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All Journal Jurnal Akuntansi dan Pajak Maneggio: Jurnal Ilmiah Magister Manajemen
Arini Zannah
Universitas Pembangunan Panca Budi
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Pengaruh Pelatihan Kewirausahaan Dan Pemasaran Digital Terhadap Peningkatkan Ekonomi Masyarakat Di Desa Kelambir Lima Yana Diana; Sri Rahayu; Arini Zannah
Maneggio: Jurnal Ilmiah Magister Manajemen Vol 6, No 1 (2023): maret
Publisher : Magister Manajemen Universitas Muhammadiyah Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/maneggio.v6i1.14534

Abstract

Penelitian ini bertujuan untuk mengetahui apakah  pelatihan kewirausahaan dan pemasaran digital berpengaruh terhadap peningkatan ekonomi masyarakat Desa. Penelitian ini menggunakan pendekatan SEM-Partial Least Square (PLS). PLS adalah model persamaan Structural Equation Modeling (SEM) yang berbasis komponen atau varian. Pengujian hipotesis dilakukan dengan metode resampling Bootstrap dengan minimum banyaknya bootstrap sebanyak 217 pada sampel asli. Hasil penelitian ini membuktikan bahwa Pelatihan Kewirausahaan berpengaruh positif dan signifikan terhadap Peningkatan Ekonomi dimana hal tersebut membuktikan hipotesis diterima. Artinya semakin baik Pelatihan Kewirausahaan yang ditunjukkan kepada pelaku usaha UKM maka akan meningkatkan Peningkatan Ekonomi Pelaku Usaha. Pemasaran Digital berpengaruh positif dan signifikan terhadap Peningkatan Ekonomi dimana hal tersebut membuktikan hipotesis diterima. Tentunya dari temuan ini menunjukkan bagaimana pemasaran Digital dapat mempengaruhi Peningkatan Ekonomi  sehingga diharapkan Pelaku usaha mampu membangun pemasaran Digital mereka agar Peningkatan Ekonomi Pelaku Usaha dapat ditingkatkan.
PENGARUH GAYA KEPEMIMPINAN DAN KOMPENSASI TERHADAP KINERJA KARYAWAN DI PT. UKINDO BLANKAHAN MILL KAB.LANGKAT SUMATERA UTARA Arini Zannah; Soulthan Saladin Batubara; Saimara A.M Sebayang
Jurnal Akuntansi dan Pajak Vol 25, No 2 (2024): JAP, Vol. 25, No. 02, Agustus 2024 - Januari 2025
Publisher : ITB AAS INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jap.v25i2.14767

Abstract

PT. Ukindo Blankahan Mill, a company engaged in the palm oil industry and plantations, has faced a significant decline in performance and productivity, with production achievements falling short of company targets from 2021 to 2023. This decline in performance is influenced by various factors, including leadership style and employee compensation.This study aims to analyze the impact of leadership style and compensation on employee performance at PT. Ukindo Blankahan Mill. The research seeks to understand the extent to which these two factors contribute to improving employee performance and productivity.This study employs a quantitative approach with multiple linear regression analysis. Data were collected through surveys, observations, and documentation from 119 employees of PT. Ukindo Blankahan Mill, with a sample of 54 employees selected using stratified random sampling. The research instrument was a questionnaire measuring leadership style, compensation, and employee performance. Data were analyzed using validity and reliability tests, as well as classical assumption tests (normality, multicollinearity, heteroscedasticity) and multiple linear regression analysis.The study found that the leadership style variable was mostly valid with three significant indicators. However, the compensation variable did not show adequate validity for all tested items. Reliability tests indicated that the leadership style variable had acceptable internal consistency, while the compensation and employee performance variables showed low reliability. These findings underscore the importance of effective leadership style and compensation in enhancing employee performance, and highlight the need for improvements in the company’s compensation system.
Co-Authors Saimara A.M Sebayang Soulthan Saladin Batubara Sri Rahayu Yana Diana