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All Journal Bina Teknika Jurnal Pengabdian Masyarakat As-salam
Muhammad Iqbal
Department Of Industrial Engineering, Institut Teknologi Sumatera
Religion Arts Humanities Education Electrical & Electronics Engineering Engineering Social Sciences Other

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Enhancing Textile Industry’s Employee Satisfaction through Market Sensing Capability and Internal Marketing Practice Rizqi Wahyudi; Muhammad Iqbal; Sunarti Sunarti
Bina Teknika Vol 17, No 1 (2021)
Publisher : Faculty of Engineering UPN "Veteran" Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54378/bt.v17i1.2872

Abstract

Recognize the importance of employee satisfaction in any organization, this study is piloted to forestall the effect of Internal Marketing Practice and Market Sensing capability on employees’ satisfaction in the context of the Indonesian textile industry as one of the fast-growing industry criteria in Asian markets. The drive behind this study is to examine the relationship between Internal marketing practice, Market Sensing Capability, and Employee Satisfaction. Furthermore, this study plans to see that how Cultural congruence moderates the relationship between Employee Satisfaction through Internal Marketing Practice along with Market Sensing Capability by advancing a research model. According to this study’s requirement, the quantitative methodology is chosen, with purposive method of 323 employees was selected and analyzed.  By using a web-based survey approach was selected for data, entailing of structured questionnaire. A structural equation model was operated for results on AMOS that supported the hypothetical relationship between all hypotheses. This study will guide the managers of textile firms to recognize that how important is employee satisfaction and how they can improve their practices to strengthen employee satisfaction. This study also contributes in cultural Congruence and market sensing capability literature. It is not free from limitations specifically in terms of sample size and variables that can be addressed in the future.
PENERAPAN SISTEM INFORMASI KAMPUNG BANDAR AGUNG BERBASIS WEB UNTUK ADMINISTRASI WARGA Alam Fathurochman; Muhammad Iqbal; Hersa Dwi Yanuarso; Mugi Praseptiawan
JPMA - Jurnal Pengabdian Masyarakat As-Salam Vol. 1 No. 2 (2021): Jurnal Pengabdian Masyarakat As-Salam (JPMA)
Publisher : Asosiasi Dosen Perguruan Tinggi Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (784.797 KB) | DOI: 10.37249/jpma.v1i2.314

Abstract

Pemerintah desa sebagai lembaga pelayanan publik di masyarakat memiliki streotip kurang baik akibat banyak kekurangan dari pelayanan yang diberikan. Masalah yang biasanya timbul antara lain: lambatnya pelayanan, pemberkasan yang membutuhkan waktu cukup lama, alur administrasi yang panjang serta kesalahan-kesalahan administrasi sehingga pelayanan yang didapatkan masyarakat tidak optimal. Permasalahan tersebut dapat memunculkan praktik-praktik tidak baik seperti suap atau calo yang menambah potret buruk terhadap pelayanan publik. Terobosan untuk mengatasi permasalahan dan meningkatkan kualitas pelayanan publik adalah penerapan teknologi informasi. Pemerintah Kampung Bandar Agung bertugas mengelola pelaksanaan administratif warga. Kondisi saat ini pengelolaan administratif layanan kepada masyarakat masih konvensional atau manual. Berdasarkan permasalahan tersebut, diperlukan adanya sistem informasi untuk mengelola administratif pelayanan masyarakat Kampung Bandar Agung. Sistem informasi berbasis website dapat menjadi solusi untuk menjaga data dan informasi lebih aman dan secara cepat diakses. Perancangan sistem informasi desa berbasis website ini menggunakan aplikasi OpenSID yang secara lengkap memiliki fitur-fitur berupa modul administrasi pelayanan desa serta website yang digunakan untuk memberikan informasi terkait aktivitas pemerintah desa. Hasil umpan balik melalui wawancara dan diskusi dengan pihak mitra, yakni Pemerintah Kampung Bandar Agung, kegiatan pengabdian kepada masyarakat dengan pembuatan sistem informasi desa berbasis website ini sangat membantu terhadap inovasi pelayanan warga Kampung  Bandar Agung.
Co-Authors Alam Fathurochman, Alam Hersa Dwi Yanuarso Praseptiawan, Mugi Rizqi Wahyudi Sunarti Sunarti