Edo Rinaldo
Universitas Pelita Harapan

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The communication strategy of the government procurement of goods and services agency (LKPP) in socializing the use of e-catalogue to promote the transparency Herman Purba; Rizaldi Parani; Reni Sara Indrawati; Edo Rinaldo
SOSIOHUMANIORA: Jurnal Ilmiah Ilmu Sosial dan Humaniora Vol 9 No 1 (2023): Februari 2023
Publisher : LP2M Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/sosio.v9i1.14071

Abstract

The Government Procurement of Goods and Services Agency (LKPP) has presented the E-Catalogue service, which is aimed at creating transparent governance of government procurement of goods and services, involving community participation in monitoring, as well as being a provider that markets goods and services. To achieve these goals, LKPP needs to implement an appropriate communication strategy in disseminating the use of the E-Catalogue. The approach in this study is qualitative and is supported by the use of the case study method. The data in this study were collected through in-depth interviews, observation, and literature review. The data were then processed through coding techniques to draw conclusions. The study found several communication strategies that have been implemented by LKPP, including setting rules and distributing circulars, creating content on websites and social media, publishing articles in mass media, using social media, forming working groups, providing assistance to regional governments, providing consulting services, and also providing routine training for government institutions and service providers. The authors also found that the communication strategy implemented by LKPP has been well implemented. This can be seen from the increase in the number of products listed in the E-Catalogue and the goods and service providers involved. However, several obstacles such as infrastructure, human resources, understanding and ease of use of the E-Catalogue continue to remain, which must be addressed by LKPP.
TIKTOK SEBAGAI SOCIAL MEDIA COMMERCE: DINAMIKA MEDIA DAN UMKM PASCA KEPUTUSAN PERMENDAG RI NO. 31/2023 Herman Purba; Edo Rinaldo; Dian Kartika Fitri; Kiki Utami
KAGANGA KOMUNIKA: Journal of Communication Science Vol 8 No 1 (2026): Edisi 14
Publisher : Fakultas Ilmu Komunikasi Universitas Teknologi Sumbawa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36761/kagangakomunika.v8i1.7283

Abstract

The presence of TikTok Shop as a feature that allows users to engage in buying and selling transactions is considered the main cause of bankruptcy affecting several Micro, Small, and Medium Enterprises (MSMEs) in Indonesia, which ultimately prompted the issuance of the Ministry of Trade Regulation (Permendag) No. 31 of 2023. This issue has since become a topic of public discussion, widely covered in the mass media from various perspectives. This study aims to apply Robert N. Entman’s framing analysis, focusing on how two online mass media outlets, Detik.com and Kompas.com, reported on the closure of TikTok Shop. The research adopts a qualitative approach supported by Entman’s framing analysis, which consists of four analytical elements: defining problems, diagnosing causes, making moral judgments, and making treatment recommendations. The findings indicate that Detik.com and Kompas.com tend to employ different framing approaches in their reporting on the TikTok Shop closure. Detik.com presents a more critical framing of the government’s policy, while Kompas.com adopts a more empathetic framing toward the MSMEs affected by the closure. Detik.com’s reports primarily focus on the government policy aspect, whereas Kompas.com emphasizes the ongoing trade transactions and the impacts on MSMEs that have relied on TikTok Shop’s services. This difference in framing influences how readers perceive the government’s policy regarding the closure and shapes public understanding of its impact on business actors and consumers alike.   Keywords: Framing Analysis, Mass Media, Detik.com, Kompas.com, TikTok Shop.