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Peran Kebijakan Utang, Volume Perdagangan, Profitabilitas Dan Tingkat Suku Bunga Terhadap Harga Saham LQ45 Periode 2018-2020 Pilifus Junianto; Bara Zaretta; Pandu Adi Cakranegara; Hengky Leon; Miftahorrozi Miftahorrozi
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 3 No. 5 (2022): MSEJ : Management Studies and Entrepreneurship Journal
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v3i4.1036

Abstract

Penelitian ini dilakukan untuk mengetahui ada atau tidaknya pengaruh Return On Assets (ROA), Net Profit Margin (NPM), Debt Equity Ratio(DER), Debt to Total Assets (DTA), Tingkat Suku Bunga, dan Trading Volume terhadap harga saham perusahaan menggunakan indeks sahamLQ45 periode Q1 2018 – Q3 2020. Penelitian ini menggunakan analisis regresi panel, selanjutnya uji t digunakan untuk menguji hipotesis yangdibantu dengan menggunakan program Eviews9. Pengumpulan data dalam  penelitian ini  menggunakan laporan keuangan perusahaan indekssaham LQ45 dalam bursa efek indonesia. Hasil penelitian ini menunjukkan bahwa net profit margin dan tingkat suku bunga berpengaruhterhadap harga saham. Sedangkan return on assets, debt equity ratio, dan trading volume tidak memiliki pengaruh terhadap harga saham. Kata Kunci: Profitabilitas, Kebijakan Utang, Tingkat Suku  Bunga, Trading  Volume, Harga Saham
ANALYSIS OF THE INFLUENCE OF FINANCIAL LITERACY AND RISK PERCEPTION ON INVESTING DECISIONS IN THE MILLINEAL GENERATION IN THE SOCIETY 5.0 ERA Endah Prawesti Ningrum; Jumarni Jumarni; Teguh Setiawan Wibowo; Nurlia Nurlia; Pilifus Junianto
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7, No 1 (2023): IJEBAR, VOL. 07 ISSUE 01, MARCH 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i1.8409

Abstract

This research is motivated by the importance of investment decisions for the millennial generation. This study aims to identify and analyze the effect of financial literacy and risk perception on the investment decisions of the millennial generation in the era of society 5.0. This research method is descriptive with a quantitative approach. The sample in this study was 100 millennial generations who were taken by random sampling. The instrument used is a questionnaire distributed via google form. The instruments used have been tested for validity and reliability. The collected data were analyzed using the classical assumption test and multiple linear regression using SPSS version 23.0. The results of this study explain 1) Financial literacy has a positive and significant effect on the investment decision of the millennial generation in the society 5.0 era, 2) Risk perception has a positive and significant effect on the investment decision of the millennial generation in the society 5.0 era, and 3) Financial literacy and risk perception have a positive effect and significant for the investment decision of the millennial generation in the era of society 5.0. The findings of this study indicate that if the millennial generation wants to improve their investment decisions in the era of society 5.0, they must improve their financial literacy and risk perception.
Bibliometric Analysis in Mapping Corporate Marketing Research Trends and Developments Dewi Maharani; Irawan Yuswono; Sutono Sutono; Pilifus Junianto
West Science Journal Economic and Entrepreneurship Vol. 1 No. 11 (2023): West Science Journal Economic and Entrepreneurship
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsjee.v1i11.372

Abstract

This research conducts a comprehensive bibliometric analysis to map the trends and developments in corporate marketing research, utilizing data from a diverse range of publications. Through theme analysis, influential publications, and keyword occurrences, the study unveils the multifaceted nature of the field. The most prevalent themes include Corporate Marketing, Green Marketing, Reputation, Communication, and Relationship Marketing, reflecting the dynamic interplay of strategic elements within corporate marketing. Noteworthy publications, such as "Principles of Corporate Finance" and "Corporate Social Responsibility: A Theory of the Firm Perspective," emerge as key influencers, shaping the intellectual discourse in the domain. The integration of these findings provides valuable insights for researchers, practitioners, and policymakers, offering a nuanced understanding of the current state of corporate marketing research. As the field continues to evolve, this research sets the stage for future inquiries, providing a foundation for strategic decision-making and ongoing scholarly exploration.