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All Journal EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Riwayat: Educational Journal of History and Humanities
Adiwima Zebua
Institut Bisnis dan Komputer Indonesia
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Social Sciences Other

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Effect of Current Ratio and Return on Asset on Company Value (Case Study on Food and Beverage Subsector Manufacturing Companies Listed on the Indonesia Stock Exchange in 2018-2020) Karina Silaen*; Lilis Dariyanti Maduwu; Adiwima Zebua
Riwayat: Educational Journal of History and Humanities Vol 6, No 2 (2023): Social and Religious Aspect in History, Economic Science and Law
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jr.v6i2.30563

Abstract

This research was conducted to determine the effect of current ratio and return on assets on company value. This research uses quantitative methods. In this study, the population is a food and beverage sub-sector manufacturing company listed on the Indonesia Stock Exchange in 2018-2020. Sample sampling technique using purposive sampling technique using several criteria. The data analysis technique uses classical assumption test, multiple linear regression analysis test, T test, F test and coefficient of determination (R2) test using SPSS application version 16. From the results of the study shows that the results of the T test, the current ratio variable has an effect but is not significant on the value of the company and the results of the T test, the variable Return On Asset on the value of the company has an effect and is significant to the value of the company. And from the results of the study shows that the results of the F test together with current ratio and return on assets have an effect and are significant on the value of the company.
The Influence Of Marketing Mix And Online Reviews On Purchasing Decisions Through Shopee E-Commerce In Medan Perjuangan Subdistrict Edward Alezandro Lbn. Raja; Maria Ayustina Doke Ria; Togu Harlen Lbn. Raja; Karina Silaen; Adiwima Zebua
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 12 No 1 (2024): Januari
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v12i1.4922

Abstract

The research findings indicated that the t-test results for the marketing mix variables showed a calculated t-value of 6,378 > the tabulated t-value of 1,984. This indicates that the marketing mix significantly influences purchasing decisions on the shopee e-commerce platform in the Medan Perjuangan Subdistrict. On the other hand, the t-test results for the online review variabel showed a calculated t-value of -3,384 < 1,984, suggesting that online reviews have an influence on purchasing decisions in shopee e-commerce, but the influence is not statistically significant in the Medan Perjuangan Subdistrict. Furthermore, the combined effect of marketing mix and online reviews, as indicated by the F-test (calculated F-value of 20,488 > tabulate F-value of 3.09), signifies a significant joint influence on purchasing decisions. The coefficient of determination (R2) test resulted in a value of 41.2%, indicating the proportion of variance explained by the model.
Co-Authors Edward Alezandro Lbn. Raja Lilis Dariyanti Maduwu Maria Ayustina Doke Ria SILAEN, KARINA Togu Harlen Lbn. Raja