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Shifting Cafe and Culinary Marketing Strategy in West Sumatra Islamic Business Ethics Perspective Hamda Sulfinadia; Eli Suryani; Jurna Petri Roszi; Elkhairati Elkhairati; Abrian Tanjung
AL-FALAH : Journal of Islamic Economics Vol 7, No 2 (2022)
Publisher : Institut Agama Islam Negeri (IAIN) Curup

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29240/alfalah.v7i2.4445

Abstract

Purpose: This paper is to find out the shift in the marketing strategy of cafes and culinary delights in West Sumatra from the perspective of Islamic business ethics. Basically the naming of cafes and culinary in this area uses the names of people, names of plants, describes the comfort of a place, and uses Arabic terms. However, since 2018 the naming of cafes and culinary delights has instead used terms that are unusual and tend to be scary, such as Mie Hell, Mie Power Hell, Mie Lightning, Mie Judes Neraka and the like. It turns out that these cafes and culinary delights are in demand by young people, so they are booming. This gives the impression that hell and lightning becomes the menu of food consumed. However, the behavior of traders has been regulated in Islam which is summarized in Islamic business ethics which includes monotheism, justice, balance, responsibility and freedom.Design/Method/Approach: This study uses a qualitative method with a descriptive analysis approach. This method is used to describe the shift in the marketing strategy of cafes and culinary that has a negative nuance in West Sumatra. The data sources come from culinary producers, consumers, and the management of the MUI West Sumatra. Data processing is done by code data, tell data, identify data and generalize data. All data obtained by using triangulation with data sources. The next step is to analyze the naming of cafes and culinary that are not common in West Sumatra by using the theory of Islamic business ethics and the results of the West Sumatra MUI Coordination Meeting, so as to obtain conclusions.Findings: First, the factors that cause West Sumatran cafe and culinary owners to choose unusual names are: 1. Showing product characteristics, spicy flavors are displayed with scary and unusual names; 2. Tight business competition triggers culinary owners to be creative by giving unique and unusual names; 3. Unique and unusual names in cafes and culinary delights make consumers curious, then visit and buy their products. Second, the perception of consumers and the people of West Sumatra on the unusual naming of cafes and culinary delights can be divided into 3, namely agree, disagree, disagree and uncomfortable with the unusual naming of cafes and culinary, and the name must be exchanged with another name that is more Third, a review of Islamic business ethics on naming cafes and culinary delights that choose names that are not common in West Sumatra can be divided into 2 groups: 1) The terms used are clearly contrary to the Shari'ah, namely hell, devil, devil, dajal; 2) Naming cafes and restaurants that use names related to ethical violations such as: Mie Padeh Maut, Mie Baro, Mie Caruik, Bakso Pentol Maut, Mie Pedas Maut, Spicy Sopan'Stek, Mie Padeh Gilo, Mie Pelakor, Mie Padeh Gilo, Mie Judes, Lightning Noodles, and the like. Mie Tapakiek, and the like. Islamic business ethics that are violated are the principles of monotheism, justice, balance in the world and the hereafter and the principle of accountability.Originality/Values: The main research contribution is related to the marketing strategy of cafes and culinary arts using unusual names in West Sumatra. 
Implementasi dan Eksistensi Poligami di Negara-Negara Muslim Abrian Tanjung
QIYAS: JURNAL HUKUM ISLAM DAN PERADILAN Vol 10, No 1 (2025): APRIL
Publisher : UIN Fatmawati Sukarno Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29300/qys.v10i1.7699

Abstract

Abstracts: The practice of polygamy nowadays is very popular and has reaped many pros and cons among society in particular and in various Muslim countries in general, there are those that legalize it and there are also those that strictly prohibit the practice of polygamy, and there are even some countries that provide punishments in the form of fines or imprisonment. , therefore the author will always try to explain through this article how the practice of polygamy exists in various Muslim countries in various corners of Muslim countries. Writing this article uses the bibliography method (library research). Polygamy law in various Muslim countries is divided into three; first, countries that prohibit polygamy, for example Tunisia, Afghanistan and Türkiye. Second, Muslim countries that limit polygamy, for example Indonesia, Egypt, Somalia, Iran and Malaysia. Third, the country that liberates it as widely as possible is Saudi Arabia. The differences in punishing polygamy in various Muslim countries cannot be separated from First, the system which still applies conventional fiqh as basic (basic) law and tries to apply it in all aspects of human relations as a whole. . Here, Islamic law is understood textually-literally as stated in religious texts. Second, a system that abandons conventional fiqh and replaces it with completely secular law. Third, a system that tries to take a moderate path between two extreme legal systems, namely implementing Islamic law fully and a system that completely rejects Islamic law.Keywords: Polygamy, State, Muslims. Abstrak : Praktik poligami pada zaman sekarang sangat populer dan menuai banyak pro dan kontra dikalangan masyarakat terkhusus dan diberbagai negara muslim pada umumnya, ada yang melegalkan dan adapula yang melarang keras praktik poligami bahkan tidak tanggung tanggung ada pula beberapa negara yang memberikan hukuman baik berupa denda maupun bentuk pemenjaraan, oleh karena itu penulis akan senantiasa berupaya menjelaskan melalui artikel ini bagaimana eksistensi praktik poligami di berbagai negara muslim di berbagai penjuru negara muslim. Penulisan artikel ini menggunakan metode kepustakaan (library research). Hukum poligami diberbagai negara-negara muslim dibagi menjadi tiga; pertama, negara yang melarang poligami, contohnya negara Tunisia, Afganistan dan Turki. Kedua, negara muslim yang membatasi poligami, contohnya Indonesia, Mesir, Somalia, Iran dan Malaysia. Ketiga, negara yang membebesakan seluas- luasnya adalah negara Saudi Arabia.Perbedaan dalam menghukumi poligami diberbagai Negara-Negara Muslim tidak terlepas dari Pertama, Sistem yang masih memberlakukan fiqh konvensional sebagai hukum asasi (pokok) dan berusaha untuk menerapkanya dalam segala aspek hubungan kemanusiaan secara utuh. Di sini, hukum Islam dipahami secara tekstual-literal sebagaimana yang tercantum dalam teks-teks agama. Kedua, Sistem yang meninggalkan fiqh konvensional dan menggantinya dengan hukum yang sama sekali sekuler. Ketiga, Sistem yang mencoba mengambil jalan moderat di antara dua sistem hukum yang ekstrim yakni menerapkan hukum Islam secara penuh dan sistem yang sama sekali menolak hukum Islam.Kata kunci: Poligami, Negara, Muslim.
Hukum Keluarga Islam di Negara Maroko Afdol Dinel Hakki; Abrian Tanjung
QIYAS: JURNAL HUKUM ISLAM DAN PERADILAN Vol 10, No 1 (2025): APRIL
Publisher : UIN Fatmawati Sukarno Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29300/qys.v10i1.7691

Abstract

Abstract: Morocco is a kingdom located in northwest Africa. Islam is the official religion of the country, although the constitution does not mention Islamic sharia. Islamic law, especially from the Maliki school of thought, applies to Muslims only in certain areas, namely marriage, inheritance, and endowments. This paper will discuss is Islamic family law in Morocco. The writing method used is library research. The data collection technique is documentation. Furthermore, the data that has been collected is analyzed using a descriptive method, namely presenting or describing the data that has been collected as it is without intending to make conclusions that apply to the public or generalizations. The results of the study show that: Political power influences the development of Family law which was originally still contained in fiqh books into implementable laws, Efforts to make Islamic law contained in books into implementable laws require political will from the government, otherwise the effort will be in vain, The family law system in Morocco is influenced by the French legal system, because it was once a French protectorate. Keywords: Family Law, Religion, Islam, Morocco. Abstrak : Maroko adalah sebuah negara kerajaan yang terletak di bagian Barat laut Afrika. Islam menjadi agama resmi negara, meskipun dalam undang-undang dasar tidak disebut-sebut syari’ah Islam. Hukum Islam, terutama dari madzhab Maliki, berlaku bagi umat Islam hanya dalam bidang-bidang tertentu, yakni perkawinan, pembagian warisan, dan perwakafan. Tulisan ini akan membahas tentang bagaimanakah hukum keluarga Islam di Maroko. Metode penulisan yang digunakan adalah library research. Teknik pengumpulan data adalah dokumentasi. Selanjutnya data yang telah terkumpulkan dianalisis dengan menggunakan metode deskriptif, yaitu memaparkan atau menggambarkan data yang telah terkumpul sebagaimana adanya tanpa bermaksud membuat kesimpulan yang berlaku untuk umum atau generalisasi. Hasil penelitian menunjukkan bahwa : Kuasa politik berpengaruh terhadap perkembangan hukum Keluarga yang semula masih termuat dalam kitab-kitab fikih menjadi undang- undang yang implementatif, Upaya menjadikan hukum Islam yang termuat dalam kitab-kitab menjadi undang-undang yang implementatif, diperlukan political will dari pemerintah, jika tidak, maka upaya itu akan menjadi sia-sia, Sistem hukum keluarga di Maroko dipengaruhi oleh sistem hukum Prancis, karena pernah menjadi negara protektorat Prancis.Kata kunci: Hukum Keluarga, Agama, Islam, Maroko.