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OPTIMALISASI SISTEM PROMOSI ONLINE MELALUI KEGIATAN PELATIHAN PELAKU USAHA KOPI LOKAL DI KOTA PALANGKA RAYA Achmad Syamsudin; Anike Retawati
SWARNA: Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 5 (2023): SWARNA: Jurnal Pengabdian Kepada Masyarakat, Mei 2023
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi 45 Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/swarna.v2i5.529

Abstract

Pengabdian kepada masyarakat yang dilakukan pada pelaku usaha kopi lokal di kota Palangka Raya, untuk memperkenalkan dan meningkatkan penjualan kopi lokal melalui pemasaran sistem online. Komunitas pelaku usaha kopi lokal berjumlah 30 orang dan dari hasil pelatihan menunjukkan bahwa pentingnya mengikuti perkembangan trends online untuk memasarkan produk melalui promosi di media sosial. Pelatihan dan evaluasi kegiatan dilaksanakan selama satu bulan, dan hasil promosi online dapat mempererat komunitas pelaku usaha serta memperluas pasar produk. Sehingga, hasil ini dapat menjadi acuan para komunitas produk lokal untuk meningkatkan keahlian pemasaran produk secara cepat dan biaya rendah.
OPTIMALISASI SISTEM PROMOSI ONLINE MELALUI KEGIATAN PELATIHAN PELAKU USAHA KOPI LOKAL DI KOTA PALANGKA RAYA Achmad Syamsudin; Anike Retawati
SWARNA: Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 5 (2023): SWARNA: Jurnal Pengabdian Kepada Masyarakat, Mei 2023
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi 45 Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/swarna.v2i5.529

Abstract

Pengabdian kepada masyarakat yang dilakukan pada pelaku usaha kopi lokal di kota Palangka Raya, untuk memperkenalkan dan meningkatkan penjualan kopi lokal melalui pemasaran sistem online. Komunitas pelaku usaha kopi lokal berjumlah 30 orang dan dari hasil pelatihan menunjukkan bahwa pentingnya mengikuti perkembangan trends online untuk memasarkan produk melalui promosi di media sosial. Pelatihan dan evaluasi kegiatan dilaksanakan selama satu bulan, dan hasil promosi online dapat mempererat komunitas pelaku usaha serta memperluas pasar produk. Sehingga, hasil ini dapat menjadi acuan para komunitas produk lokal untuk meningkatkan keahlian pemasaran produk secara cepat dan biaya rendah.
Pengaruh Budaya Organisasi dan Motivasi Terhadap Kinerja Karyawan PT. Grapari Telkomsel Palangka Raya Elisabeth Nauw; Anike Retawati
Jurnal Manajemen Sains dan Organisasi Vol. 2 No. 2 (2021): Jurnal Manajemen Sains dan Organisasi
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Palangka Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52300/jmso.v2i2.2715

Abstract

Tujuan, - Tujuan penelitian ini untuk memberikan penjelasan tentang pengaruh budaya organisasi, motivasi, dan terhadap kinerja karyawan pada PT. Grapari Telkomsel Palangkaraya. Desain/Methodologi/Pendekatan - Metode penelitian yang digunakan adalah pendekatan penelitian kuantitatif. Data yang terkumpul dianalisis dengan menggunakan pendekatan Structural Equation Modelling (SEM) dengan pendekatan Partial Least Square (PLS), software yang digunakan adalah SmartPLS 3, Temuan penelitian -Hasil penelitian ini menunjukkan bahwa Budaya Organisasi berpengaruh positif dan signifikan terhadap kinerja karyawan, dan motivasi berpengaruh positif dan berpengaruh signifikan terhadap kinerja karyawan
Pengaruh dimensi komitmen organisasi terhadap perilaku kerja proaktif pegawai pada Kantor Sekretariat Daerah Kota Palangka Raya Nanda Novena; Anike Retawati; Trecy Anden
Jurnal Manajemen Sains dan Organisasi Vol. 3 No. 3 (2022): Jurnal Manajemen Sains dan Organisasi
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Palangka Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52300/jmso.v3i3.7370

Abstract

Penelitian ini bertujuan untuk memberikan penjelasan secara empiris tentang Dimensi Komitmen Organisasi terhadap Perilaku Kerja Proaktif Pegawai Kantor Sekretariat Daerah Kota Palangka Raya. Metode penelitian yang digunakan adalah kuantitatif dengan menggunakan pendekatan Partial Least Square (PLS), Sofware yang digunakan versi 3.2.8. Unit analisa penelitian ini adalah para pegawai yang berjumlah 112 orang. Hasil penelitian menunjukkan bahwa: a) Komitmen Afektif memiliki pengaruh positif signifikan terhadap Perilaku Kerja Proaktif Pegawai, b) Komitmen Normatif memiliki pengaruh positif signifikan terhadap Perilaku Kerja Proaktif Pegawai c) Komitmen Berkelanjutan memiliki pengaruh positif signifikan terhadap Perilaku Kerja Proaktif Pegawai
Analisis Penyusunan Rencana Kebutuhan Barang Milik Daerah dalam Mendukung Tertib Administrasi Aset pada Bidang Aset BPKAD Kota Palangka Raya Salomo Sinaga; Anike Retawati; MHD Daffa Ashari
AKSIOMA : Jurnal Sains Ekonomi dan Edukasi Vol. 3 No. 6 (2026): AKSIOMA : Jurnal Sains, Ekonomi dan Edukasi
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/aksioma.v3i6.2604

Abstract

This study aims to analyze the preparation of the Regional Government Property Needs Plan in supporting orderly asset administration at the Asset Division of BPKAD Palangka Raya City. This research uses a qualitative approach with a descriptive method through interviews, observation, and documentation. The results show that the preparation of RKBMD has been carried out through several stages, starting from the submission of needs by OPDs, data input through the RKBMD application, document checking, verification by the Asset Division, to the proposal for official determination. The process has been supported by an application-based system and physical administrative documents. However, several obstacles are still found, such as incomplete supporting data, mismatches between proposed needs and asset records, delays in data input by OPDs, and the need for better technical understanding in coding and classifying goods. This study emphasizes the importance of strengthening coordination, updating inventory data, and improving technical guidance so that RKBMD preparation can support more effective, orderly, and accountable asset administration.
PELATIHAN DAN SOSIALISASI BISNIS DIGITAL UNTUK MEMPERLUAS PASAR PADA PELAKU USAHA BATIK PALANGKA RAYA Anike Retawati; Achmad Syamsudin
BESIRU : Jurnal Pengabdian Masyarakat Vol. 3 No. 4 (2026): BESIRU : Jurnal Pengabdian Masyarakat, April 2026
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/besiru.v3i4.2522

Abstract

This community service activity aims to improve the understanding and skills of Palangka Raya Batik business actors in utilizing digital business as a strategy to expand the market. Batik business actors have an important role in maintaining local cultural identity while encouraging the growth of the region's creative economy. However, there are still various obstacles faced, such as limited understanding of digital marketing, the use of marketplaces, the creation of promotional content, business social media management, recording digital transactions, and online brand building strategies. The activity method uses a qualitative descriptive approach through observation, interviews, socialization, training, discussions, digital media use practices, and activity evaluation. Participants in the activity are Batik Palangka Raya business actors who have the potential to develop the market through digital platforms. The results of the activity show that training and socialization of digital business are able to increase participants' knowledge about the importance of digital branding, marketing through social media, marketplace utilization, digital payment use, and online consumer service strategies. This activity is expected to be able to encourage batik business actors to be more adaptive to the development of digital technology, expand market reach, and increase the competitiveness of local batik products in Palangka Raya.
Pengaruh Flexible Work Arrangements Terhadap Employee Retention Dengan Work-Life Balance Sebagai Variabel Mediasi Pada Karyawan Gen-Z di Indonesia Reinhart Mathew Rodotua; Anike Retawati; Aprilita Aprilita; Indah Nur Oktavia
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 12 No. 3 (2026): Juni 2026
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v12i3.6476

Abstract

The purpose of this study is to examine how flexible work arrangements (FWA) affect employee retention among Indonesian Generation Z workers, using work-life balance (WLB) as a mediating variable. The high turnover rate among Generation Z, who value freedom but are prone to suffering an imbalance between their personal and professional life, serves as the study's backdrop. 140 Generation Z employees of a startup company were given questionnaires to complete as part of this study's associative quantitative method. Using SmartPLS 3.0 software, the Partial Least Square-based Structural Equation Modeling (SEM-PLS) method was used to analyze the data. The findings demonstrated that employee retention was positively and significantly impacted by flexible work options. Additionally, as work-life balance had a positive and large impact on employee retention, FWA also had a favorable and significant impact on work-life balance. The study's primary conclusion is that the association between flexible work schedules and employee retention is partially mediated by work-life balance. The study's conclusions suggest that in order to successfully retain Generation Z talent, organizations must support work-life balance and embrace flexible work practices.
Digital Revolution in HR: AR Implementayion for Employee Training and Recruitment Anike Retawati; Achmad Syamsudin; Muhammad Ruzaini Abdi
International Journal of Health, Economics, and Social Sciences (IJHESS) (Special Issue) - International Journal of Health, Economics, and Social Sciences (IJHESS) - January
Publisher : Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56338/ijhess.v7i1.6748

Abstract

This research examines the implementation of Augmented Reality (AR) technology in the employee training and recruitment process at Dicoding Indonesia. The purpose of this research is to evaluate the effectiveness, challenges, and opportunities of using AR in improving training interactivity and supporting the recruitment process of digital talents. The approach used was qualitative with a case study method. Data was collected through in-depth interviews, direct observation, and analysis of Dicoding's internal documents. The results showed that the implementation of AR in training increased the interactivity and engagement of participants, and helped in the development of practical skills. However, there were technical challenges related to AR devices and difficulties in integrating the technology with training materials. On the recruitment side, AR provided a more realistic simulation experience for prospective employees, which improved the effectiveness of their practical skills assessment. This research suggests further development of AR technology in Dicoding and other companies as a solution to improve efficiency and effectiveness in training and recruitment.