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All Journal MITRA: Jurnal Pemberdayaan Masyarakat JMM UNRAM (Jurnal Magister Manajemen Universitas Mataram) Jurnal Pengabdian kepada Masyarakat Nusantara Elastisitas Jurnal Ekonomi Pembangunan Bisnis Net : Jurnal Ekonomi dan Bisnis Jurnal Ilmiah Manajemen, Bisnis dan Kewirausahaan Penamas: Journal of Community Service Intermestic: Journal of International Studies Indonesian Perspective Global: Jurnal Politik Internasional Easta Journal of Innovative Community Services West Science Business and Management Journal of Business Management and Economic Development
Dhanny Safitri
Universitas Mataram
Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Journal : JMM UNRAM (Jurnal Magister Manajemen Universitas Mataram)

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PENERAPAN ANALISIS KONTEN KUALITATIF PADA STUDI REVISIT INTENTION WISATAWAN MUSLIM KE LOMBOK DALAM KONTEKS PARIWISATA HALAL Dhanny Safitri; Akhmad Saufi; Dwi Putra Buana Sakti
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 11 No. 4 (2022): JMM November 2022
Publisher : Master of Management, Mataram University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jmm.v11i4.740

Abstract

Content analysis is one of the data analysis methods in qualitative research which can be applied in various fields of study. This method is known for its advantages and flexibility in analyzing various text data. By using content analysis, especially the inductive approach, this article tries to explain how to conduct and apply a qualitative content analysis to research issues that is still fragmented, such as investigating the factors of Muslim tourists' revisit intention to Lombok in the context of halal tourism. The main stages described in this paper are: open coding, recontextualization, and categorization and compilation. In addition, this article also explained how to present and interpret the data that has been analyzed. It is hoped that the explanation of this article can help other researchers who want to use inductive qualitative content analysis in the field of management and/or tourism studies, or other studies where the topics researched are still limited or fragmented. Keywords: qualitative content analysis, analysis method, revisit intention, halal tourism
Co-Authors Akhmad Saufi Ali Abdullah Wibisono Ali Abdullah Wibisono Aptasari, Fety Widianti Budiman Dinis Cahyaningrum Dwi Ardhanariswari Sundrijo, Dwi Ardhanariswari Dwi Putra Buana Sakti Hasani, Tifani Dame Ibrahim, Isra Dewi Kuntary Jumaedi, M Kembang, Lale Puspita M Jumaedi Maharani Putri, Baiq Krisnina Mujahidi, Khairul Mutiara Asri, Ni Wayan Adelia Ni Wayan Adelia Mutiara Asri Rishan Adha Tifani Dame Hasany Zamroni Alpian Muhtarom