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All Journal Journal of Management and Bussines (JOMB) Jurnal Pengabdian UNDIKMA Jurnal Ilmiah Farmasi Akademi Farmasi Jember
Kukuh Judy Handojo
Akademi Farmasi Jember
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Dampak Atribut Produk, Virality, dan Rekomendasi terhadap Keputusan Pembelian Produk Kukuh Judy Handojo; Nugroho Edie Santoso
Journal of Management and Bussines (JOMB) Vol 4 No 2 (2022): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v4i2.4748

Abstract

Purchase decision in skincare product by consumers at this time influenced by many factors, including product attributes, virality, and recommendation. This research aims to (1) describe the influence of product attribute towards purchase decision in skincare product (2) describe the influence of virality towards purchase decision in skincare product (3) describe the influence of recommendation towards purchase decision in skincare product. This research uses the basic methode of descriptive analytic. This research was held in Lumajang, Jember and Banyuwangi. Research location determinded using purposive sampling and samples determined using judgement sampling with 181 respondents. Technique of collecting data through observation, interviews, and questionnaires. Analysis method done by Structural Equation Models (SEM) with alternative method of Partial Least Sqaure. The results showed that : (1) product atribute is positive towards purchasing decision. (2) virality is positive towards purchasing decision. (3) recommendation has no effect against purchasing decision. Keyword: Product Atribute, Virality, Recommendation, Purchasing Decision, Structural Equation Model (SEM), Partial Least Square
TINGKAT PENGETAHUAN GENERASI Z TENTANG PENGGUNAAN SKINCARE YANG AMAN DI RW 08 KELURAHAN PATRANG KABUPATEN JEMBER Denok Risky Ayu Paramita; Dinda Cania Safira Jayanti; Dyan Maulani; Kukuh Judy Handojo
JURNAL ILMIAH FARMASI AKADEMI FARMASI JEMBER Vol 5, No 2 (2022): JURNAL ILMIAH FARMASI AKADEMI FARMASI JEMBER
Publisher : AKADEMI FARMASI JEMBER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53864/jifakfar.v5i2.107

Abstract

The purpose of this study was to determine the level of knowledge of Generation Z about the safe use of skincare in RW 08 Patrang Village, Jember Regency. The research method used a descriptive method with a cross-sectional analysis design. The sampling technique was total sampling with 92 respondents. The research was conducted using a questionnaire. The results showed that the level of knowledge of respondents in the realm of knowing was 86,6%; in the realm of understanding 91,0%; and in the realm of application 91,3%. From the results of these percentages, it can be concluded that the level of knowledge of generation Z about the safe use of skincare in RW 08 Patrang Village, Jember Regency is in a good category.
Penyuluhan Pembuatan Gummy Candies Daun Kelor untuk Pencegahan Stunting di Desa Slateng Kabupaten Jember Mikhania Christiningtyas Eryani; Denok Risky Ayu Paramita; Agnis Pondineka Ria Aditama; Kukuh Judy Handojo
Jurnal Pengabdian UNDIKMA Vol. 4 No. 2 (2023): May
Publisher : LPPM Universitas Pendidikan Mandalika (UNDIKMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33394/jpu.v4i2.7457

Abstract

This service activity aims to increase the knowledge and skills of mothers in Slateng village, Jember, regarding making Moringa Leaves Gummy Candies to prevent stunting in toddlers. The method of implementing this service used interactive counseling. The instrument for evaluating this service was a questionnaire, which was analyzed descriptively, qualitatively, and quantitatively. The results of this service showed that the knowledge and skills of mothers as extension participants increased. It was evidenced by the data before the service process was carried out, the average participant knowledge was 66.25, and after the service was carried out, it became 70.62, so that there was a 4.37% increase in knowledge participants
Co-Authors Agnis Pondineka Ria Aditama Denok Risky Ayu Paramita Dinda Cania Safira Jayanti Dyan Maulani Eryani, Mikhania Christiningtyas Nugroho Edie Santoso