Fitrah Afandi
Universitas Syiah Kuala

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ANALISIS SEKTOR UNGGULAN METODE ANALISIS LOCATION QUOTIENT (LQ) DI KABUPATEN BIREUEN Marisa Saputri; Fitrah Afandi; Muhammad Adnan; Rachmi Meutia
JURNAL ILMIAH MAHASISWA EKONOMI ISLAM Jurnal Ilmiah Mahasiswa Ekonomi Islam (JIMEKI) Vol. 4 No.1, Mei 2022
Publisher : FEB Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jimeki.v4i1.22986

Abstract

Salah satu strategi yang dapat mendorong pertumbuhan ekonomi yaitu dengan memprioritaskan sektor-sektor ekonomi basis dalam program pembangunan yang direncanakan untuk mengarah pada kinerja perekonomian yang lebih baik secara keseluruhan. Penelitian ini bertujuan untuk mengetahui sektor unggulan dan sektor non unggulan serta untuk mengetahui bagaimana perubahan dan pergeseran sektor perekonomian di daerah Kabupaten Bireuen. Adapun data dalam penelitian ini berasal dari Badan Pusat Statistik (BPS) menggunakan data sekunder berupa runtun waktu (time series) dari Produk Domestik Regional Bruto (PDRB) Kabupaten Bireuen dan Provinsi Aceh Tahun 2017-2021. Metode penelitian ini adalah kuantitafif deskriptif dengan alat analisis yang digunakan yaitu Analisis Location Quotient (LQ), yang digunakan untuk menentukan sektor basis (sektor unggulan) dan non basis (non unggulan) dalam perekonomian Kabupaten Bireuen. Berdasarkan analisis LQ, sektor basis Kabupaten Bireuen terdapat empat sektor, yaitu: sektor Pertanian, kehutanan, dan perikanan; sektor Pengadaan air, pengelolaan sampah, limbah dan daur ulang; sektor Perdagangan besar dan eceran, serta sektor transportasi dan pergudangan. Sedangkan sektor dengan nilai terkecil adalah sektor pengadaan air, pengelolaan sampah, limbah dan daur ulang.
Pengaruh Pendidikan Terhadap Minat Wirausaha Pariwisata Halal:   A Bibliometric Analysis Rifqya Azzahra Bastian; Aida Rachmiana; Cut Dian Fitri; Fitrah Afandi
Intelektualita: Journal of Education Sciences and Teacher Training Vol. 14 No. 2 (2025): Intelektualita: Journal of Education Sciences and Teacher Training
Publisher : Universitas Islam Negeri Ar-Raniry Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/0kh0jn47

Abstract

  This study aims to analyze the development of scientific literature on the influence of entrepreneurship education on entrepreneurial intention in the context of halal tourism. The study is motivated by the limited integration between entrepreneurship education and entrepreneurial intention within halal tourism, as well as the lack of comprehensive global mapping of this research area. Previous studies have largely been empirical and context-specific, with limited efforts to examine broader knowledge structures. This research employs a bibliometric analysis with a quantitative-descriptive approach using data sourced from Scopus. The analysis includes keyword co-occurrence, publication trends, author collaboration networks, and thematic clustering, visualized באמצעות VOSviewer software. The findings reveal that entrepreneurship education serves as the central theme and is strongly associated with entrepreneurial intention, particularly among tourism students. Psychological factors such as entrepreneurial feasibility and entrepreneurial desirability are identified as key determinants influencing entrepreneurial intention. Furthermore, the study highlights a shift in research trends from conceptual approaches toward more applied perspectives, including experiential learning and the integration of halal values. However, topics such as halal entrepreneurial awareness and halal entrepreneurial intention remain relatively underexplored and insufficiently integrated. In conclusion, entrepreneurship education plays a crucial role in fostering entrepreneurial intention in halal tourism, yet further efforts are needed to integrate halal values into educational frameworks and to conduct empirical studies for developing a comprehensive model of halal entrepreneurship.
The Influence of Promotion and Call to Action (CTA) Strategies in TikTok Content on Purchase Decisions among USK Students with Religiosity as a Mediating Variable Wirdaus Wirdaus; Teuku Meldi Kesuma; Fitrah Afandi
International Journal of Kita Kreatif Vol 3, No 1 (2026): International Journals Kita Kreatif Vol. 3 No.1 Februari 2026
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/ijkk.v3i1.990

Abstract

The development of digital technology has transformed consumer behavior, including through social media platforms like TikTok, which have now become tools for promotion and sales. This study analyzes the influence of promotion and Call to Action (CTA) strategies on the purchasing decisions of students at Universitas syiah kuala (USK), with religiosity as a mediating variable. Using a quantitative method with path analysis and the Sobel test, the results show that both promotion and CTA have a positive and significant effect on purchasing decisions, while religiosity does not mediate the relationship between promotion and CTA and purchasing decisions. These findings indicate that although USK students tend to have high religiosity, they are inclined to make purchasing decisions based on visual, emotional, and instant promotional aspects. The implications of this research are expected to serve as a reference for digital marketers, business actors, and content creators in designing more effective marketing strategies that align with consumer values