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All Journal Jurnal Mantik International Journal of Health, Economics, and Social Sciences (IJHESS) Jurnal Kolaboratif Sains Jurnal Pengabdian Ahmad Yani Khidmatuna: Jurnal Pengabdian Masyarakat Jurnal Ar Ro'is Mandalika (Armada)
Mahfud Supu
Universitas Tandulako
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Effect of E-Service Quality on Customer Satisfaction and Word of Mouth on Online Shopee in Morowali Regency Mohammad Zeylo Auriza; Mahfud Supu; Syamsul Bachri; Citra Antasari; Salma Daud
Jurnal Mantik Vol. 6 No. 3 (2022): November: Manajemen, Teknologi Informatika dan Komunikasi (Mantik)
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

In today's development, many companies in any business industry compete so tightly because companies are more careful and creative in developing ideas that are poured into competitive strategies through technology and information. Many companies that have started implementing an online transaction system have responded positively to customers who prioritize efficiency and effectiveness in shopping. One of the developing marketplaces in Indonesia is Shopee. Shopee became the top online shopping platform in Indonesia in the first half of 2021, from January to mid-year, in terms of the total number of app downloads and total monthly active users based on research by mobile app market researcher Annie. This study aims to determine the effect of e-service quality on customer satisfaction and Word Of Mouth online Shopee in Morowali Regency by using the Amos Software analysis tool. 21.0. The results of this study indicate that the e-service quality variable has a positive and significant effect on Shopee online customer satisfaction, the e-service quality variable has a positive and significant influence on the word of mouth of Shopee online customers and the customer satisfaction variable has a positive and significant effect on the word of mouth variable. online shopee customers in Morowali Regency.
Pengembangan SDM Karang Taruna Cipta Karya Desa Matansala Kabupaten Morowali Mohammad Zeylo Auriza; Mahfud Supu; Syamsul Bachri; Citra Antasari; Desmiati Desmiati
Jurnal Pengabdian Ahmad Yani Vol. 2 No. 2 (2022): December
Publisher : Sekolah Tinggi Teknologi Industri (STTI) Bontang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (448.653 KB) | DOI: 10.53620/pay.v2i2.83

Abstract

embangan generasi muda nonpartisan, yang tumbuh atas dasar kesadaran dan rasa tanggung jawab sosial dari, oleh dan untuk masyarakat khususnya generasi muda di wilayah desa atau komunitas sosial sederajat, yang terutama bergerak dibidang kesejahteraan sosial. Permasalahan secara umum berkaitan dengan kompetensi pemuda karanga taruna cipta karya yang terkait dengan kualitas sumber daya manusia, Kurangnya kompetensi yang dimiliki oleh karang taruna cipta karya desa Mantasal menjadi alasan dilakukan kegiatan pengabdian kepada masyarakat pengembangan sumber daya manusia karang taruna cipta karya di Desa mantasala Kabupaten Morowali. metode pelaksanaan program pengandian kepada masyarakat tahap Pemilihan Lokasi Pengabdian, tahap Pengusulan, tahap Pengumpulan data, Tahap Persiapan Pelaksanaan, tahap Pelaksanaan Pengabdian Kepada Masyarakat, tahap Pelaporan Hasil Pengabdian. Hasil pengabdian ini memberikan pemahaman konsep dan motivasi peserta khususnya pemuda karang taruna cipta karya desa mantasala perlunya pengembangan diri dan memiliki kompetensi dan akan mulai untuk mengimplementasikannya dalam kehidupan sehari-hari sehari-hari.
Promosi Taman Wisata Mangrove Desa Matansala Kecamatan Bungku Tengah Kabupaten Morowali Niluh Putu Evvy Rossanty; Mahfud Supu
Khidmatuna : Jurnal Pengabdian Masyarakat Vol. 2 No. 2 (2022): Mei
Publisher : Lembaga Penelitian Penerbitan Dan Pengabdian Masyarakat Institut Agama Islam Syarifuddin Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54471/khidmatuna.v2i2.1439

Abstract

Desa Matansala Kecamatan Bungku Tengah Kabupaten Morowali adalah salah satu desa yang memiliki potensi wisata yang menarik. Sebagai daerah pesisir maka kekayaan alamnya sangat melimpah. Beberapa hal yang perlu menjadi perhatian untuk pengembangan wisata mangrove di Desa Matansala adalah belum adanya media promosi yang efektif. Sehingga pengembangan daya dukung sebagai kawasan wisata belum dilakukan secara maksimal. Berdasarkan kondisi tersebut, perlu diberikan pelatihan strategi promosi wisata bagi masyarakat dan aparat desa sebagai pelaksana. Tujuan dari kegiatan ini adalah memberikan pemahaman kepada masyarakat akan pentingnya media promosi sebagai sarana untuk meningkatkan potensi wisata dan mengenalkan berbagai strategi promosi dan media promosi baik cetak maupun elektronik untuk pengembangan wisata mangrove di Desa Matansala.
Literasi Pengelolaan Sampah Rumah Tangga Desa Puungkoilu Kecamatan Bungku Tengah Kabupaten Morowali: Literacy in Household Waste Management in Puungkoilu Village, Bungku Tengah District, Morowali Regency Mohammad Zeylo Auriza; Mahfud Supu; Yoberth Kornelius; Citra Antasari; Abdul Rahman
Jurnal Kolaboratif Sains Vol. 6 No. 12: DESEMBER 2023
Publisher : Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56338/jks.v6i12.4512

Abstract

Kondisi pengelolaan sampah rumah tangga di pedesaan sering kali menghadapi tantangan akibat minimnya pengetahuan dan kesadaran masyarakat terkait prinsip-prinsip pengurangan, pemilahan, dan pengelolaan sampah yang berkelanjutan. Pengabdian kepada masyarakat ini bertujuan untuk meningkatkan literasi pengelolaan sampah rumah tangga di Puungkoilu Kecamatan Bungku Tengah, melalui serangkaian kegiatan edukasi dan pelatihan. Metode yang digunakan meliputi penyuluhan interaktif, demonstrasi praktik pengelolaan sampah, serta pendampingan dalam implementasi sistem pengelolaan sampah di tingkat rumah tangga. Partisipasi aktif masyarakat dan kerja sama dengan pemerintah desa menjadi kunci keberhasilan program ini Hasil daari pengabdian ini mencakup peningkatan pemahaman masyarakat tentang konsep literasi pengelolaan sampah, kemampuan efektif dalam pemilahan sampah, dan implementasi sistem pengelolaan sampah rumah tangga yang lebih berkelanjutan. Evaluasi program menunjukkan tingkat kepuasan yang tinggi dari peserta, dengan mayoritas menyatakan kesiapan untuk menerapkan praktik pengelolaan sampah yang lebih bertanggung jawab. Keterlibatan aktif masyarakat dalam program ini menegaskan pentingnya pendekatan partisipatif dalam upaya meningkatkan literasi pengelolaan sampah rumah tangga di tingkat desa.
The Role of Customer Satisfaction in Forming Trust and Loyalty at Dua Putri Restaurant in Bungku Tengah Morowali Mohammad Zeylo Auriza; Mahfud Supu; Citra Antasari; Asril; Samuel Aldheony
International Journal of Health, Economics, and Social Sciences (IJHESS) Vol. 6 No. 1: January 2024
Publisher : Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56338/ijhess.v6i1.4760

Abstract

The rapid development of the culinary business has made competition in the business world even higher. Starting from small scales such as stalls and angkringan, medium scales such as depots, restaurants and cafes, to large scales such as restaurants in star hotels. The rampant culinary business is often associated with the higher mobility of the community. In addition, it is also often associated with workers or someone who is busy doing activities outside the home, whether it is a woman or a man always looking for something practical in daily fulfillment, especially those related to food. The phenomenon of the proliferation of this culinary business has an impact on Morowali Regency, especially Central Bungku District. One of the most popular restaurants in the Morowali Regency area is the Dua Putri Restaurant. Rumah Makan Dua Putri is oriented towards how all its customers can become loyal customers. By making customers satisfied and trusting when they come to visit the Dua Putri Restaurant. In this study, the research team wanted to measure how the effect of Customer Satisfaction on Customer Trust and Loyalty using the Amos 16.0 software analysis tool. The results of this study indicate that customer satisfaction has a significant effect on customer trust and loyalty at the Dua Putri Restaurant in Morowali Regency.
TikTok Shop: How Social Commerce Shapes Purchase Decisions Agung Winoto; Mahfud Supu; Arson Nunu; Armawati Armawati
Jurnal Ar Ro'is Mandalika (Armada) Vol. 6 No. 2 (2026): JURNAL AR RO'IS MANDALIKA (ARMADA)
Publisher : Institut Penelitian dan Pengembangan Mandalika Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59613/armada.v6i2.5740

Abstract

This study aims to analyze the influence of social commerce elements, such as social interaction, transaction convenience, creative content, user-generated content (UGC), and live shopping, on consumer purchase decisions on the TikTok Shop platform in Indonesia. Using a quantitative approach with an explanatory research design, this study involved respondents who had made purchases within the last six months. Regression analysis indicates that four main variables, like social interaction (p = 0.014), transaction convenience (p = 0.009), creative content (p = 0.012), and UGC (p = 0.012) are significantly affect purchase decisions. Meanwhile, live shopping does not show a significant influence (p = 0.115), suggesting that direct synchronous interaction on TikTok Shop is not sufficient to drive purchase conversion without strong support from information quality and credibility.
Co-Authors Abdul Rahman Agung Winoto Antasari, Citra Armawati Arson Nunu Asril Citra Antasari Citra Antasari Desmiati Desmiati Mohammad Zeylo Auriza Niluh Putu Evvy Rossanty Salma Daud Samuel Aldheony Syamsul Bachri Syamsul Bachri Yoberth Kornelius