ABSTRACTThe global COVID-19 pandemic has forced the world’s leaders to find the proper steps to respond. One of the ways to be taken is by collaborating and increasing public participation at large, including through the idea of co-production. However, this idea requires the participation of leaders with various styles and characteristics for the collaboration process to be successful. One of the cities that responded to the pandemic by mobilizing leaders from the mayor to the RT/RW level was the city of Surabaya. This collaborative effort between residents and the government in responding to the COVID-19 pandemic is summarized in the Tangguh Jogo Suroboyo Village program. This research uses a qualitative method with a case study approach. The co-production process through the Kampung Tangguh Jogo Suroboyo program took place thanks to the encouragement of leaders at the grassroots level, including rt/rw. The RT/RW are central actors in mobilizing residents to survive amid a pandemic. The leadership characteristic shown at the grassroots level is collective leadership. This collective leadership has existed since the beginning of the establishment of Tangguh Village. The characteristics of collective leadership are inseparable from the values that exist in society, namely the spirit of “gotong royong.” In addition, collective leadership can better gather community solidarity amid a pandemic because of its informal nature, flexibility, and more accessible and faster coordination.