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Model Pendampingan Peningkatan Kinerja Pemasaran Kelompok Sadar Wisata Desa Kebonmanggu Kabupaten Sukabumi Asep Muhamad Ramdan; Leonita Siwiyanti; Erik Candra Pertala; Novy Anggraini; Dicky Jhoansyah
ACADEMICS IN ACTION Journal of Community Empowerment Vol 4, No 1 (2022)
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/aia.v4i1.3727

Abstract

Karangpara tourism place is surrounded by natural scenery with unique rock views and has beautiful photoshoot areas in some spots, for instance: hot air balloons, hanging bicycles, cloud windows, and others. This place is managed directly by a community that is part of a member of the Tourism Awareness Group (Pokdarwis). Karangpara tourism has great potential to grow. However, the number of tourists who had come to visit this place is lower than expected. Pokdarwis' problems in Karangpara tourism marketing can be explained as follows: the weakness of the marketing strategy in the promotion section, inefficiency in social media networks (conventional marketing), and marketing performance. The implementation method is carried out through two stages, namely the preparation stage and the implementation stage of the promotion design process. The implementation stage in the promotion design process is divided into several stages, including the implementation stage of the pamphlet making process, making profile videos, making event calendars, and making social media for Karangpara tourism. The results of the Matching Fund Model for Development of Integrated Tourism Objects Based on Social Empowering, a collaboration of community service activities between lecturers and students of the Muhammadiyah University of Sukabumi with the Kedaireka scheme is given training and assistance of Karangpara Tourism Awareness Groups in order to improve marketing performance. The solution offered in this service activity is to make and design effective and efficient promotional media such as profile videos, event calendars, and social media.
GAMBARAN GAYA HIDUP GENERASI MILLENIAL MUSLIM DALAM NOVEL GENERATION M- YOUNG MOESLIM CHANGING THE WORLD KARYA SHELINA JANMOHAMMED Novia Sulastri; Erik Candra Pertala; Siska Hestiana
Nusantara Hasana Journal Vol. 2 No. 3 (2022): Nusantara Hasana Journal, August 2022
Publisher : Nusantara Hasana Berdikari

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Abstract

In order to understand and provide broader ideas about narrow Islamic stereotypes, it is necessary to refresh and provide publications on Islamic life openly, modern lifestyle that goes hand in hand with Islam. This study wants to see how the lifestyle of the Muslim millennial generation is aimed at understanding the style and pattern of life. This study examines the lifestyle of the Muslim millennial generation and the impact of the Muslim millennial lifestyle from the novel Generation M - Young Moeslim Changing The World by Shelina Janmohammed. This research is intended to uncover, explore and understand the various lifestyles of Muslim millennials and the impact of the lifestyles depicted. The purpose of this study is to describe the life of the Muslim millennial generation and reveal the impact of the Muslim millennial lifestyle. This study uses a descriptive qualitative method in providing a description and providing a clear and useful description to answer the problem. The data of this research were obtained from book sources, namely the novel Generation M -Young Moeslim Changing The World by Shelina Janmohammed as well as articles and homepage sources. In this study, the lifestyles of the Muslim millennial generation described in the novel Generation M - Young Moeslim Changing The World by Shelina Janmohammed were obtained: First, Actualizes (a lifestyle with a high level and high orientation), Second Archievers (hard workers and connoisseurs of results), Third Believers (Centered on religious beliefs, community and national activities), Fourth Experiences (lifestyle that likes new things), Fifth Fulfilled (professional and responsible lifestyle), Sixth Makers (Those who bring influence in a practical way), Seventh Strivers (hard workers but minimum of economy, social, and culture) and Eighth, namely Strugglers (low-income lifestyle). And the impact that occurs due to the lifestyle of the Muslim millennial generation is rational, has careful planning and has a good orientation.
IMPLEMENTASI MODEL SISTER BISNIS UMKM Ade Sudarma; Alhidayatullah; Muhammad Khairul Amal; Erik Candra Pertala
Jurnal Pengabdian Masyarakat Bumi Raflesia Vol. 5 No. 3 (2022): Jurnal Pengabdian Kepada Masyarakat Bumi Raflesia
Publisher : Universitas Muhammadiyah Bengkulu

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Abstract

Permasalahan yang dihadapi oleh pelaku UMKM yaitu mengenai aspek finansial di mana terbatasnya dana yang dimiliki untuk memproduksi secara terus menerus, aspek produksi yaitu kemampuan memenuhi pasar dan inovasi merupakan kemampuan melakukan inovasi terhadap produk. Dari tiga aspek tersebut yang menjadi permasalahan utama UMKM adalah produksi, di mana produksi saat ini belum dapat memenuhi kebutuhan pasar. Metode yang digunakan untuk mengatasi permasalahan tersebut, Dinas Koperasi dan UKM (DKUKM) bekerjasama dengan Universitas Muhammadiyah Sukabumi (UMMI) melalui Dosen yang terlibat sebagai pengusul membentuk suatu model bisnis dengan tema Sister Business UMKM yaitu membentuk UMKM Pelopor dan UMKM Binaan. Setelah terbentuknya UMKM Pelopor maka diberikan pelatihan mengenai pengelolaan manajerial, keuangan, promosi, produksi dan quality control dan pelatihan pengetahuan supply chain management. Selanjutnya dilakukan pendampingan praktik matching business antara UMKM Pelopor dan UMKM Binaan, serta penyiapan sarana pendukung penguatan ekosistem sister business. Melalui sister business UMKM ini dapat menyelesaikan permasalahan yang selama ini menjadi kendala UMKM Pelopor dalam memenuhi kebutuhan pasar. Kata Kunci: SISTER, UMKM
IMPLEMENTASI MODEL DESA PINTAR Erik Candra Pertala; Asril Adi Sunarto; Hartono; Alhidayatullah Alhidayatullah
Jurnal Pengabdian Masyarakat Bumi Raflesia Vol. 5 No. 3 (2022): Jurnal Pengabdian Kepada Masyarakat Bumi Raflesia
Publisher : Universitas Muhammadiyah Bengkulu

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Abstract

Bergulirnya era reformasi pada tahun 1999 membawa dampak perubahan yang sangat besar terhadap tatanan negara. Dampak yang sangat terasa dari perubahan tersebut adalah pemerintahan Desa, di mana dituntut untuk memberikan pelayanan maksimal kepada masyarakat. Hal ini merupakan permasalahan utama yang dihadapi oleh seluruh Pemerintah Desa di Indonesia. Dalam mewujudkan pelayanan terbaik kepada masyarakat Pemerintah Desa Berekah dalam salah satu program kerjanya telah merencanakan pembangunan sistem informasi (smart system). Namun dalam merealisasikan program tersebut terkendala dengan beberapa hal, yaitu kesulitan membangun desain sistem informasi sesuai dengan kebutuhan dan karakteristik desa, kurangnya SDM terampil untuk pengelolaan sistem informasi, kurangnya data informasi potensi desa dan kegiatan perekonomian. Upaya yang dilakukan dalam mengatasi permasalahan tersebut Pemerintah Desa Berekah melakukan kerjasama dengan Universitas Muhammadiyah Sukabumi (UMMI) untuk membuat suatu konsep model Desa Pintar. Dalam pelaksanaan kegiatan model Desa Pintar ini melalui beberapa tahapan yaitu dimulai dari pembuatan Sistem Desa Pintar, pengembangan dan pembangunan server sistem, pelatihan penggunaan sistem Desa Pintar, survey potensi dan perekonomian desa. Melalui model Desa Pintar ini dapat menyelesaikan permasalahan yang selama ini dihadapi oleh Pemerintah Desa Berekah dalam memberikan pelayanan terbaik kepada masyarakat. Kata Kunci: Model, DesaPintar
KLASIFIKASI EMOSI DALAM LAGU BRUTAL KARYA OLIVIA RODRIGO Yulan Putri Ananti; Erik Candra Pertala; Siska Hestiana
Nusantara Hasana Journal Vol. 3 No. 2 (2023): Nusantara Hasana Journal, July 2023
Publisher : Yayasan Nusantara Hasana Berdikari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59003/nhj.v3i2.905

Abstract

Emotions can be owned by every human being. The emotions they have also vary, depending on the situation and conditions they are experiencing. Emotions can be expressed or suppressed by someone. However, some people can also express their emotions through a song. As it was done by Olivia Rodrigo. His song entitled Brutal is a song that describes the feelings she experienced when he was a teenager. Therefore, in this song there must be an emotion that we can find in the lyrics of the song. This study aims to determine the emotions contained in the Brutal song by using Minderop's theory of 7 classifications of emotions. This research is descriptive qualitative, because the research results are in the form of data not in the form of numbers. Due to qualitative research, the data collection that will be carried out is observing and noting. The author will listen to the lyrics of the Brutal song and analyze it using the existing theory. The data obtained will be recorded immediately.
Pembangkit Listrik Tenaga Mikro Hidro Di Lokasi Obyek Wisata Geopark Ciletuh Sukabumi Hartono; Erik Candra Pertala; Ade Sudarma
Jurnal Surya Vol 4 No 2 (2022): Jurnal Pengabdian Kepada Masyarakat Surya Universitas Muhammadiyah Sukabumi (UMMI
Publisher : Universitas Muhammadiyah Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37150/jsu.v4i2.1752

Abstract

The Technology community service activity program that will be disseminated to the community is entitled Micro Hydro Power Plant at the Location of Ciletuh Sukabumi Geopark Tourism Objects. The location of this activity is the border of Ciwaru, Ciemas and Girimukti Villages, Ciemas District, Sukabumi Regency. The problem faced by partners as managers of Ciletuh Geopark tourism objects, especially Puncak Darma and Curug Cimarinjung, is the lack of electrical energy supply both at the location of tourist objects and in supporting facilities around the object and also the surrounding community. The method of solving the problems faced by this partner is to make a micro hydro power plant (PLTMH) installation with a gravity system and provide counseling and training. The result of this activity is that it is hoped that most of the managing community and the environment around the tourist object can get a supply of electrical energy that meets the needs of the management of tourism objects and their supporters. From the results of this activity, an electrical installation with a maximum capacity of 3000 watts was created.
Teknologi Hydram Dan Pipanisasi Sistem Gravitasi Untuk Penyediaan Kebutuhan Air Kelompok Tani Bangkit Satu Kaliandra Dan Bangkit Satu Legok Tiis Di Kadudampit Sukabumi Erik Candra Pertala; Hartono; Ade Sudarma
Jurnal Surya Vol 4 No 2 (2022): Jurnal Pengabdian Kepada Masyarakat Surya Universitas Muhammadiyah Sukabumi (UMMI
Publisher : Universitas Muhammadiyah Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37150/jsu.v4i2.1789

Abstract

The Community Service Program of Technology that has been disseminated by the community has been implemented is entitled Hydram Technology and PipanizationGravity System for the Provision of Agricultural Production Water Needs of the Bangkit 1 Kaliandra Farmer Group and the Bangkit 1 Legok Tiis Farmer Group. The location of the activity is Sukamaju Village, Kadudampit District Sukabumi Regency. The problem faced by partners as farmers, especially farmers who are members of the bangkit 1 Kaliandra farmer group and the Bangkit 1Legok This farmer group is the lack of water supply for agricultural production during the growing season while the results of the farm are supported in meeting the needs of the community and agricultural supplies for the Sukabumi City, Bogor and Jakarta areas. The method of implementation in solving the problems faced by partners is to make a simple technological installation through hydram to raise the water level to a higher elevation and flow through pipes with a gravitational force that can lift as far as 5-7 heights from different water source elevasilcures to hydram devices and provide counseling and training in technology maintenance. As a result of this activity, the community can increase agricultural production which can at the same time improve the economy through the sustainable use of water supply.