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Analysis of Behavioral Intentions of Health Protocol Discipline During The COVID-19 Pandemic Using Theory of Planned Behavior (TPB) and Health Belief Model (HBM) Moh Erfan Arif; Rila Anggraeni; Nadiyah Hirfiyana Rosita
APMBA (Asia Pacific Management and Business Application) Vol 10, No 3 (2022)
Publisher : Department of Management, Faculty of Economics and Business, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.apmba.2022.010.03.2

Abstract

This study aims to determine the effect of subjective norm, attitude toward behavior, perceived behavioral control, perceived susceptibility, perceived severity, and perceived benefit on the intention to discipline health protocols in Indonesia during the COVID-19 pandemic. The combination of variables analyse in this study has never been studied before. The population of this study is the Indonesian sampled 241 respondents with non-probability sampling technique and using a purposive sampling method. Data were collected using a questionnaire with a five-level Likert scale. This research uses multiple linear regression analysis methods with SPSS software. The results showed that the variables attitude toward behavior, subjective norm, perceived behavioral control, perceived susceptibility, perceived severity, and perceived benefit had a significant effect on the disciplinary intention of health protocols in Indonesia during the COVID-19 pandemic.
Penentuan Produk Unggulan Daerah pada Sentra Industri Kecil Menengah di Kabupaten Bondowoso Moh Erfan Arif
Jurnal Manajemen Bisnis dan Kewirausahaan Vol 5, No 4 (2021): Jurnal Manajemen Bisnis dan Kewirausahaan
Publisher : Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jmbk.v5i4.7074

Abstract

This study aims to determine the Regional Superior Products (PUD) in Bondowoso Regency, East Java Province. Bondowoso Regency has several industrial centers that produce regional potential products that can become superior products. The potential industrial centers include coffee, tape, brass, furniture, baskets, iron crafts, embroidery, chips, tiles, batik, and bricks. The determination of this regional superior product refers to Permendagri Number 9 of 2019 concerning Regional Superior Product Development. This research method is descriptive qualitative with the method of collecting data through interviews. The results showed that the potential industrial centers that were eligible to be designated as regional superior products were the tape industry centers. The industrial centers that produce these tapes are the most appropriate to be designated as Bondowoso Regency's Superior Products because they are the most suitable and reflect the criteria of regional superior products according to Permendagri number 9 of 2019. The results of the determination of the superior products of this region can be used as a basis in the preparation of potential industrial center development programs to increase regional economic growth. Penelitian ini bertujuan untuk menentukan Produk Unggulan Daerah (PUD) di Kabupaten Bondowoso Provinsi Jawa Timur. Kabupaten Bondowoso memiliki beberapa sentra industri yang menghasilkan produk-produk potensial daerah yang dapat menjadi produk unggulan. Sentra-sentra industri potensial tersebut antara lain: kopi, tape, kuningan, mebel, besek, kerajinan besi, bordir, keripik, genteng, batik, dan batu bata. Penentuan produk unggulan daerah ini mengacu Permendagri Nomor 9 Tahun 2019 tentang Pengembangan Produk Unggulan Daerah. Metode penelitian ini adalah deskriptif kualitatif dengan metode pengumpulan data melalui wawancara. Hasil penelitian menunjukkan bahwa sentra industri potensial yang layak ditetapkan sebagai produk unggulan daerah adalah sentra industri tape. Sentra industri yang menghasilkan tape ini paling layak ditetapkan sebagai Produk Unggulan Daerah Kabupaten Bondowoso karena paling sesuai dan mencerminkan kriteria-kriteria produk unggulan daerah sesuai Permendagri Nomor 9 Tahun 2019. Hasil penentuan produk unggulan daerah ini dapat dijadikan dasar dalam penyusunan program pengembangan sentra industri potensial untuk meningkatkan pertumbuhan ekonomi daerah.
WINNING THE TOURISM BUSINESS COMPETITION THROUGH INSTAGRAM ELECTRONIC WORD OF MOUTH AND IMAGE TO INCREASE TOURIST DECISION TO VISIT Moh. Erfan Arif; Nafisah Devina Sari
Journal of the Community Development in Asia (JCDA) Vol 5, No 3 (2022): Journal of the Community Development in Asia (JCDA)
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (230.489 KB) | DOI: 10.32535/jcda.v5i3.1866

Abstract

The tourism industry today offers increasingly competitive products to retain customers and acquire consumers. This increasingly fierce competition is a consequence of the many players in this industry, so they have to make various efforts. This study aims to examine the effect of electronic word of mouth on destination image, electronic word of mouth on visiting intentions, electronic word of mouth on visiting decisions, destination image on visiting intentions, destination image on visiting decisions, visiting intentions on visiting decisions, electronic word of mouth on the decision to visit through the intention to visit, and the image of the destination on the decision to visit through the intention to visit Dira Park Jember. Samples were taken using a non-probability sampling technique and a purposive sampling method as many as 135 respondents with a minimum age of 18 years, had visited tourist objects, and had accessed tourist attraction information via Instagram. Data analysis used Partial Least Square (PLS) and assisted by SmartPLS 3.0 software. Based on the results of testing the eight hypotheses, it can be concluded that all hypotheses are accepted and have a significant effect. These results confirm the importance of tourism businesses to pay attention to these variables in the face of competition. Keywords: electronic word of mouth, image, intention to visit, decision to visit
Pengembangan Mina Bisnis Blue Crab (Callinectes sapidus) dengan TTG Blue Crab Boiler Pada UD. Selat Madura 33 untuk Meningkatkan Daya Saing: Development of Blue Crab Mina Business (Callinectes sapidus) with TTG Blue Crab Boiler at UD. Selat Madura 33 to Increase Competitiveness Mimit Primyastanto; Mariyana Sari; Candra Adi Intyas; Jaisy Aghniarahim Putritamara; Moh. Erfan Arif
PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat Vol. 8 No. 2 (2023): PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat
Publisher : Institute for Research and Community Services Universitas Muhammadiyah Palangkaraya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33084/pengabdianmu.v8i2.4191

Abstract

Blue Crab (Callinectes sapidus) is one of the most popular export commodities. One of the activities carried out by crab fishermen is traditional steaming so the steaming time is relatively long and the quality of the crab meat obtained is not good because it contains a lot of water. Therefore, the purpose of this activity is to improve the quality of the crab by using a mechanical boiler. The target partners are Mr. Abd. Malik, the owner of UD. SM 33 (Madura Strait 33). The mechanical steamer machine is a stainless steel frame cabinet model with dimensions of 50 cm x 50 cm x 120 cm which has 5 shelves inside. This service method provides socialization and training on the use of this machine. The results of this activity can improve the skills of partners so that the quality of crab meat is better maintained because it reduces water content by 70% and production cost efficiency by 60%.
Penguatan Strategi Bersaing Melalui Pendampingan Digitalisasi Marketing, Pendanaan untuk Izin Nutrisi pada UMKM AIRA Rofiaty Rofiaty; Bayu Ilham Perdana; Moh Erfan Arif
Jurnal Pengabdian kepada Masyarakat Nusantara Vol. 4 No. 5 (2023): Jurnal Pengabdian kepada Masyarakat Nusantara (JPkMN) SPECIAL ISSUE
Publisher : Cv. Utility Project Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Seorang akademisi atau Dosen memiliki tugas pokok dan fungsi yang merupakan kewajiban yaitu melaksanakan Tri Dharma Perguruan Tinggi, salah satunya adalah melaksanakan Pengabdian Kepada Masyarakat. Pelaksanaan mitra mengabdi pada periode tahun 2023 ini didesain untuk membantu permasalahan utama yang dihadapi oleh mitra “AIRA” keripik Malang yang berlokasi di Kecamatan Pakis, Kabupaten Malang. Kegiatan tersebut dilaksanakan melalui survei lokasi, wawancara, pendampingan, dan penulisan laporan. Kelompok usaha yang masih tergolong mikro ini biasanya memiliki beberapa keterbatasan karena jumlah aset, dan pengalaman bisnis masih juga terbatas. Oleh karena itu, perlu melaksanakan kegiatan yang diharapkan sangat memiliki peran dalam meningkatkan kinerja dan daya saing bisnisnya melalui pendampingan transfer knowledge, digitalisasi marketing, pengembangan online shop, dan pengurusan serta pembiayaan uji nutrisi. Dengan terlaksananya kegiatan ini, diharapkan dapat meningkatkan daya saing bisnis yang kuat bagi mitra, sehingga akan muncul benefit yang lebih besar yakni terwujudnya peran PTN dalam menumbuh kembangkan ekonomi lokal juga penguatan keunggulan bersaing bagi mitra. Tujuan akan tercapainya luaran yaitu ikut serta dalam seminar Nasional, publikasi pada Sinta 6, HKI.