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Kinerja Bank Pasca Konversi Menjadi Bank Syariah: Lebih Baik Atau Lebih Buruk? Nurma Sari; Windi Hasnanti Putri; Khairil Umuri
Jurnal Ilmiah Mahasiswa Ekonomi dan Bisnis Islam Vol 3 No 2 (2022)
Publisher : Fakultas Ekonomi dan Bisnis Islam, Universitas Islam Negeri Ar-Raniry Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/jimebis.v3i2.273

Abstract

This study aims to compare the quality of service and loyalty in Bank before and after to find out the impact of service quality on customer loyalty before and after becoming Bank Syariah. The method used in this research is quantitative. The population in this study up to 60,000 customers. The samples obtained were 100 customers by using Slovin formula with sample technique that is purposive sampling. This research used questionnaire as its instrument. Hypothesis testing in this study consisted of Paired sample t-Test and Structural Equation Model (SEM) Test. Paired sample t-test is to compare service quality and loyalty at Bank before and after conversion. Test SEM used to find out the influence of service quality to loyalty before and after conversion. The result of Paired sample t-test showed that service quality and customer loyalty have better effect than before conversion. And the result of Structural Equation Model (SEM) with maximum likelihood estimation (MLE) method showed that service quality influence loyalty before and after becoming Bank Syariah conversion with significance value of p <0,001.
Sustainable Use of the Sharing Economic Platform in Improving Quality of Service and Trust in Aceh, Indonesia Nurma Sari; Wirdah Irawati; Fathurrahman Anwar; Ghrina Zikran; Syafira Amanda
Journal of International Conference Proceedings Vol 5, No 4 (2022): FEBIC International Conference Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v5i4.1940

Abstract

Economics is a crucial research topic because in the future the economy may be one way to support the economy. The objective of this study is to analyze the variables that affect the use of economic platforms that share primary data sources. The data was obtained through a questionnaire of 144 respondents, the data were then subjected to a multiple regression analysis. The findings revealed that one of the three exogenous variables, namely brand image did not affect creation, while service quality and trust had a strong and significant impact. Simultaneously shows significant outcome on the shared use of the platform economy. Quality makes the biggest contribution to influencing, so optimizing the implementation of quality and trust will help the development of the platform without harming users.