-2023 Period Setiawan, Yayan; Megawati, Liya
QISTINA: Jurnal Multidisiplin Indonesia Vol 3, No 2 (2024): December 2024
Publisher : CV. Rayyan Dwi Bharata

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57235/qistina.v3i2.4415

Abstract

The aim of this research is to obtain empirical evidence regarding the influence of company financial performance which is proportional to the current ratio, total assets turnover and return on assets. This research also tests dividend policy as a moderating variable which is proportional to the dividend payout ratio. The following study uses descriptive descriptive research methods with a quantitative approach.  Secondary data contained in this study includes financial data from BBRI, BBNI, BMRI and BBTN for the 2019-2023 period. Data processing was carried out using the SPSS version 25 program. The results of this research show that simultaneously all variables in the research have an effect on financial growth. Individually, the variables CR and TATO have no influence, on the other hand, ROA has a significant influence. The DPR variable is able to moderate and strengthen the CR variable, on the other hand the DPR variable is not able to moderate the TATO and ROA variables on profit growth.
Strengthening Civic Education Through Multidisciplinary Collaboration (PKn-Sociology): Examining the Impact of Globalization on National Identity Among Adolescents Tetep, Tetep; Setiawan, Yayan; ., Hendiyansyah; Sarippudin, Ujang; Sudarmanto, Resty Istiarti; Hardiyanti, Tri Widi; ., Inaiyah Widi; Amelia, Liska; Nurhasanah, Sopia Widi; Suryanto, Rendi Widi
Indonesian Journal of Community Empowerment (IJCE) Vol 6 No 1 (2025): Indonesian Journal of Community Empowerment (Februari)
Publisher : Fakultas Kewirausahaan Universitas Garut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35899/ijce.v6i1.1046

Abstract

This community service program, titled "Strengthening Citizenship Education through Multidisciplinary Collaboration (PKn-Sociology): Examining the Impact of Globalization on National Identity Among Adolescents," was successfully implemented at SMAN 2 Garut. The program involved 131 adolescents aged 15-18 and aimed to enhance their understanding of globalization's influence on national identity. Employing a participatory and collaborative approach across preparatory, implementation, and evaluation phases, the initiative developed an interactive PKn-Sociology module. Quantitative results from pre-test and post-test scores revealed a significant 21% increase in participants' understanding of globalization, national identity, and digital literacy. Qualitatively, focused group discussions indicated heightened critical thinking in filtering digital information and a stronger appreciation for local cultural values. The program also fostered the creation of tangible outputs like digital posters and short educational videos, showcasing adolescents' transition into proactive agents of positive change. These findings affirm the effectiveness of multidisciplinary collaboration in equipping adolescents with robust national identity in the digital age.
Co-Authors ., Hendiyansyah ., Inaiyah Widi Amelia, Liska DEWI FITRIANI Hardiyanti, Tri Widi Liya Megawati Nurhasanah, Sopia Widi Rabasari, Sara Sanjaya, Sonny Sarippudin, Ujang Sri Marini Sudarmanto, Resty Istiarti Suryanto, Rendi Widi Tetep, Dr Wibawa, Idham Sakti