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Pengembangan Potensi Wisata Taman Pujaan Bangsa Margarana Melalui Pelatihan Digital Marketing dan Pelatihan Pemandu Wisata Ida Bagus Gede Dananjaya; I.G.P. Fajar Pranadi Sudhana; Cokorda Istri Sri Widhari; I Putu Budiarta; Sang Nyoman Bagus Satya Wira
Bumi: Jurnal Hasil Kegiatan Sosialisasi Pengabdian kepada Masyarakat Vol. 2 No. 4 (2024): Oktober: Bumi: Jurnal Hasil Kegiatan Sosialisasi Pengabdian kepada Masyarakat
Publisher : Asosiasi Riset Teknik Elektro dan Informatika Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/bumi.v2i4.401

Abstract

The Taman Pujaan Bangsa Margarana National Monument (TPB Margarana) is a memorial monument built to commemorate the Puputan Margarana tragedy. Currently, the number of tourists visiting is still very small, this affects the income obtained is not enough to cover the maintenance and operational costs of TPB Margarana. Digital Marketing Training and Tour Guide Training as an effort to develop the potential of TPB Margarana to increase the number of tourists visiting so that it is expected to have an impact on the sustainability of the TPB Margarana Struggle History Museum. Training and mentoring methods are used in this activity. The training method is designed to convey the important role of digital marketing and tour guide competence to increase the number of visits to TPB Margarana. Digital marketing training and Tour Guide Training were attended by 20 TPB Margarana employees. The output of this activity is in the form of publication of activities through electronic mass media, draft teaching materials and draft community service articles. This activity also provides benefits for TPB Margarana, namely increasing competence in the field of digital marketing and tour guides for TPB Margarana employees and for the Bali State Polytechnic campus as the implementer of activities to share their knowledge with the wider community.
Implementation of green purchasing to support a The sustainable environment at Discovery Kartika Plaza Hotel Ni Wayan Rismayanti; I Putu Astawa; I Nyoman Rajin Aryana; I Putu Budiarta; Cokorda Istri Sri Widhari
International Journal of Travel, Hospitality and Events Vol. 2 No. 2 (2023): International Journal of Travel, Hospitality and Events
Publisher : The Postgraduate School of Tourism Sahid Polytechnic

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56743/ijothe.v2i2.253

Abstract

Purpose: This research aims to discover the application of green purchasing in Discovery Kartika Plaza Hotel to support a sustainable environment. Research methods: This study uses a qualitative descriptive method through data reduction, data presentation, and conclusions and verification. The observation technique is used in collecting data, supported by interviews and document study.   Results and discussion: The green purchasing program has been implemented correctly and by applicable rules and positively impacts the environment. Discovery Kartika Plaza Hotel will implement green purchasing; it will positively impact the surrounding environment and support a sustainable environment. Implication: Therefore, with the implementation of green purchasing, the environment around Discovery Kartika Plaza Hotel will be preserved and support a sustainable environment to meet the needs of living things in future generations. This research contributes to the science of green purchasing.   Keywords: hotel, green purchasing, sustainable environment.
Memadukan Pendakian dan Wisata Edukasi: Persoalan Gunung Api dan Geopark Batur di Kawasan Kintamani, Bali I Gede Mudana; I Ketut Sutama; Cokorda Istri Sri Widhari
Jurnal Kajian Bali (Journal of Bali Studies) Vol. 8 No. 2 (2018): PENGOBATAN DAN TUTUR DALAM TEKS BALI
Publisher : Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JKB.2018.v08.i02.p09

Abstract

The Batur volcano in Kintamani tourist resort has enhanced its existence through the establishment of Batur UNESCO Global Geopark since 1st April 2016. However, the two tourist attrac- tions have not been mutually utilized each other. This study is conducted to determine the level of relationship and integra- tion between the two tourist attractions in order to find out beneficial solution for the two tourism industries. The results revealed that not all tourists’ climbers of Mount Batur visited the Geopark as an artificial-tourist attraction, whereas, not all the first tourists who visited the geopark was climbing the sa- cred mountain. Therefore, it is required more intensive efforts in tourism business in order to create a mutual synergy be- tween the two tourist attractions by all stakeholders including government, tourism industry, and the society. This is for the benefit of tourism business and of carrying out the natural con- servation and the preservation of local cultural values.
Kepeloporan kewirausahaan memandu pendakian daya tarik wisata Gunung Agung, Karangasem, Bali I Gede Mudana; I Ketut Sutama; Cokorda Istri Sri Widhari
Jurnal Kajian Bali (Journal of Bali Studies) Vol. 7 No. 2 (2017): BUDAYA EKONOMI BALI
Publisher : Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Erupted in 1963, Mount Agung in Selat District, Karangasem Regency, the highest mountain in Bali, was started to be mounted by trekking/climbing tourists in 1980s. Since 1990’s especially 2000s, some initiatives to serve the trekking/climbing the volcanic mountain have emerged in the surrounding villages’ people. The present study is done using a technic of qualitative data analysis. The result of study shows that Mount Agung is regarded interesting to climb not only because she has exotic beauty and challenges regarding the degree of difficulty (and the degree of danger the trekkers/climbers may face) to climb but also get some certain mythologies from her status as a sacred mountain believed by Balinese people, especially the Hindu followers. The entrepreneurship practices of the local society in Selat Village then come up not only to serve the trekking/climbing as usual but also to conserve the mountain environment and of course to keep the trekkers’/climbers’ safety since the mountain has some taboos and restrictions in relation with the trekking/climbing itself.