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All Journal Padma: Jurnal Pengabdian Kepada Masyarakat Jurnal Penelitian dan Pengabdian Masyarakat
Sofia Dewi
Universitas Ma’soem
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Public Health Social Sciences Other

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MSMEs, Operational Management, E Mewujudkan Efektifitas dan Efisiensi Tata Kelola di Usaha Mikro melalui Pelatihan Manajemen Operasional dan E-Business pada UMKM Hijab Syamil di Kecamatan Cicalengka Kabupaten Bandung Hasti Pramesti Kusnara; Sofia Dewi; Haekal Pirous; Siti Fauziah; Syifa Hanifa Salsabil
PADMA Vol 5 No 2 (2025): JURNAL PENGABDIAN KEPADA MASYARAKAT (PADMA)
Publisher : LPPM Politeknik Piksi Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56689/padma.v5i2.2175

Abstract

This community service project aimed to improve the effectiveness and efficiency of business management at Hijab Syamil MSME through operational management and e-business training. A quantitative approach with pre-test and post-test design was employed to measure participants’ knowledge improvement. The training covered production SOP development, inventory management, digital financial recording, social media optimization, and e-commerce platform utilization. The results indicated a significant increase in operational management knowledge (70%), digital bookkeeping skills (77%), social media usage (70%), and e-commerce understanding (80%). The impact was evident in more organized production processes, a 60% increase in social media engagement, and the activation of online store sales. These findings demonstrate that operational management and e-business training can strengthen MSMEs’ competitiveness in the digital era and support business sustainability.
Pelatihan Membangun Tim Unggul di Era Digital: Solusi Pertumbuhan BerkelanjutanUntuk UMKM Hijab (Pada C.V Syamil Hijab di Cicalengka) Fauzan Manafi Albar; Cucu Hodijah; Hasti Pramesti Kusnara; Umban Adi Jaya; Sofia Dewi
Jurnal Penelitian dan Pengabdian Masyarakat Vol. 4 No. 3 (2026): August 2026 In Press
Publisher : Yayasan Pondok Pesantren Sunan Bonang Tuban

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61231/eb5ar792

Abstract

The development of the digital era requires Micro, Small, and Medium Enterprises (MSMEs) to improve their competitiveness not only from a technological aspect, but also from the quality of human resources (HR). One of the main problems faced by MSMEs is the suboptimal management of effective, communicative, and adaptive work teams. CV Syamil, with 42 employees, as an MSME in the Muslim fashion sector, faces challenges in strengthening Teamwork and leadership. This community service activity aims to improve HR capacity through training to build superior teams that include effective communication, Teamwork, and leadership. The methods used are training, discussion, and Mentoring. The results of the activity show an increase in participants' understanding of Teamwork, organizational communication, and leadership. The impact of the activity is seen in increased work coordination and HR readiness to face changes in the digital era. Thus, strengthening HR is a key factor in supporting the sustainable growth of MSMEs.
Co-Authors Cucu Hodijah Fauzan Manafil Albar Haekal Pirous Hasti Pramesti Kusnara Hasti Pramesti Kusnara Siti Fauziah Syifa Hanifa Salsabil Umban Adi Jaya