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The Socio Economic Life, Poverty And Trafficking Case Study In Tomohon City, North Sulawesi Province Jola S. Kalang; Elsje Hanna Lintong; Deisy A.P.J. Pangkey; Jeffry W.L. Gumerung; Rieneke R. Kalalo
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 5, No 2 (2022): Budapest International Research and Critics Institute May
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i2.4904

The problem of socio-economic life towards poverty and trafficking has become a social disease of the community. It needs to get a serious concern because poverty is a complex problem involving various aspects such as the right to get food, health, education, and employment. Those aspects can trigger woman trafficking. The woman trafficking issue is actually not a new thing, but until the present, it still becomes a public concern, especially for the government officials who are often bothered by the actions of irresponsible people who incidentally take advantage of the poor economic conditions of the community. Based on these problems, this research focused on the phenomenon of socio-economic problems of the poor and woman trafficking. The method used was descriptive with secondary data which was then analyzed qualitatively. The results showed that in trafficking cases, the women were forced to be sex workers in other areas, international workers disguised themselves as dancers, and so on. A lot of girls became the victims of deception by criminals and became slaves in modern times. Efforts have been made by both the central and regional governments through exclamations and regulations in Regional Regulations on the prevention and control of human trafficking, especially woman trafficking, as well as organizations such as Non-Governmental Organizations, gender awareness, Information Center for Women's Protection, Bureau of Women's Empowerment, through seminars and workshops which resulted in a recommendation for regulations to protect girls and women.

KEBERADAAN KOPERASI JAYA PELITA BAGI MASYARAKAT DI KELURAHAN PANGOLOMBIAN KOTA TOMOHON SULAWESI UTARA Deisy A. P. J. Pangkey
JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi). Vol 10 No 2 (2023): JMBI UNSRAT Volume 10 Nomor 2
Publisher : FEB Universitas Sam Ratulangi Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35794/jmbi.v10i2.49859

Abstract. The existence of Jaya Pelita Cooperative in Pangolombian Village, Tomohon Selatan, Tomohon, and its benefits to the community. The cooperative is one of the solutions so that people can develop their business by borrowing money from the cooperative, although with a relatively large interest rate and high administrative costs, it is still attractive to the community because of the easy requirements. This research uses a qualitative method. The results of the research obtained from interviews conducted with several customers include; cooperatives are very helpful for those who need funds to open a business and meet family needs, and cooperative loans are used for daily needs. Based on the results of the research, it can be concluded that the existence of Jaya Pelita Cooperative is very helpful to the people of Pangolombian Village. Researchers suggest that the Cooperative should not provide admin fees and interest fees that are too high for customers. The researcher hopes that by reading this article, other researchers will be motivated and inspired to conduct other research to make a positive contribution to other communities.

PENGARUH PENDAPATAN PETANI TOMAT TERHADAP POLA KONSUMSI MASYARAKAT DI DESA AMPRENG KECAMATAN LANGOWAN BARAT KABUPATEN MINAHASA PROVINSI SULAWESI UTARA Royke M. Suot; Jola S. Kalangi; Deisy A.P.J. Pangkey; Elsje H. Lintong
Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 11 No. 4 (2023): JE. VOL. 11 No. 4
Publisher : Universitas Sam Ratulangi

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Tujuan penelitian ini yaitu untuk mengetahui dan menganalisis pengaruh pendapatan petani tomat terhadap pola konsumsi masyarakat di Desa Ampreng Kecamatan Langowan Barat Kabupaten Minahasa Provinsi Sulawesi Utara. Metode yang sigunakan dalam penelitian ini yaitu metode kuantitatif, populasi dan sampel yang di gunakan dalam penelitian ini yaitu petani tomat yang ada di Desa Ampreng Kecamatan Langowan Barat Kabupaten Minahasa Provinsi Sulawesi Utara sebanyak 36 orang, teknik analisi data dalam peneitian ini yaitu menggunakan analisis regresi linear sederhana. Hasil penelitian ini menunjukan variabel pendapatan petani tomat berpengaruh positif dan signifikan terhadap pola konsumsi masyarakat. Pendapatan berpengaruh terhadap besarnya pengeluaran konsumsi seseorang, dikarenakan untuk membeli barang–barang konsumsi, individu menggunakan pendapatannya. Semakin tinggi pendapatan maka pengeluaran konsumsi akan mengalami peningkatan. Seseorang yang memiliki pendapatan lebih tinggi maka ia mempunyai lebih banyak uang yang bisa digunakan untuk melakukan konsumsi. Sehingga semakin tinggi pendapatan, maka biasanya semakin tinggi pula tingkat konsumsi seseorang. Oleh karena itu pendapatan dapat mempengaruhi tinggi perilaku konsumsi seseorang. Kata Kunci: Pendapatan, Petani Tomat, Pola Konsumsi Masyarakat

The Analysis Of Fast Food Marketing Strategy At Kentucky Fried Chicken Restaurant Tomohon Silvana Kalangi, Jola; R. Kalalo, Rieneke; A.P.J. Pangkey, Deisy; Lintong, Elsje; Evly R.I. Liow, Festus
Jurnal Manajemen Industri dan Logistik inpress publication
Publisher : Politeknik APP Jakarta

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The development of fast food restaurant business services is increased and expanded. This fast food business competes on quality, price, and service. Kentucky Fried Chicken (KFC) restaurant in Tomohon City is competing to serve fast food that pampers its consumers. Thus, departing from this problem, the purpose of this study is to determine the right marketing strategy for fast food products to satisfy the consumer desires. Method of analysis used in this research is the quantitative method with analytical descriptive approach. The results show that KFC restaurant in Tomohon has made strategic efforts with product safety compliance that maintains the high quality standards, creating innovation and having qualified Human Resources (HR). The quality of service to consumers is well maintained. The restaurant uses the Customer Service Excellence (CHAMPS). CHAMPS is applied to ensure the restaurant Cleanliness, Hospitality, Accuracy in receiving and preparing orders, Maintenance of best facility, Products with high quality, and Speed with service. The conclusion states that the restaurant needs to maintain the successful performance of fast food business in its competition. Furthermore, the restaurant should remain obedient to their company management by conforming the laws and regulations and realizing the company's vision and mission as well.

Circular Economy-Based Waste Management in Tomohon City: Toward a Green Economy through Innovative and Participatory Approaches Elsje Hanna Lintong; Deisy Agnes Pertiwi Juita Pangkey; Hendry C.M. Runtuwene
Santhet: (Jurnal Sejarah, Pendidikan Dan Humaniora) Vol 9 No 4 (2025): SANTHET: (JURNAL SEJARAH, PENDIDIKAN DAN HUMANIORA)
Publisher : Proram studi pendidikan Sejarah Fakultas Keguruan Dan Ilmu Pendidikan Universaitas PGRI Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36526/santhet.v9i4.5845

This study aims to identify the potential for implementing a circular economy in waste management in Tomohon City as an effort to support the transition toward a green economy. A descriptive qualitative approach was employed, using field observation, in-depth interviews with environmental and economic actors, and policy document analysis. The research was conducted in strategic locations such as the Final Disposal Site (TPA), traditional markets, waste banks, and tourist destinations that serve as centers of community activity and tourism. Findings show that the current waste management system in Tomohon still follows a linear model, resulting in significant environmental pressures. However, local initiatives such as plastic recycling by MSMEs, organic composting, and active participation in waste banks provide early indications of successful circular practices. Nevertheless, scalability and integration of these models into the regional economy remain limited due to infrastructure constraints, technical capacity, and weak policy coordination. Based on these findings, recommendations include the need for investment in waste processing infrastructure, institutional strengthening of waste banks, formulation of local policies oriented toward circular economy principles, and increased community participation through education and economic incentives. With the implementation of these recommendations, Tomohon has the potential to become a model for sustainable waste management based on the circular economy in Indonesia’s mountainous urban regions.

Optimization of Promotional Marketing Strategies on Consumer Buying Interest in Okoy Flower Garden Restaurant Kalangi, Jola Silvana; Tulungen, Franky R.; Pangkey, Deisy A.P.J.; Lintong, Elsje; Gumerung, Jeffry; Kalalo, Rieneke R.
Interdisciplinary Social Studies Vol. 1 No. 10 (2022): Special Issue
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/iss.v1i10.267

The era of business competition in culinary field has experienced drastic changes along with the emergence of the Covid-19 Pandemic and the era of digitalization which requires every business actor to move on to the internet communication and information network. This development will certainly make the restaurant of Okoy Flower Garden Tomohon survive and continue to exist to serve consumers. The purpose of this study is to optimize the restaurant's marketing strategy in order to increase consumer buying interest. The research approach was more directed at quantitative methods with causal research on each of the variables studied. This study showed that the promotional strategy carried out by Okoy Flower Garden has not been implemented optimally. The effect of promotion has not been able to significantly increase consumer buying interest. The marketing strategy in terms of promotion in order to attract consumer buying interest has not been implemented optimally. The marketing strategy for promotion that does not have a strong effect on consumer buying interest at Okoy Flower Garden can be seen from the regression coefficient of the Consumer Buying Interest value of 0.135. The regression coefficient is positive, so it can be stated that the direction of the influence of the variable X on Y is positive.

IMPACT ANALYSIS OF GREEN ECONOMY INSTRUMENTS ON SUSTAINABLE NATURAL RESOURCE MANAGEMENT Karauwan, Welky; Taruming, Denny Adri; Kampilong, Joni Kutu’; Arina, Kristi Karla; Pangkey, Deisy Agnes Pertiwi Juita; Maramis, Pingkan Aprilia; Lintong, Elsje Hanna
Jurnal Ilmiah Ilmu Terapan Universitas Jambi Vol. 9 No. 3 (2025): Volume 9, Nomor 3, September 2025
Publisher : LPPM Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jiituj.v9i3.37741

The implementation of Green Economy Instruments (GEI) is crucial for achieving Sustainable Natural Resource Management (SNRM), particularly in agrarian regions facing environmental degradation. This study aims to evaluate the effectiveness of GEI, including carbon tax, emission trading system, renewable energy subsidies, and fiscal incentives, in promoting SNRM among farming business actors in Tomohon, North Sulawesi. A quantitative approach was employed using Structural Equation Modeling (SEM) with Smart PLS 4.0, based on survey data from 500 respondents. The results indicate that most GEI dimensions have a positive influence on SNRM, with an R² value of 0.847. Fiscal Policy Instruments (FPI) and Environmental Regulations (ERS) showed the most substantial impact. At the same time, Carbon Tax (CT) and Sustainable Financing (SF) exhibited significant but negative relationships, suggesting potential misalignment between policy design and local perception. This research presents a new conceptual framework “Policy Effectiveness in Agrarian Settings” emphasizing that the success of GEI depends on perceived benefits, accessibility, and visible outcomes. The findings offer practical implications for regional policymakers, highlighting the importance of targeted fiscal support, clear regulations, and enhanced communication to promote the adoption of green policies. Additionally, this study fills a gap by providing empirical insights into the application of GEI outside urban or industrial contexts, thereby supporting the achievement of SDG 12, SDG 13, and SDG 15. Future studies should explore longitudinal effects and stakeholder perceptions through qualitative methods to deepen understanding of policy barriers and opportunities.

BPJS SERVICE QUALITY AND PATIENT SATISFACTION: A MIXED-METHODS STUDY IN INDONESIAN PUBLIC HOSPITALS Ferdy Rumambi; Peggy Mekel; Joni Kutu' Kampilong; Deisy Pangkey; Indah Kembuan; Gloria Mokat
SOSIOEDUKASI Vol 14 No 4 (2025): SOSIOEDUKASI : JURNAL ILMIAH ILMU PENDIDIKAN DAN SOSIAL
Publisher : Fakultas Keguruan Dan Ilmu Pendidikan Universaitas PGRI Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36526/sosioedukasi.v14i4.6480

In Indonesia, the National Health Insurance (BPJS Kesehatan) has successfully facilitated access to healthcare, despite fluctuations in people's satisfaction with public hospitals. It is essential because services must be continually improved and maintained at a high standard to identify the most critical quality dimensions. We aim to investigate how these dimensions of service quality impact the level of satisfaction among BPJS patients in a qualitative setting. Our research approach was a combination method. We asked 188 BPJS patients questions regarding Tangibles, Reliability, Responsiveness, Assurance and Empathy. We used semi-structured interviews with 24 respondents to investigate their experience. Responsiveness (β = 0.312; p<0.001), assurance (β = 0.287; p<0.001) and empathy (β = 0.241; p<0.01) were significant predictors of satisfaction (R2 = 0.684; F = 162.37; p<0.001). The physical side was not very good, and its reliability was also subpar. Interviews revealed that participants were concerned with waiting times, the way the staff treated them and perceived a difference in the treatment of BPJS patients and non-BPJS patients. The attitudes and empathy of BPJS staff toward patients are the most influential factors in determining the level of satisfaction among BPJS patients. Hospitals should be taught how to communicate effectively, manage queues and appointments in real-time, and enhance service quality. Payers and managers at BPJS could include these items in contracts, compensate for performance, require total reporting on waiting and experience, and advocate for triage and staffing that minimize waiting times

The Analysis Of Fast Food Marketing Strategy At Kentucky Fried Chicken Restaurant Tomohon Jola Silvana Kalangi; Rieneke R. Kalalo; Deisy A.P.J. Pangkey; Elsje Lintong; Festus Evly R.I. Liow
Jurnal Manajemen Industri dan Logistik inpress publication
Publisher : Politeknik APP Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

The development of fast food restaurant business services is increased and expanded. This fast food business competes on quality, price, and service. Kentucky Fried Chicken (KFC) restaurant in Tomohon City is competing to serve fast food that pampers its consumers. Thus, departing from this problem, the purpose of this study is to determine the right marketing strategy for fast food products to satisfy the consumer desires. Method of analysis used in this research is the quantitative method with analytical descriptive approach. The results show that KFC restaurant in Tomohon has made strategic efforts with product safety compliance that maintains the high quality standards, creating innovation and having qualified Human Resources (HR). The quality of service to consumers is well maintained. The restaurant uses the Customer Service Excellence (CHAMPS). CHAMPS is applied to ensure the restaurant Cleanliness, Hospitality, Accuracy in receiving and preparing orders, Maintenance of best facility, Products with high quality, and Speed with service. The conclusion states that the restaurant needs to maintain the successful performance of fast food business in its competition. Furthermore, the restaurant should remain obedient to their company management by conforming the laws and regulations and realizing the company's vision and mission as well.

GENERATIVE ARTIFICIAL INTELLIGENCE EQUALISES LOW-DIGITAL MICROENTERPRISE CAPABILITY Deisy Agnes Juita Pertiwi Pangkey; Elsje Hanna Lintong
EKUITAS (Jurnal Ekonomi dan Keuangan) Vol 10 No 1 (2026): March
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia (STIESIA) Surabaya(STIESIA) Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24034/j25485024.y2026.v10.i1.7596

This study investigates whether a generative AI copilot can raise marketplace performance for micro and small enterprises and whether the gains concentrate among lower-ability sellers. Across a 12-week randomized controlled field trial, 240 Manado sellers were evenly split between a high-traffic mall and a residential area and assigned either to business-as-usual or to an AI copilot that generated optimized titles, persuasive descriptions, relevant tags, and photo guidance for their TikTok videos. We tracked the click-through rate, conversion rate, average order value, buyer rating, and an internal listing-quality index, and estimated causal effects using difference-in-differences models with seller-clustered standard errors. Compared with the control, the AI treatment increased click-through and conversion rates, raised the average order value by approximately IDR 19,000, improved ratings, and enhanced listing quality, with more potent effects in the residential segment. Mediation analysis showed that AI primarily improved listing quality; the resulting quality gains translated into higher conversion rates, and the indirect effect was statistically significant. The approach is scalable as a low-cost, platform-embedded marketing aid in urban markets.

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