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All Journal Target : Jurnal Manajemen Bisnis ADMA: Jurnal Pengabdian dan Pemberdayaan Masyarakat Jurnal Pengabdian Masyarakat Hasanuddin (JPMH) Kreativasi: Journal of Community Empowerment
Zahrah Zahrah
Universitas Bumigora
Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Nursing Public Health Social Sciences Other

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Sistem Antar Jemput Penonton dalam Penyelenggaraan MotoGP Mandalika (Studi Kasus pada Penonton MotoGP Mandalika asal Lombok dan Yogyakarta) Lalu Jatmiko Jati; Rini Anggriani; Lady Faerrosa; Zahrah Zahrah
Target : Jurnal Manajemen Bisnis Vol 4 No 1 (2022)
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/target.v4i1.2041

Abstract

This study aims to explore in depth the audience's response to the Mandalika 2022 MotoGP title regarding the service and shuttle system for the official Mandalika Circuit bus. This research uses a qualitative approach with the type of case study research. The selection of research subjects was carried out using a purposive sampling technique, namely the Mandalika MotoGP audience from Lombok and the Special Region of Yogyakarta (DIY) who came to watch the Mandalika Circuit Lombok live. Methods of data collected by using interviews, observation, and documentation. Data analysis was carried out through the stages of data reduction, data display, and verification and drawing conclusions. The validity of the data was tested using the triangulation method. The results showed that: (1) All respondents admitted that they were disappointed with the organizers or committees who did not pick them up at the pick-up location in front of the Mandalika Circuit entrance as they should. (2) All respondents admitted that they had told their negative experiences to their relatives, co-workers, and family. (3) All respondents admitted that they will not watch the MotoGP event in 2023 at the Mandalika Circuit, but there is a possibility that they will watch it again in the following years if they see that there is a better development of the organizing system at the Mandalika Circuit. (4) A total of four respondents admitted to renting a passing pick-up car to reach the parking location, as many as six respondents admitted to using impromptu ojek services from local residents who had motorbikes, and as many as five respondents admitted to walking quite a distance before getting a ride from an impromptu ojek. that have sprung up in the Mandalika Circuit area. (5) A total of four respondents who are natives of Lombok gave their opinions regarding alternatives that the committee could take at the 2023 Mandalika MotoGP.
Pengembangan Kemampuan Sumber Daya Manusia melalui Pelatihan Komputer Microsoft Office Excel untuk Meningkatkan Kinerja Perangkat Desa Pungkang Lauk, Kecamatan Aikmel, Lombok Timur Widia Febriana; Lela Rahmawati; Melati Rosanensi; Zahrah Zahrah; Lanang Sakti
ADMA : Jurnal Pengabdian dan Pemberdayaan Masyarakat Vol 3 No 1 (2022): ADMA: Jurnal Pengabdian dan Pemberdayaan Masyarakat
Publisher : LPPM Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/adma.v3i1.1941

Abstract

In facing the era of globalization which is growing rapidly at this time, especially with the development of increasingly advanced science and technology, it is essential to have adequate skills to support the performance of village officials in Pungkang Lauk Village, Aikmel District, East Lombok. This is because in service activities to the community, the village apparatus of Pungkang Lauk, Aikmel District, and East Lombok still have not utilized their potential optimally in operating Microsoft Office programs. This condition certainly has an impact on the less than optimal performance of village officials in serving the community. The purpose of this Community Service is to provide training and improve and maximize the potential of human resources on how to operate computers in the Microsoft Office Excel program on the Pungkang Lauk Village device, Aikmel District, East Lombok, so that they can better serve the needs of the village community. Implementing Community Service activities is a method of training, practice, and question and answer. While the target audience is villagers, especially village officials in Pungkang Lauk Village, Aikmel District, and East Lombok who want to maximize the existing potential by operating computers better. By holding Community Service Activities through training in operating computers, especially village officials in Pungkang Lauk Village, Aikmel District, and East Lombok, can add insight and knowledge and improve the performance of village officials more optimally in providing services to the community as desired by the government.
Web Seminar From Zero to Hero Marketing Sosial Media Baiq Dinna Widiyasti; Zahrah Zahrah; Rini Anggriani; Lady Faerrosa; Rizky Raharjo
ADMA : Jurnal Pengabdian dan Pemberdayaan Masyarakat Vol 3 No 1 (2022): ADMA: Jurnal Pengabdian dan Pemberdayaan Masyarakat
Publisher : LPPM Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/adma.v3i1.2076

Abstract

The rise of social media users is a positive opportunity for business/SME owners to take advantage of these communication facilities as a means of introducing their products. Social media is a place where consumers are more receptive to product messages. Consumers are more receptive to marketing messages on social media because social media makes it possible to interact more and market brands from different angles. Students of Bumigora University and Saraswati University are also expected to have the opportunity to have a business, so that the mindset of students is not only graduating from campus to find work but also to create jobs, starting with entrepreneurship. The role of social media as a piece of marketing advice is to give a better marketing performance. Web seminars are held to provide development for students and provide a forum for students to increase their knowledge and skills in utilizing social marketing media. Some students are already doing marketing with social media to get started, but with the existing issues and current conditions, of course, there will be many questions that need to be supported so that they can maximize the use of social media as a marketing platform
PELATIHAN MEMBANGUN KEMAMPUAN LOBBYING PENGURUS HIMPUNAN MAHASISWA SOSIAL EKONOMI UNIVERSITAS MATARAM Zahrah Zahrah; Ika Yuliana; Baiq Dinna Widiyasti; Lady Faerrosa; Isra Dewi Kuntary Ibrahim
Jurnal Pengabdian Masyarakat Hasanuddin (JPMH) Vol 4 No 2 (2023)
Publisher : Universitas Hasanuddin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20956/jpmh.v4i2.27486

Abstract

Lobbying merupakan salah satu skil dalam komunikasi untuk mempengaruhi orang lain dalam suatu tujuan atau maksud tertentu. Namun tidak sedikit orang menyadari pentingnya dalam menguasai bagaimana tehnik dalam memenangkan lobbying. Tak terkecuali Himpunan Mahasiswa Sosial Ekonomi Pertanian (HIMASEPTA) yang mendapatkan beberapa kendala pada saat melakukan lobbying dengan beberapa perusahaan sasarannya seperti gugup/grogi, pasif, dan kebingunan bagaimana cara agar sasaran mereka mengikuti apa yang menjadi tujuan mereka. Untuk mengatasi hal tersebut, HIMASEPTA memberikan wadah untuk meningkatkan potensi anggotanya dalam penguasaan lobbying, yakni melalui program Upgrading Anggota dan Pengurus HIMASEPTA. Pelatihan ini menggunakan Model Goad dengan pendekatan interaktif dan persuasif. Sasarannya yakni Anggota dan Pengurus HIMASEPTA periode 2021/2022 dan pelaksanaanya di Aula Fakultas Pertanian, Universitas Bumigora. Hasil kegiatan pelatihan mengenai lobbying ini diantaranya: (1) Timbulnya kesadaran pengurus HIMASEPTA akan pentingnya Lobbying, (2) Meningkatnya keterampilan pengurus HIMASEPTA mengenai teknik-tehnik lobbying, khususnya dalam penerapannya pada program terdekat yang akan dilaksanakan, (3) Pengurus HIMASEPTA mampu menganalisis situasi atau kondisi lingkungan dan karakter siapa yang akan dihadapi saat melakukan lobbying, serta (4) Pengurus HIMASEPTA memiliki kemampuan perencanaan sebelum, saat dan sesudah melakukan Lobbying.
Mentoring Mengelola Keuangan dan Perbankan Mahasiswa Master Penerima Beasiswa NTB di Malaysia dan Polandia Zahrah; Baiq Dinna Widiyasti; Lady Faerrosa; Isra Dewi Kuntary Ibrahim; Widia Febriana
Kreativasi : Journal of Community Empowerment Vol. 1 No. 3 (2022): Vol.1 No. 3, 2022 : Desember 2022
Publisher : UNIB Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33369/kreativasi.v1i3.24196

Abstract

NTB Scholarship is a program designed by the Provincial Government of West Nusa Tenggara which is intended to improve the existing human resources in the NTB through sending the best youngers to pursue their studies in country and abroad. Life as a      student in country will certainly be very different from overseas life, especially in managing finances while being an international student. Considering that, it is very essential to transfer information and to accompany what is needed before taking off. The aim is to provide an insight and how to manage finance and what they need to know in preparing for overseas life. This program of community development is carried out using an online mentoring strategy through the google meet site. The target is NTB scholarship awardees who are postgraduate students in Malaysia and Poland. The results of these activities include the emergence of awareness and deeper knowledge about how to do financial management rationally, easy to implement, effective and efficient, as well as being able to apply the theory of proportional percentage of financial planning in two different currencies. So that our targets can maintain their good economic stability during taking overseas study.
Co-Authors Baiq Dinna Widiyasti Ibrahim, Isra Dewi Kuntary Ika Yuliana Isra Dewi Kuntary Ibrahim Josman, Lady Faerrosa Lanang Sakti Lela Rahmawati Melati Rosanensi Rini Anggriani Rizky Raharjo Widia Febriana Widia Febriana