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Pengaruh Penerapan Manajemen Risiko Bisnis Pada UMKM Homstay Batam Yuswardi Yuswardi; Chanda Vedalla Putra; Charles Tan
YUME : Journal of Management Vol 5, No 3 (2022)
Publisher : Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/yum.v5i3.3225

Abstract

AbstrakArtikel ini membahas tentang analisis manajemen risiko yang mencakup types of risk, 4Ts of hazard response, dan types of control. Manajemen risiko merupakan proses sistematis untuk menganalisis resiko yang mungkin bisa saja terjadi pada saat melakukan suatu usaha atau bisnis. Homstay Batam merupakan sebuah penginapan yang dibangun di daerah Penuin Center Blok YA No. 10, Batu selicin, Lubuk Baja, Kota Batam, Kepulauan Riau. Penulis memilih Homstay Batam untuk dijadikan mitra sebagai objek analisis manajemen risiko ini dengan alasan, yaitu salah satu anggota kelompok mengenal manajer penginapan tersebut. Dalam melakukan analisis manajemen risiko terhadap Homstay Batam ini menggunakan metode kualitatif, dan berdasarkan hasil analisis menunjukan bahwa manajemen risiko yang telah diterapkan oleh mitra cukup baik karena antisipasi yang ada telah meminimalisir risiko-risiko yang muncul.Kata Kunci : Jenis-Jenis Risiko, Jenis Kontrol, Respon Risiko Bahaya, Manajemen Risiko
Penerapan ERP dan Supply Chain Management di Penginapan Homstay Batam Yulfiswandi; Immanuel Zai; Chanda Vedalla Putra; Charles Tan; Jason; Johanes Prawira; Ng Thian Way; Steven
E-Bisnis : Jurnal Ilmiah Ekonomi dan Bisnis Vol 16 No 1 (2023): JURNAL ILMIAH EKONOMI DAN BISNIS
Publisher : STEKOM PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/e-bisnis.v16i1.1147

Abstract

This writing discusses Homstay Batam, an inn located in Batam City, Riau Islands. The author chose Homstay Batam as a case study because the lodging business as a service company has a different resource supply chain flow than a product company. Enterprise Resource Planning and Supply Chain Management are the main focus in this paper, where supply chain is the management of various activities to obtain raw materials that are transformed into a product in a process and continued with delivery to consumers through distribution. The stages in supply chain management include planning, process, production, storage, delivery, and return of goods. Enterprise Resource Planning is implemented with the help of social media. It is concluded that Homstay Batam has done the right division and distribution of resource planning so that the business can run optimally and generate maximum profit.
Penerapan ERP dan Supply Chain Management di Penginapan Homstay Batam Yulfiswandi; Immanuel Zai; Chanda Vedalla Putra; Charles Tan; Jason; Johanes Prawira; Ng Thian Way; Steven
E-Bisnis : Jurnal Ilmiah Ekonomi dan Bisnis Vol 16 No 1 (2023): JURNAL ILMIAH EKONOMI DAN BISNIS
Publisher : STEKOM PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/e-bisnis.v16i1.1147

Abstract

This writing discusses Homstay Batam, an inn located in Batam City, Riau Islands. The author chose Homstay Batam as a case study because the lodging business as a service company has a different resource supply chain flow than a product company. Enterprise Resource Planning and Supply Chain Management are the main focus in this paper, where supply chain is the management of various activities to obtain raw materials that are transformed into a product in a process and continued with delivery to consumers through distribution. The stages in supply chain management include planning, process, production, storage, delivery, and return of goods. Enterprise Resource Planning is implemented with the help of social media. It is concluded that Homstay Batam has done the right division and distribution of resource planning so that the business can run optimally and generate maximum profit.
ANALISA DIGITAL MARKETING SEKTOR PERBANKAN: PERBANDINGAN APLIKASI MOBILE BANKING LIVIN’ BY MANDIRI DAN MYBCA DALAM MEMAKSIMALKAN POTENSI PASAR DIGITAL Chanda Vedalla Putra; Ng Thian Way; Ricky Ricky; Shelby Esfandiany; Eryc Eryc
Jurnal Ilmiah Manajemen dan Akuntansi Vol. 1 No. 5 (2024): September : Jurnal Ilmiah Manajemen dan Akuntansi
Publisher : CV. Denasya Smart Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69714/vsmsvn05

Abstract

In this modern era, the need for people to conduct financial transactions remotely has become very common. Recognizing this phenomenon, banks in Indonesia, including BCA and Mandiri, have developed mobile banking applications to meet this need. To increase public awareness of these applications, the banks have implemented digital marketing strategies to maximize the potential of the digital market that can be reached. The research conducted found that BCA and Mandiri banks have been optimizing their digital marketing efforts, although some sectors of digital marketing can still be improved to broaden the reach of customers who are aware of these applications
ANALISIS DIGITAL MARKETING ANTARA APLIKASI MYBCA DAN WONDR BY BNI Chanda Vedalla Putra; Julia Ananda Caesaria; Jonathan Jonathan; Lia Willson; Mellysa Mellysa; Michelle Tan; Noval Christanto; Zendi Sia
Jurnal Ilmiah Manajemen dan Akuntansi Vol. 1 No. 6 (2024): November : Jurnal Ilmiah Manajemen dan Akuntansi
Publisher : CV. Denasya Smart Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69714/1qrt1r98

Abstract

This study analyzes the digital marketing strategies between two leading digital banking applications in Indonesia, namely MyBCA from Bank Central Asia (BCA) and Wondr by BNI from Bank Negara Indonesia (BNI). The research focuses on comparing features, digital marketing strategies, as well as customer acquisition and retention of the two applications. Data was obtained through secondary sources and analyzed qualitatively and quantitatively. The results show that although both applications have excellent features, MyBCA emphasizes simplicity and ease of use for general users, while Wondr by BNI focuses more on the younger generation with innovative and deeper personalization features. The digital marketing strategies employed by the two banks also differ, with MyBCA relying more on social media and email marketing, while Wondr by BNI predominantly uses influencer marketing. The conclusion of this study is that both applications have their respective strengths in meeting the needs of their customers.