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Persepsi Konsumen Haji dan Umroh Dalam Memilih PT Ambassador Tour & Travel Eki Agustin
Jurnal Pendidikan West Science Vol 1 No 01 (2023): Jurnal Pendidikan West Science
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/jpdws.v1i01.1174

Abstract

Menunaikan ibadah haji dan umrah dengan bantuan jasa travel kini sudah menjadi pilihan banyak orang terutama mereka yang mempunyai penghasilan lebih atau mempunyai tenaga ekstra, karena dengan menggunakan jasa travel untuk menunaikan haji dan umroh dapat mempercepat jadwal pemberangkatan dari pada menjadi dipaksa mendaftar dan mengikuti jadwal yang ditentukan oleh Kementerian Agama untuk ibadah haji reguler. Salah satu jasa travel yang melayani jamaah haji dan umrah adalah PT Ambassador Tour and Travel Sukabumi. PT Ambassador Tour and Travel Sukabumi berupaya memberikan pengalaman berbeda bagi setiap jemaah, dengan mengedepankan akomodasi, transportasi, pengaturan pengolahan, petunjuk atau materi ritual yang berkualitas, dikemas dengan pelatihan lengkap serta petunjuk penyampaian dan pelaksanaan yang mudah. Pelayanan umroh dan haji dipimpin oleh tim peneliti yang berpengalaman dan unggul dengan materi pengertian dan hikmah umroh dan haji secara lengkap. Sehingga setiap masyarakat dapat menunaikan umrah dan haji dengan sempurna untuk mendapatkan Maqbul Umroh dan Mabrur Haji. Penelitian ini merupakan penelitian lapangan menggunakan metode penelitian kualitatif deskriptif. Subjek penelitian ini adalah konsumen Haji dan Umroh PT Ambassador Tour and Travel Sukabumi yang berbeda tahun keberangkatannya. Teknik pengumpulan datanya dengan observasi, wawancara, dan dokumentasi. Teknik pengabsahan datanya menggunakan triangulasi. Kemudian dianalisis melalui tahapan reduksi data, penyajian data, dan penarikan kesimpulan. Hasil dari penelitian ini menunjukkan bahwa persepsi jamaah dalam memilih PT Ambassador Tour and Travel Sukabumi adalah dikarenakan beberapa faktor yaitu berupa keinginan, harga yang relatif murah, terkenal maupun karena media promosi. Jamaah sebagian beranggapan travel ini cukup baik karena mampu mengatur jamaah dengan jelas dan terarah. Namun sebagian jamaah beranggapan bahwa travel ini kurang tertib. Kedua, Persepsi jamaah Haji dan Umroh terhadap strategi marketing yang dilakukan pada bisnis travel PT Ambassador Tour and Travel Sukabumi ini cukup efektif karena didukung oleh media-media berupa brosur, iklan, baliho, media sosial, maupun dengan cara via tausiyah sehingga itu memudahkan calon jamaah untuk mendapatkan informasi terkait dengan PT Ambassador Tour and Travel Sukabumi.
PERSEPSI DOSEN TERHADAP PEMANFAATAN CHATGPT SEBAGAI ASISTEN AKADEMIK DALAM MENDUKUNG PEMBELAJARAN BERBASIS OUTCOME-BASED LEARNING (OBE) Aeni Latifah; Dede Ridwan; Eki Agustin; Amelia Putri; Endang Supiani
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 11 No. 01 (2026): Volume 11 No. 01, Maret 2026 Release
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v11i01.41439

Abstract

The digital era has brought a significant transformation to higher education through the integration of artificial intelligence (AI) technologies as instructional support tools. ChatGPT is a generative AI application with the potential to support the implementation of Outcome-Based Learning (OBE), a learning model that emphasizes the achievement of competencies and measurable learning outcomes. This study aims to examine lecturers’ perceptions of the utilization of ChatGPT as an academic assistant in the context of OBE implementation in higher education institutions. The study is conducted through a literature review of empirical studies and contemporary analyses addressing the accelerated adoption of AI in education. The findings indicate that lecturers’ perceptions tend to be diverse; while many lecturers acknowledge the potential benefits of ChatGPT in enhancing the efficiency of instructional material development and providing formative learning support, concerns remain regarding academic integrity and pedagogical readiness for the effective use of this technology. Keywords: ChatGPT, Lecturers’ Perceptions, Outcome-Based Learning, Academic Assistant, Artificial Intelligence.
ANALISIS SWOT TERHADAP PELAYANAN HAJI DAN UMRAH PADA KBIHU AL IHSAN KECAMATAN CARINGIN KABUPATEN SUKABUMI Eki Agustin; Farid Abdul Malik
Jurnal Ekonomi dan Bisnis Vol. 2 No. 1 (2024): JEBI: Jurnal Ekonomi dan Bisnis
Publisher : CV. Adiba Aisha Amira

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

SWOT analysis is a strategic planning method used to assess Strengths, Weaknesses, Opportunities (opportunities) and Threats (threats or challenges) in a project or business speculation. Basically, this problem arises because of a lack of analysis regarding registration, guidance, transportation, accommodation and consumption issues carried out by the party in charge, namely KBIHU itself. Because in the implementation of the Hajj pilgrimage, weaknesses are still found every year, such as the problems mentioned above, researchers need to analyze to evaluate the Hajj and Umrah services using SWOT analysis, because SWOT analysis can analyze the extent to which the development of the institution can take advantage of opportunities to suppress weaknesses, minimize all weaknesses. to face existing and future threats. This research aims to determine the SWOT Analysis of Hajj Services at KBIHU Al-Ihsan, Caringin District, Sukabumi Regency. This research uses a qualitative descriptive method. The data collection techniques used were observation, interviews, documentation, and triangulation/combination. KBIHU Al Ihsan itself is currently in strong condition and has the opportunity to achieve maximum progress, and continues to strive to provide comfortable and safe services for its congregation. KBIHU Al Ihsan services are divided into two factors, namely internal and external. The strength of KBIHU Al Ihsan itself is the availability of places to practice manasik guidance. Meanwhile, the weakness is the lack of infrastructure for the Hajj rituals. Then we looked at the opportunity for innovation from the chairman of KBIHU, namely wanting to create a miniature Hajj pilgrimage like the one in the Holy Land. The obstacle is the application of the age limit, because in the KBIHU area the majority of Hajj registrants are over 50 years old.
OPTIMALISASI MEDIA INFORMASI DALAM MENINGKATKAN LAYANAN CALON JEMAAH HAJI DI KEMENTERIAN AGAMA KABUPATEN SUKABUMI Dalilah Husna Maulida; Aqila Qisty; Muhamad Ridwan; Eki Agustin; Latif
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 11 No. 02 (2026): Volume 11 No. 2, Juni 2026 Release
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v11i02.44675

Abstract

The implementation of Hajj services is a form of public service that requires an effective and efficient information system. However, in practice, several challenges are still encountered in delivering information to prospective Hajj pilgrims, such as limited access, lack of information updates, and low digital literacy among some communities. This study aims to analyze the optimization of information media in improving services for prospective Hajj pilgrims at the Ministry of Religious Affairs of Sukabumi Regency. This research employs a qualitative approach with a descriptive research design. Data collection techniques include observation, interviews, and documentation. The results indicate that the use of digital-based information media such as websites and social media has improved the effectiveness and efficiency of services. Nevertheless, challenges remain, including limited digital literacy, internet accessibility issues, and irregular information updates. Therefore, optimization strategies are needed, such as enhancing human resource competencies, developing integrated information systems, and combining digital and conventional media to improve service quality for prospective Hajj pilgrims.
PERAN DAN STRATEGI GURU DALAM MEMBENTUK AKHLAK SISWA: STUDI KASUS DI MIS MISHBAHUL AULAD KOTA SUKABUMI Dadang Sahroni; Eki Agustin; Irsan Apriandinata; Rahmat; Farhan Haliman
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 11 No. 02 (2026): Volume 11 No. 2, Juni 2026 Release
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v11i02.47508

Abstract

This study aims to explore the roles and strategies of teachers in shaping students’ moral character at MIS Mishbahul Aulad Sukabumi. The research employed a qualitative approach using a case study design to obtain an in-depth understanding of the phenomenon. Data were collected through participant observation, in-depth interviews, and documentation involving five teachers and fifteen sixth-grade students. The data were analyzed using the interactive model proposed by Miles and Huberman, which includes data reduction, data display, and conclusion drawing. The findings indicate that teachers assume multiple roles, functioning as moral exemplars (qudwah hasanah), educators, facilitators, mentors, and motivators in fostering students’ character development. The strategies implemented include habituation of daily religious practices, teacher modeling in both behavior and worship, integration of moral values into classroom instruction, and the application of reward and punishment to reinforce discipline. However, several challenges were identified, particularly the inconsistency of moral reinforcement within the family environment and the influence of negative digital media content. These findings underline the necessity of strong collaboration between schools and parents in optimizing character education. This study contributes to the development of more contextual and integrative approaches to moral education in Islamic primary schools.