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Multidimensional Trust in Halal Logo of Food Products : A Study in Local Cultural Context Kusumastuti, Dani; Raharja, Mahardhika Cipta; Maamor, Selamah; Yulian, Tri Nurindahyanti
Ijtimā iyya Journal of Muslim Society Research Vol. 9 No. 1 (2024)
Publisher : Postgraduate, State Islamic University Prof. K.H. Saifuddin Zuhri Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24090/ijtimaiyya.v9i1.10740

Abstract

Trust is a multidimensional concept that varies across cultures and societies. Understanding consumers' trust is essential to increase awareness of the halal logo. This study aims to examine the trust dimensions of the halal logo in the Penginyongan cultural region. Confirmatory factor analysis was employed to analyze data from a sample of 139 Muslims residing in the Penginyongan cultural area, which encompasses the regencies of Banjarnegara, Purbalingga, Banyumas, Cilacap, and Kebumen. The results show that spiritual, cognitive, and affective factors significantly influence trust in the halal logo on food and beverage products. Affective aspects have demonstrated the highest loading factor value, suggesting that affective approach must be prioritized in building trust in halal logo. This can be achieved by creating emotional branding and excellent service as the key to long-term consumer commitment to the halal logo. This study has broadened the understanding of trust in the halal logo in a particular culture and expanded the concept of trust by including the spiritual dimension as an important factor in enhancing trust.
MINAT MEMBAYAR ZAKAT MASYARAKAT KAITANNYA DENGAN FAKTOR-FAKTOR DEMOGRAFI (Studi di Kecamatan Purbalingga) Latif Nur Hakim; Dani Kusumastuti
JURNAL ILMIAH NUSANTARA Vol. 2 No. 6 (2025): Jurnal Ilmiah Nusantara
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jinu.v2i6.6221

Abstract

This study is motivated by the low realization of zakat collection in Purbalingga Regency, despite its considerable potential. One of the identified causes is the low public interest in paying zakat. This research aims to examine the influence of demographic factors including income, gender, age, occupation, education level, and marital status on the community’s interest in paying zakat. The research method used is quantitative with a survey approach. The population in this study comprises residents of the Purbalingga Sub-District, with a sample of 100 respondents determined using the Slovin formula and a combination of cluster and accidental sampling techniques. Data were collected through questionnaires and analyzed using ordinal logistic regression with the help of SPSS software. The results show that the variables of income, age, and education have a significant influence on the interest in paying zakat. Meanwhile, gender, type of occupation, and marital status do not have a statistically significant effect. The results of this study imply the need to improve income, education, and public awareness as key factors influencing the intention to pay zakat. Zakat management institutions also need to optimize education and outreach programs in accordance with the community’s demographic characteristics.